Wordless picture books - the superfood young brains need!
- India
- For-profit, including B-Corp or similar models
Our solution addresses the following challenge:
Lower levels of early childhood literacy and cognitive development, particularly in low-income and underserved communities, adding up to hundreds of millions of children, facing barriers to quality education and resources.
There are several factors that contribute to the problem:
Limited access to books: Many communities lack access to libraries, books, and educational materials, hindering children's literacy development.
Traditional teaching methods: Conventional teaching methods often prioritize rote memorization over fundamental yet important skills like critical thinking, problem solving, creativity and storytelling, necessary for success in the 21st century.
Language barriers: Multilingual and multicultural communities face language barriers that impede children's language acquisition and literacy development.
Diverse learning abilities: A lot of children are on atypical learning paths while most of our classrooms and educational resources only offer standardized learning opportunities. This one-size-fits-all approach significantly hampers the growth and development of such children, also resulting in some dropping out from the school system.
Constraints faced by teachers: Teachers often lack the time and resources to actively impart and evaluate subjective skills like, critical thinking, problem-solving, and creativity due to heavy workloads and poor teacher-to-student ratios. This also makes it difficult for teachers to provide individual attention to the kids who might be needing it more than others.
The importance of these skills for the future cannot be overstated. As automation and AI reshape the workforce, human skills like critical thinking, problem-solving, creativity, and storytelling become indispensable. Our solution equips children with these essential and future-ready skills, preparing them to thrive in a changing world.
“A picture is worth a thousand words.” - Fred R. Bernard
A wordless picture book?
Our solution has 2 important parts:
A. Wordless picture books
B. AI powered assessment platform (patent-pending)
A. Wordless picture books:
Wordless picture books offer a plethora of benefits that few other tools can match. Here's why they stand out as the ultimate superfood in the world of picture books:
Language development: Encourages children to create their own narratives, enhancing language and storytelling skills through verbal expression.
Critical thinking and problem-solving: Promotes analytical skills by requiring children to interpret visual cues, predict outcomes, and understand characters' emotions and motivations.
Cultural understanding and empathy: Allows children to explore diverse cultures and perspectives, fostering empathy, cultural sensitivity, and appreciation for diversity.
Accessibility and inclusivity: Suitable for children of all ages, language backgrounds, and reading levels, including those with special needs, promoting a love of reading for all.
Creativity and imagination: Stimulates creativity and original thinking by allowing children to interpret and create their own narratives.
Collaboration and bonding: Facilitates meaningful interactions between children, fostering communication, positive relationships, and a love of reading through shared experiences.
Our platform offers the largest collection of meticulously crafted wordless picture books, featuring:
- Cultural diversity and relevance to engage children from various backgrounds, fostering inclusivity.
- Varied complexity levels and themes to suit children at different stages of their learning journey.
Below are links to some of our wordless picture books:
Wordless Picture Book - Sample 1
Wordless Picture Book - Sample 2
Wordless Picture Book - Sample 3
Wordless picture books are language agnostic - they allow children to think and recreate a narrative in the language they are most familiar with!
Enabling children to learn in their native language is instrumental in their overall development. From an implementation standpoint, it also enables unparalleled scalability to cater to children around the world.
B. AI powered assessment platform (patent-pending):
Our solution is accessible as a mobile app and browser platform, ensuring easy access from various devices. It offers:
Secure account management for users.
The largest digital library of beautifully crafted wordless picture books.
Tools for users to pick any wordless picture book and:
record observations on each page.
write or narrate the story page by page.
An AI-powered assessment system that provides detailed feedback on observations and story narrative recorded by the user.
A teacher dashboard with features such as:
Assigning storybooks to the class or individual students.
Tracking completion of assignments.
Reviewing completed assignments and AI-generated feedback.
Monitoring the progress of each student over time.
Our solution is most effective when utilized as a supplementary tool by teachers or parents, for fostering literacy and cognitive skills development.
While our solution is designed to benefit a broad spectrum of individuals, we have primarily focused on how it provides values to 3 user groups:
Children with varying learning abilities: As we gain more and more insights into how our brains work, and how certain skills can be inculcated, we are starting to understand how diverse a child’s approach to learning and understanding can be. While some children may have a strong inclination to reading text early on, others may respond better to visual cues in their learning material. We believe that wordless picture books can be ideal for such children, thereby making the learning process more inclusive.
Non-english speaking communities: The international standard of educational instruction tends to be in English. While this is needed to arrive at a global common ground, this can hinder the progress of children in communities which don’t have access to the best resources for learning English. With wordless picture books, we aim to transcend the language barrier and motivate children to explore stories and think creatively in the language they are most comfortable with. And by using an AI driven platform for analysis, we are able to cater to a diverse plethora of languages across the world, thereby fostering an inclusive learning environment.
Teachers in dense learning environments: In places where the population density is high, teachers often have to deal with challenging workloads due to a high students to teacher ratio. This stretches their schedule and increases the complexity of assessments (particularly subjective assessments). By leveraging AI, our goal is to assist teachers with tasks that are complex, subjective and time consuming, so that they have some more freedom to give their attention and time to students who may need more of it than some others.
Our team is uniquely positioned to deliver this solution for several compelling reasons:
Extensive experience in early learning: Our team’s journey in the early learning space spans over two years, during which we have actively engaged with parents, children, and educators from various backgrounds. Our collaborations with teachers in India, particularly those involved in inclusive schooling setups like Liti’s Pattarai, and educators running home play schools catering to diverse learning abilities, such as Splashnest playschool, have provided invaluable insights. Additionally, we maintain regular feedback loops with educators from diverse educational boards in India and abroad. This breadth of experience enables us to approach the problem with a comprehensive and diverse perspective.
Diverse team composition: Our team comprises individuals from diverse cultural and linguistic backgrounds, each bringing a unique set of skills to the table. From research and writing to pedagogy, animation, design, and engineering, our multidisciplinary team fosters innovation by incorporating a range of problem-solving approaches.
Design thinking expertise: Many of our team members have formal training in design, allowing us to approach challenges with empathy and a deep understanding of user needs. By viewing problems from the user's perspective, we ensure that our solutions are intuitive, user-friendly, and impactful.
Iterative approach to solution development: We prioritize user feedback and constantly iterate on our proposed solutions based on insights gathered from parents and children in diverse learning environments. This iterative process allows us to fine-tune our solution to better meet the needs of our target users, ensuring its effectiveness and relevance.
In summary, our team's extensive experience, diversity, design thinking expertise, and iterative approach to solution development uniquely position us to design and deliver a solution that addresses the needs of our target population effectively.
- Provide the skills that people need to thrive in both their community and a complex world, including social-emotional competencies, problem-solving, and literacy around new technologies such as AI.
- 4. Quality Education
- 10. Reduced Inequalities
- Prototype
We are still at a very early stage in our journey. Here's what we have accomplished so far:
We have curated and developed a collection of over 150 wordless picture books with diverse themes and levels of complexity.
We have successfully created a prototype (browser based) of our AI-powered platform, which serves as the backbone of our solution. Our current platform allows users to record their observations and narrate or write their own stories based on the wordless picture books. Additionally, the platform currently provides preliminary assessment of users' observations and stories powered by AI.
Our platform is designed to support multiple languages, and we have successfully tested it for English and Hindi.
We have initiated pilot testing of our solution with two schools to gather feedback, refine our platform, and assess its effectiveness in real-world educational settings.
We are applying to Solve because we believe in its mission to address global challenges through innovation and collaboration. Our solution aims to revolutionize early childhood education by leveraging technology to enhance literacy, critical thinking, and creativity skills.
Specifically, we hope Solve can help us overcome the following barriers:
Financial: While we have developed a robust app and browser-based solution, scaling our impact globally requires significant financial resources. Solve's network can connect us with potential funders, investors, and philanthropic organizations who can provide the necessary financial support to scale our solution and reach more children worldwide.
Technical: Developing and maintaining a sophisticated AI-powered platform comes with its technical challenges. Solve can facilitate access to technical expertise and resources, enabling us to enhance the functionality, usability, and scalability of our solution.
Market Access: Accessing new markets and forging strategic partnerships with educational institutions, NGOs, and government agencies are essential for scaling our solution. Solve's extensive network of partners and collaborators can facilitate introductions and connections, enabling us to expand our reach and maximize our impact.
Overall, we see Solve as a valuable platform that can provide us with the support, resources, and connections needed to overcome various barriers and accelerate the adoption and impact of our solution on a global scale.
- Financial (e.g. accounting practices, pitching to investors)
- Monitoring & Evaluation (e.g. collecting/using data, measuring impact)
- Product / Service Distribution (e.g. delivery, logistics, expanding client base)
- Public Relations (e.g. branding/marketing strategy, social and global media)
The simplicity of our solution while also being immensely impactful for children globally is very unique. Our solution also stands out for its innovation in several key aspects:
Integration of AI technology: Unlike traditional educational tools, our solution harnesses the power of artificial intelligence (AI) to enhance the learning experience. By leveraging AI, we facilitate development and assessment of important skills like critical thinking, storytelling, and language proficiency. This not only enhances the learning process but also lightens the workload for educators in the classroom settings.
Empowering user creativity: Our solution empowers children to become active participants in their learning journey. Through features such as recording observations and narrating stories, children are encouraged to unleash their creativity and imagination. By engaging with wordless picture books in this manner, children develop essential skills such as problem-solving, communication, and self-expression, laying a strong foundation for lifelong learning.
Accessibility and inclusivity: We prioritize accessibility and inclusivity in our solution design. With a diverse library of culturally relevant wordless picture books, our solution caters to children from various backgrounds and linguistic abilities.
Collaboration with educators: We recognize the importance of collaboration between technology and education experts in driving positive change. Our solution includes a teacher dashboard that enables educators to monitor student progress, assign tasks, and provide feedback effectively. By partnering with educators and incorporating their insights and expertise, we ensure that our solution aligns with pedagogical best practices and meets the evolving needs of the education sector.
Overall, our innovative approach to leveraging AI technology, fostering user creativity, prioritizing accessibility, and collaborating with educators positions our solution as a catalyst for positive change in the global learning landscape. By empowering children to become lifelong learners and fostering a culture of innovation and inclusivity in education, our solution has the potential to catalyze broader positive impacts and transform the market landscape for the better.
We believe our solution will have a significant impact on the problem through the following mechanisms:
Immediate outputs:
Provision of a vast library of culturally relevant wordless picture books.
Integration of AI-powered tools for assessment of literacy skills, along with providing support for developing future-focused skills like critical thinking, creativity, etc.
Development of a user-friendly platform accessible via app and browser.
Short-term outcomes:
Increased engagement and interest in learning among children through interactive and creative activities.
Improvement in critical skills such as problem-solving, communication, and creativity.
Enhanced language development and literacy skills through storytelling and language exploration.
Long-term outcomes:
Empowerment of children to become active learners and critical thinkers, leading to improved academic performance and confidence.
Reduction in educational disparities by providing access to high-quality learning materials and tools.
Promotion of a culture of inclusivity and diversity in education, fostering empathy and understanding among children from different backgrounds.
Additionally, the concept of wordless picture books has been extensively researched, with numerous studies demonstrating their efficacy in promoting literacy, language development, and critical thinking skills. These research findings provide evidence supporting the value of wordless picture books as an educational tool. Therefore, by leveraging this established concept and incorporating innovative AI technology, we believe our solution has the potential to make a meaningful and lasting impact on the educational landscape, particularly for underserved communities.
We are currently in the prototyping phase, however we have outlined key performance indicators (KPIs) to track our progress:
User engagement:
Number of children actively using the product.
Frequency and duration of engagement with wordless picture books.
Content & its utilization:
Number of wordless picture books read and completed by users.
Diversity and relevance of wordless picture books available in the library.
Market penetration:
Number of schools and educational institutions signed up to use our solution.
Geographic expansion and growth into new regions and communities.
Effectiveness of learning outcomes:
Improvement in storytelling skills among users, measured through qualitative assessments and user feedback.
Increase in creativity and original thinking, as observed through the variety and complexity of stories created by users.
Growth in vocabulary skills, evaluated through pre- and post-assessments of language proficiency.
Enhancement in observation powers, gauged through the depth and detail of user observations recorded during interactive sessions.
At the core of our solution are the following technologies:
AI (Artificial Intelligence)
App & browser-based technology with cloud infrastructure
Audio/visual technology
Speech-to-text
Machine Learning (ML)
- A new application of an existing technology
- Artificial Intelligence / Machine Learning
- Audiovisual Media
- Software and Mobile Applications
- India
- United Kingdom
- United States
We are a team of 30 full time employees including writers, educators, illustrators, animators, product designers and engineers.
We've dedicated over two years to developing our flagship product, Jumbaya. Over the past four months, we've focused our efforts on crafting the wordless picture book solution presented in this challenge submission.
We are committed to fostering a workplace where all team members feel valued, respected, and included. Here's how we ensure diversity, minimize barriers to opportunity, and provide a welcoming and inclusive environment:
Our team comprises individuals with diverse skill sets and backgrounds. From writers and educators to parents, illustrators, animators, product designers, marketeers, and engineers, each team member brings unique expertise and perspectives to our work.
We collaborate, on project basis, with illustrators from various parts of the world, allowing us to incorporate diverse art styles and cultural references into our picture book illustrations.
Our team members hail from diverse family, cultural, and language backgrounds.
We foster open communication, encourage collaboration, and celebrate the contributions of every team member.
Our business model has a combination of revenue streams and impact-driven approaches:
Subscription based pricing strategy: We adopt a subscription based pricing strategy. Customers can choose from flexible pricing plans, such as per user per month or per year, based on their needs and usage preferences. This approach ensures affordability and scalability for our users while generating recurring revenue for our organization.
Freemium model: In addition to our standard subscription plans, we offer a freemium model where users can access basic features of our platform for free. For those seeking more advanced services and functionalities, such as access to premium content or enhanced AI-powered tools, we offer paid upgrades. This tiered approach allows us to cater to a wide range of users while monetizing additional value-added services.
Collaboration with philanthropic organization: We collaborate with philanthropic organizations and foundations to provide our solution to underserved communities and populations. Through these partnerships, we offer subsidized or sponsored access to our platform, ensuring that our solution reaches those who may not have the financial means to afford it otherwise. This approach aligns with our mission to drive equitable access to quality education and maximize our social impact.
- Organizations (B2B)
Our plan for achieving financial sustainability revolves around a combination of fundraising efforts and revenue generation strategies:
VC & Angel funding: To date, we have successfully raised over US $1.2 million in venture capital (VC) and angel funding through two funding rounds.
Future funding goals: Moving forward, we aim to continue raising VC funding and securing grants until we achieve significant revenue and profitability to independently support our product development and growth initiatives.

Founder & CEO