www.moreloop.ws
In fashion industry, less than 1% of material used to produce clothing is recycled into new clothing. This represents more than USD 100 billion worth of wasted material each year. Out of the 99% of waste in fashion industry, 12% is the dead-stock (surplus fabrics) which is in perfect condition is ready to be use and turn into new products.
Using the circular economy principle, we want to circulate and upcycle these surplus fabrics as much as possible via online space. As a result, we build an online marketplace platform, www.moreloop.ws, to gather surplus fabrics from textile and garment factories and given access to everyone who wanted to source high quality upcycled fabric at reasonable prices.
Our closed loop approach base on circular economy principle results in less resources extraction and externalities produced from virgin material production and eliminate wasted resources simultaneously.
We are solving the fabric waste problem in the fashion industry. According to A New Textile Economy Report by Ellen Macarthur Foundation, surplus fabric produced by textile and garment industry accounts for about 12% of the total material used to produce global clothing each year. In Thailand, we estimated that 350,000 tons of fabric leftover are produced each year which can be turned into 700 million T-shirts.
This wasted resource represents an annual market opportunity of USD 2.8 billion in Thailand and, at least, USD 10 billion in Southeast Asia. It also represents 5.25 million tons of greenhouse gas emitted annually. So, their impact to the environment is too large to remain unused and not being efficiently circulated back into the economy.
moreloop serves 3 stakeholders.
- On the fabric leftover supply side, we are solving a business pain point for Textile and garment manufacturers. We found that most of the leftover fabrics are kept inside manufacturer facility, resulting in locked up factory spaces and cashflow.
- On the fabric leftover demand side, we serve SMEs, young designers, and responsible businesses who are thriving to source better quality fabric and more sustainably, but currently faced with barriers like MOQ and lack of transparent fabric data and origins.
- Moreloop creates an upcycle market where the main motivator is the environment. We want to amplify the usage of existing material within the “fast fashion” system and help to curb new material production which not only consumes a vast amount of resources (water, energy), but also emitted vast amount of greenhouse gas in the process.
We made a market of these leftover fabrics as we believe that market and economic forces is the most sustainable way to solve this problem. Our online market is working very well as we attracted around 50 tons of fabric leftover with 1,000 variations.
On the supply side, moreloop helps textile and garment factories (sellers) in the following areas:
- Manage the waste:
- Demand matching:
- Price opportunities:
- Sustainability:
On the demand side, moreloop has 2 main revenue models:
Market model: In is model we sell surplus fabric as is to SMEs and young designers and charge 20% commission fee from the seller.
- Quality materials:
- Variety:
- Data:
- Sustainability at source:
Production model: In is model we convert the surplus fabric in to sustainable apparel for corporate use such as CRS campaigns of premium gift for their customers.
- Tailor-made upcycle solution:
- Quality production:
- Sustainability:
Our core technology is our online marketplace
- Design and produce mass-market clothing and apparel through circular processes
- Demonstrate business models for extending the lifetime of products
- Growth
- New business model or process
Our online platform mechanic creates new benefits economically and environmentally. Economically, sellers turn their waste into better financial opportunity, buyers get access to variety of quality fabric online to create new product, and moreloop becomes a scalable and financially sustainable business. At a larger economic flow and value add, number of competitors, it is very possible that our process innovation will evolve into a new industry. Enviromentally, when compare to existing practice, Moreloop is the most efficient way to circulate and lengthen the economic value of leftover fabric. Our closed loop approach base on circular economy principle result in less virgin material production and eliminate waste simultaneously.
- Biomimicry
- Social Networks
- Thailand
- Singapore
- Thailand
- Singapore
- For-Profit
2 people
Amorpol (Managing Principal and co-founder) is an experienced startup founder. He co-founded an international VC seeded marketplace startup and worked there for 1 year as CFO. Since he left, he founded Moreloop with Amm and believes that an online platform can solve her and her friend’s leftover fabric problem. He has a vivid landscape of ASEAN trade flows from his background as a regional corporate credit underwriter, so he can tell that Amm’s problem is scalable in the region.
Thamon (COO and co-founder), is a second generation local OEM garment factory owner (250 workers), who has the direct experience on leftover fabrics and wanted to solve it. She holds a position as a Vice President of TGMA (Thai Garment Manufacturers Association) Board of Directors of 2018.
- Technology
- Distribution
- Funding and revenue model
- Monitoring and evaluation
Co-founder