Moms' personal assistant chat bot

In the Arab region, 100 million young mothers lack a trusted platform to seek support for the daily challenges they face concerning their family's health and well-being. As the number of young mothers rapidly increases in the region, there is a glaring gap in providing them with adequate online support. This deficiency directly impacts the health and well-being of the new generation. 

360Moms is solving the problem of limited access to affordable and reliable healthcare and expert guidance for mothers in the Arab region, through their transformative chat bot that answers pressing health challenges and child behavioral issues. 

1. Improved Child Health and Well-being: The access to certified expertise and affordable health consultations can lead to better child health outcomes. Mothers can receive accurate and reliable information promptly, enabling them to address health concerns in a timely manner. This can result in early detection of health issues, appropriate medical interventions, and preventive measures, ultimately contributing to the overall well-being of children.
2. Empowered and Informed Caregivers: The platform empowers mothers and caregivers with knowledge and confidence in making informed decisions for their children. When mothers have access to expert advice and resources, they can become more proactive and better equipped to manage their child's health. This empowerment can positively impact the overall caregiving experience and promote a healthier environment for children.
3. Reduced Financial Barriers to Healthcare: The affordability of health consultations and the discount program can significantly reduce financial barriers to healthcare for mothers and families. This is especially beneficial for economically disadvantaged families who might otherwise delay or forgo seeking medical advice and treatment due to financial constraints. By making healthcare services more accessible, the platform promotes equity in healthcare and ensures that all children have a fair chance at receiving necessary medical attention.
4. Enhanced Global Reach: The online platform and mobile app have the potential to reach mothers and caregivers around the world. Geographical barriers are eliminated, enabling access to expert advice regardless of location. This inclusivity promotes global health knowledge exchange and can benefit communities in remote or underserved areas where access to specialized healthcare might be limited.
5. Data Insights for Public Health: The platform's data can potentially provide valuable insights into child health trends and prevalent issues. Analyzing this data can help identify patterns and areas of concern, aiding public health organizations and policymakers in formulating targeted interventions and preventive measures to improve child health at a broader level.
   

The leadership team are Dina (CEO), Rami (CTO), and Lina (CMO). The mix of over 54 years of experiences in digital solutions, mobile app tech, and online content created a unique blend of expertise that is growing 360Moms into a successful platform. CEO and CTo worked together at Yahoo earlier, CMO is a an ex-entrepreneur. 

• Dina Abdul Majeed: An Ex-Yahoo. The founder and CEO of 360Moms. Previously the “Head of the Creative Team” in the Middle East and Africa at Yahoo, and prior to that an Art Director at multinational advertising agencies. She has 20 years of experience in online digital solutions, online advertising, branding, and online & offline design. She has been in leadership roles most of her career.
• Rami Badran: CTO  An ex-yahoo, 18 year’s experience  and accomplishments in industry-leading internet companies. Extensive experience in coordinating and directing all phases of product development efforts while managing, motivating, and guiding teams and exceeding expectations. Along with that, Big data, caching, performance gains, & monitoring.
•  Lina Arrabi: Content manager. Having an experience as an engineer gave her the skill of paying close attention to detail and being creative and organized. She was also an entrepreneur herself, so this also is a big value to her perseverance and hard work. She’s heading the content team, and in charge of content partnerships and expansion. She has 11 years of experience.  

Although we have launched in 2016, but we have pivoted, and will launch the chatbot in June 2024. We already have a prototype. You can test teh chatbot through the  WhatsApp number: : +1 (512) 271-4862

What 360Moms currently do is:

1. Expertise Platform: Our Q&A expertise platform connects mothers with certified experts who can promptly address their urgent and daily questions and challenges. Whether it's about pregnancy, child development, nutrition, or emotional well-being, our knowledgeable professionals are readily available to provide reliable guidance and peace of mind.
2. On-Demand Health & Parenting Courses: We offer a diverse range of on-demand online courses, covering various health and parenting topics. These courses are designed to cater to busy mothers, allowing them to enhance their knowledge at their own pace, from the comfort of their homes. Each course is led by industry experts and crafted to provide practical insights and evidence-based information.
3. On-Ground Workshops: To complement the digital experience, we organize on-ground health and parenting workshops, where mothers can engage in interactive learning sessions. These workshops create a supportive environment for mothers to connect, share experiences, and build lasting relationships while gaining valuable insights from specialists in the field.
4. Discount Program: Our commitment to making essential high-quality products and services affordable is achieved through our exclusive discount program. Through partnerships with hospitals, baby product brands, and various service providers, we ensure that our members can access essential resources without financial burden.
5. Parenting Book: Our comprehensive parenting guide, available in both digital and print versions, serves as a trustworthy companion throughout the journey of parenthood. Written by leading experts, the book offers practical tips, evidence-based advice, and valuable insights that empower parents to make informed decisions and foster a nurturing environment for their children.

We would like to reach and impact as many mothers and families as possible, we hope SOLVE can help us achieve this. 

If my solution was selected, we will launch the chatbot and work on personalizing the digital assistant so we can tailor the experience for each mother, which will help them get related answers that would help them in their everyday life, including urgent questions that could save lives.

We will also work on partnerships with NGO's so we can reach communities that needs health support the most like refugees. 

Our solution is innovative because it not only provides instant scientific answers from a globally sourced database of medical expertise but also personalizes these interactions based on individual user profiles and health journeys. The chatbot is designed with advanced conversational AI, making it capable of handling complex and nuanced health-related discussions, which significantly enhances user engagement and trust. Moreover, it integrates real-time learning to continuously improve its accuracy and user experience. We prioritize user privacy with robust security measures, ensuring all personal data is handled with the highest standards of confidentiality. The impact of our chatbot is regularly assessed through direct feedback and health outcome tracking, helping us to constantly refine and adapt our service to better meet the needs of families. Additionally, our solution is designed to be easily accessible, supporting multiple languages and platforms, making trusted health information available to a broader audience than ever before.

In the Arab region, there is a significant challenge facing young mothers: the absence of a trusted platform for advice and support on family health and well-being. As the number of young mothers continues to rise rapidly, this lack of support is becoming increasingly critical, affecting the health and well-being of both mothers and their children.

Our solution, a culturally tailored chatbot, is designed to fill this gap by providing immediate, reliable, and scientifically-backed health information. This digital platform is accessible 24/7 via smartphones and computers, ensuring that young mothers can obtain vital health guidance anytime and anywhere.

The impact of our chatbot is direct and significant. It offers personalized advice on a wide range of topics—from prenatal care to pediatric health and maternal well-being—ensuring that mothers receive guidance that is relevant to their specific needs and situations. By providing instant responses, the chatbot not only educates but also reassures mothers during times of uncertainty, which is crucial for their mental and emotional health.

Moreover, our chatbot is developed with a deep understanding of the cultural nuances and specific health concerns prevalent in the Arab region. It respects and incorporates local traditions and medical practices, which enhances its trustworthiness and effectiveness among its users.

As more mothers use our chatbot, we anticipate a broader impact: improved health literacy, better health outcomes for families, and a reduction in unnecessary medical consultations. This is not only beneficial for the families themselves but also alleviates pressure on the region’s healthcare systems. Over time, as our user base grows, the chatbot will continue to learn and adapt, refining its advice and extending its reach, ensuring sustainability and an ever-growing positive impact on the community.

Our impact goals for the solution are centered around both broadening reach and deepening engagement. We aim to increase the number of users by 50% annually, double the number of questions answered year-over-year, and grow the average session duration by 30% as users find more value in deeper interactions. Additionally, we are focused on expanding our network of doctors and experts by 20% each year to enhance the credibility and reliability of the information provided.

To measure our progress towards these goals, we will track these metrics through advanced analytics platforms, regularly survey users for satisfaction and feedback, and solicit qualitative reviews from our expert network. We will also collect user stories to qualitatively assess how our chatbot positively influences health outcomes. All metrics will be reviewed quarterly to ensure timely adjustments to our strategies, ensuring we are on track to meet our stated impact goals.

So to put them in points:

1. User Retention Rates: growth of users returning after their initial use.
2. User Satisfaction Scores: through Implementing surveys or quick feedback prompts after interactions to measure user satisfaction.
3. Health Outcome Improvements: We can measure this by surveys and focus groups sent to our users asking them if our solution helped with their health challenges and overall wellbeing. 
4. Engagement Metrics: In addition to session duration, consider measuring the depth of interactions, such as the number of follow-up questions per session or the variety of topics discussed.

Our solution is powered by GPT AI technology, a cutting-edge conversational AI that enables our chatbot to deliver natural and engaging dialogues. This AI uses deep learning algorithms to understand and generate human-like text based on the input it receives, making it capable of handling a wide range of health-related queries with high responsiveness.

To ensure the accuracy and reliability of the information provided, we have integrated this AI with a curated database of medical knowledge. This database is compiled from trusted sources and verified by certified health professionals, specializing in women’s and children’s health. Our AI leverages this data to provide users with precise and actionable advice tailored to their specific questions.

Moreover, we’ve enhanced the AI’s capabilities by incorporating personalization algorithms. These algorithms analyze user interactions to learn individual health preferences and needs, allowing the chatbot to offer increasingly personalized advice with each interaction. This personalized approach not only makes the advice more relevant but also builds a trusting relationship between the user and the chatbot.

Recognizing the diverse linguistic and cultural landscape of the Arab region, we have localized the chatbot to understand and interact in various local dialects. This localization goes beyond mere translation; it involves adapting the chatbot’s responses to reflect cultural sensitivities and norms, ensuring that our technology is not just understood but also relatable and respectful to every mother who uses it.

By combining AI’s natural language processing capabilities with targeted data integration, personalization, and cultural localization, our solution stands out as a culturally competent, intelligent digital assistant that young mothers in the Arab region can rely on for daily health and well-being support.

We are 7 full time employees, and 7 part time employees. But we are planning to have 4 of the part time ones to be full time. 

1- Dina / founder & CEO - An ex-yahoo with 21 years of experience

2- Rami / CTO - An ex-yahoo/ ex-MBC/ ex-CashU with 18 years of experience

3- Lina / Chief Marketing Officer / CMO- An ex-entrepreneur and an engineer. 12 years of experience

The leadership team has a mix of over 54 years of experiences in digital solutions, mobile app tech, and online content created a unique blend of expertise that is growing 360Moms into a successful platform. CEO and CTO worked together at Yahoo earlier, CMO is a an ex-entrepreneur. 

We definitely welcome diversity in our workplace. Most of our team members are females, and some are mothers, which means we are flexible in hours and in working place, which enables them to pursue their careers.

In addition; we are part of UN WOMEN - GENERATION EQUALITY. That ensures we have the laws that protects equality in our workspace. 

Revenue Stream:

• Subscriptions  (B2C)
• Hospitals, Banks and Telecom operators’ partnerships. (B2B2C)
• Brand marketing(advertising). Clients pay to get branded within our content. (articles/videos/social media) we offer it through packages: 3 months, 6 months, 12 months. (B2B)
• Affiliates: partnering with brands to market their products for a percentage of the revenue.  

According to our experience, what brings monthly recurring revenue is mostly from B2B2C partnerships, which relies on revenue share, or on bulk subscriptions. 

Secondly is the direct B2C subscriptions.

The experience was based on other subscriptions we already launched.