Empowering Survivors: Leda Health's Vision

Leda Health addresses the pressing issue of sexual violence by providing rapid DNA kits that streamline survivor care and justice processes. In the US alone, there are 531,807 annual incidents of sexual violence, with staggering statistics revealing that 1 in 2 women and 1 in 4 men experience assault in their lifetimes. However, despite the prevalence of sexual violence, 79-83% of survivors do not seek immediate care, with marginalized groups facing even lower rates of seeking help.

The scale of the problem is immense, with millions affected by trauma resulting from assault. In the US, 5.2 million people suffer from the consequences of sexual violence, yet barriers such as stigma often prevent them from seeking treatment. Additionally, globally, 47,712 individuals experience unwanted sexual contact annually, and a staggering 78% of assaults go unreported, highlighting the urgent need for effective solutions.

Factors contributing to the problem include societal stigma, lack of access to specialized care such as that provided by Sexual Assault Nurse Examiners (SANEs), and systemic barriers hindering survivors from seeking justice. These barriers include the lengthy and cumbersome process of evidence collection and forensic examination, which can deter survivors from pursuing legal recourse against their perpetrators.

Leda Health's rapid DNA kits directly address these challenges by providing a solution that is both timely and accessible. By offering a streamlined process for evidence collection within just 15 minutes and delivering results within 72 hours, Leda Health significantly reduces the barriers survivors face in accessing justice and medical care. This rapid turnaround time is particularly crucial considering that standard government kits can take a minimum of 2 years to produce results.

Moreover, Leda Health's tailored assistance specifically targets the 83% of survivors who do not seek medical attention, providing support where it is most needed. By empowering survivors with a tool that facilitates the collection of forensic evidence in a timely and non-invasive manner, Leda Health helps increase the likelihood of survivors seeking justice and receiving the support they deserve.

In conclusion, Leda Health's rapid DNA kits represent a critical step towards addressing the pervasive issue of sexual violence by providing survivors with timely access to justice and support. By streamlining the evidence collection process and removing barriers to care, Leda Health's solution has the potential to make a meaningful difference in the lives of millions affected by sexual violence both in the US and globally.

Leda Health's comprehensive support for sexual assault survivors centers around their flagship DNA preservation kit. This kit allows survivors to securely collect DNA evidence within 48 hours, bypassing the involvement of police or hospitals. The company's services extend beyond evidence collection, encompassing early DNA kits, a mobile app, trauma-informed care, emergency contraception, and at-home testing for STIs and toxicology. They cater to various institutions, including the military and corporations.

At the core of Leda Health's approach is the provision of an exclusive sexual assault kit, allowing survivors to securely gather DNA evidence in the aftermath of an assault. This kit integrates at-home testing, enabling survivors to self-collect and store DNA when accessing a traditional sexual assault forensic exam is not feasible or aligned with the survivor's comfort level. The product is designed to circumvent the existing backlog in crime labs and ensures a prompt turnaround, delivering results within a seven-day timeframe.

Leda Health's strategic partnership with an ISO/IEC 17025 accredited laboratory adds credibility, given the lab's extensive experience in testing sexual assault kits submitted by law enforcement. The kits are uniquely identifiable using barcodes with a specific pattern, contributing to enhanced authentication within the system.

In addition to the DNA kit, Leda Health offers a HIPAA-compliant mobile app for documentation and guidance, connecting users to a 24/7 Care Team consisting of Sexual Assault Nurse Examiners (SANEs), Advocates, and Forensic Experts. This app establishes and preserves a digital chain of custody, utilizing blockchain and AWS to store immutable timestamps. It incorporates unique barcode scanning and tracking, secure video communication with the Care Team, and text and voice documentation of the incident.

This survivor-centric approach aims to accommodate diverse needs and backgrounds, providing options for language preferences, documentation methods, and mode of recollection. By offering a comprehensive solution that supports survivors from evidence collection through accessing short-term and long-term clinical care, Leda Health is paving the way for a more survivor-centric approach.

Ultimately, Leda Health's solutions hold immense potential to transform evidence collection practices after sexual assault and contribute to creating a safer and more supportive environment for survivors. Their commitment to innovation and societal impact aligns with their mission to address critical challenges in sexual assault evidence collection and survivor support.

Leda Health's solution primarily serves survivors of sexual violence, aiming to directly and meaningfully improve their lives by addressing the significant barriers they face in accessing justice and support. The target population includes individuals of all genders who have experienced sexual assault, with a particular focus on marginalized communities and those who historically have been underserved by existing systems.

Survivors of sexual violence often face numerous challenges in seeking justice and accessing support services. Many are deterred from reporting their assaults due to fear, shame, stigma, and concerns about the complex and often lengthy legal process. Marginalized communities, including LGBTQ+ individuals, people of color, immigrants, and individuals with disabilities, may face additional barriers such as discrimination, language barriers, and lack of culturally competent care.

Currently, survivors are underserved by existing systems, which are often fragmented, under-resourced, and not designed to meet their specific needs. Traditional methods of evidence collection and forensic examination can be invasive, time-consuming, and re-traumatizing, leading many survivors to forgo seeking medical attention or legal recourse altogether.

Leda Health's solution directly addresses these challenges by providing survivors with a streamlined and non-invasive alternative for evidence collection. By offering rapid DNA kits that enable evidence collection within just 15 minutes and deliver results within 72 hours, Leda Health significantly reduces the barriers survivors face in accessing justice and support services. This rapid turnaround time empowers survivors to make informed decisions about their next steps and facilitates timely access to medical care, counseling, and legal support.

Furthermore, Leda Health's solution is designed to be accessible and user-friendly, ensuring that survivors can easily navigate the evidence collection process and receive the support they need. The company is committed to prioritizing the needs and preferences of survivors, including those from marginalized communities, by offering culturally competent care and language support.

By providing survivors with a tool that empowers them to take control of their own recovery and seek justice on their own terms, Leda Health's solution has the potential to significantly improve the lives of millions affected by sexual violence. By removing barriers to care and support, the solution helps survivors regain a sense of agency and autonomy over their bodies and lives.

In conclusion, Leda Health's solution serves survivors of sexual violence by addressing the significant barriers they face in accessing justice and support services. By providing a streamlined and non-invasive alternative for evidence collection, the solution empowers survivors to seek medical attention, counseling, and legal recourse in a timely and dignified manner. Through its commitment to inclusivity and accessibility, Leda Health is working to directly and meaningfully improve the lives of those affected by sexual violence and contribute to the broader movement for survivor-centered care and justice.

Madison Campbell, the CEO and Founder of Leda Health, brings a unique perspective to the team, driven by her personal mission to empower survivors. Her own experiences with assault have fueled her dedication to creating meaningful solutions for survivors. Madison's background in epidemiology adds depth to her understanding of the challenges faced by survivors and informs her approach to addressing them.

Under Madison's leadership, Leda Health has evolved from pioneering self-use DNA collection kits to offering comprehensive survivor support services, including emergency contraception, STI testing, and support groups. Her commitment to survivor-centered care is evident in the company's expansion and development of innovative solutions tailored to survivors' needs.

Madison's previous experience founding Iyanu, a software development firm in Lagos, Nigeria, reflects her dedication to democratizing opportunities and connecting skilled labor with tech companies abroad. This experience has further shaped her approach to building inclusive and accessible solutions for survivors.

Guided by her motto "By thinking big. By thinking in orders of magnitude," Madison founded Leda Health in 2019 to address universal obstacles faced by survivors and provide a sanctuary for them. Her vision for the company is rooted in creating a safe and supportive environment where survivors feel empowered to seek the care and support they deserve.

In addition to Madison's leadership, Leda Health is supported by a 24/7 forensic specialized clinician team with over 35+ years of experience. This team is dedicated to providing survivors with personalized support and guidance, tailored to their individual needs and preferences. They offer a range of communication options to ensure survivors feel comfortable and supported throughout the process of self-collecting DNA and accessing care.

Overall, Madison Campbell and the team at Leda Health are well-positioned to deliver meaningful solutions to survivors of sexual assault. Their personal experiences, expertise, and dedication to survivor-centered care drive their commitment to creating a safer and more supportive future for all survivors.

Leda Health has made significant progress in building and testing its solutions, with a focus on establishing partnerships and conducting successful pilots across multiple universities and events. The company has demonstrated its ability to effectively implement a hybrid distribution model, enabling students to access time-sensitive resources such as the Early Evidence Kit, emergency contraception, and STI testing through delivery or discreet pick-up from secure lockboxes on college campuses.

Key achievements include:

1. Partnerships with Panhellenic organizations, student governments, and music festivals: Leda Health has successfully established partnerships with various organizations and events to reach a wide audience of potential customers and beneficiaries.

2. Successful pilots across more than 20 universities in Texas, Florida, and California: Leda Health has conducted pilots of its services and products at numerous universities, demonstrating the viability and effectiveness of its solutions in real-world settings.

3. Implementation of a hybrid distribution model: Leda Health has developed and implemented a hybrid distribution model that allows students to access essential resources discreetly and conveniently, whether through delivery or secure pick-up from lockboxes on college campuses.

4. Commercialization of services and products: Through its partnerships and pilots, Leda Health has demonstrated its ability to commercialize its services and products effectively, indicating readiness and competence in navigating similar endeavors in the future.

Overall, Leda Health's accomplishments showcase its progress in building and testing its solutions, as well as its readiness to scale and expand its offerings to serve more customers and beneficiaries in the future.

Leda Health is applying to Solve because we believe in the power of technology to address the systemic barriers that prevent equitable access to quality care for survivors of sexual violence. Our solution, rooted in and driven by survivor communities, leverages technology to increase access to essential resources and support services for survivors, ultimately contributing to improved health outcomes and well-being.

As we continue to scale our solution, we face several barriers that we hope Solve can help us overcome:

1. Financial barriers: While we have successfully conducted pilots and established partnerships, scaling our solution to reach a broader audience requires additional financial resources. Solve's network of partners can provide funding and support to help us expand our reach and impact.

2. Technical barriers: Developing and implementing technology-driven solutions requires expertise in areas such as software development, data management, and cybersecurity. Solve can connect us with technical experts and resources to enhance our technological capabilities and ensure the effectiveness and security of our solutions.

3. Legal barriers: Navigating legal frameworks related to healthcare, data privacy, and intellectual property rights can be complex and challenging. Solve can provide legal guidance and support to help us navigate these issues and ensure compliance with relevant regulations.

4. Cultural barriers: Addressing the cultural stigma and shame surrounding sexual violence is essential to creating a supportive environment for survivors to seek help and access care. Solve can help us engage with diverse communities and develop culturally sensitive approaches to support survivors' needs.

5. Market barriers: Despite the prevalence of sexual violence, there are still barriers to accessing quality care and support services for survivors. Solve can help us identify and overcome market barriers by connecting us with potential partners, customers, and stakeholders who share our commitment to addressing this critical issue.

By partnering with Solve, we hope to leverage their network and resources to overcome these barriers and accelerate the impact of our solution. Together, we can work towards making good health and access to quality care more equitable for all, including medically underserved groups such as survivors of sexual violence.

Leda Health's solution stands out for its innovative approach to addressing the complex challenges surrounding sexual assault care and DNA evidence collection. As the only company providing sexual assault care and DNA self-collection, already implemented successfully in Europe and Australia, but not yet utilized in the United States, Leda Health is pioneering a transformative solution. Our approach prioritizes addressing diverse demographic needs and meeting survivors where they are most comfortable, ensuring compliance with existing healthcare standards and collaborating with providers.

Central to our innovation is the groundbreaking self-use sexual assault care kit, which revolutionizes existing systems by empowering survivors to securely self-collect DNA evidence post-assault. This kit is designed with proprietary trauma-informed principles and technology, providing a survivor-centric solution accessible from anywhere, even in remote areas without medical facilities or internet access. The integration of a mobile app further enhances the solution, granting survivors access to Forensic Clinicians 24/7. This app maintains a digital chain of custody with immutable timestamps on blockchain and AWS, ensuring the security and authenticity of evidence collection. Unique barcodes enhance authentication, supported by a strategic partnership with an ISO/IEC 17025 accredited laboratory experienced in testing and court submission of sexual assault evidence.

Additionally, our comprehensive solution includes the integration of an innovative mobile application meticulously designed by survivors and engineers to provide personalized care. This HIPAA-compliant app connects users to a 24/7 Care Team consisting of Sexual Assault Nurse Examiners (SANEs), Advocates, and Forensic Experts. It establishes and preserves a digital chain of custody, utilizing blockchain and AWS to store immutable timestamps. Unique barcode scanning and tracking, secure video communication with the Care Team, and text and voice documentation of the incident further enhance the survivor’s experience, ensuring support at every step.

By offering a survivor-centric approach that accommodates diverse needs and backgrounds, Leda Health aims to empower survivors and foster a sense of control and comfort during a challenging time. The emphasis on providing options, from language preferences to documentation methods, underscores our commitment to inclusivity and sensitivity. This approach holds immense potential to transform evidence collection practices after a sexual assault, paving the way for a more survivor-centric approach to care and support. Ultimately, Leda Health's solutions align seamlessly to the commitment to innovation and societal impact, contributing to a safer and more supportive environment for survivors.

Leda Health's approach to supporting sexual assault survivors with their DNA preservation kit and comprehensive services has the potential to make a significant impact on the problem for several reasons.

Firstly, the DNA preservation kit allows survivors to collect evidence securely within a crucial timeframe of 48 hours. This rapid collection is crucial as DNA evidence can degrade quickly, making timely collection essential for forensic analysis and potential legal proceedings. By bypassing the need for immediate involvement of law enforcement or medical institutions, survivors gain autonomy and control over the evidence collection process, which can be empowering and less traumatizing.

Secondly, Leda Health's solution addresses the existing backlog in crime labs, ensuring a prompt turnaround for processing DNA evidence. This efficiency not only helps in delivering justice faster but also reduces the burden on already overwhelmed forensic laboratories, improving overall system effectiveness.

The strategic partnership with an accredited laboratory adds credibility to the process, ensuring that the collected evidence meets the highest standards of testing and authentication. The use of unique barcodes and blockchain technology further enhances security and authenticity, crucial elements in ensuring the admissibility and reliability of the evidence in legal proceedings.

Moreover, Leda Health's holistic approach goes beyond evidence collection. The mobile app, with its HIPAA-compliant features, serves as a comprehensive platform for survivors to document their experiences, access guidance, and connect with a dedicated Care Team round the clock. This not only streamlines the support process but also preserves a digital chain of custody, enhancing the integrity and reliability of the documented information.

By catering to diverse needs and preferences, including language options and documentation methods, Leda Health ensures inclusivity and accessibility in their services. This survivor-centric approach acknowledges the unique challenges survivors face and provides tailored solutions to meet their individual needs, promoting a more supportive and empathetic environment.

Overall, Leda Health's innovative solutions have the potential to transform how sexual assault evidence is collected, processed, and supported. By empowering survivors, improving efficiency, and ensuring the integrity of evidence, their approach contributes significantly to addressing critical challenges in sexual assault response and survivor care, ultimately working towards a safer and more empathetic society.

Our impact goals at Leda Health are centered around creating meaningful and transformative change in the lives of sexual assault survivors. 

We aim to achieve the following impact goals:

1. Increase access to timely and survivor-centered care: Our primary goal is to ensure that sexual assault survivors have access to timely and survivor-centered care, including evidence collection, medical support, and counseling. We measure our progress towards this goal by tracking the number of survivors who access our services, as well as their feedback and satisfaction with the care they receive. Additionally, we monitor the average time it takes for survivors to access care from the time of the assault, aiming to reduce this time through our streamlined processes.

2. Improve reporting and prosecution rates: We strive to increase reporting rates of sexual assault and improve the prosecution of perpetrators through the use of our DNA preservation kit and evidence collection process. To measure our progress, we track the number of cases where DNA evidence collected through our kit is used in legal proceedings and the outcomes of these cases. Additionally, we collaborate with law enforcement agencies to assess changes in reporting rates over time and the impact of our solution on the criminal justice system.

3. Enhance survivor empowerment and well-being: Our goal is to empower survivors to take control of their recovery process and promote their overall well-being. We measure our progress towards this goal by assessing changes in survivors' levels of self-efficacy, resilience, and mental health outcomes over time. We conduct surveys and interviews with survivors to gather qualitative data on their experiences and the impact of our solution on their lives. Additionally, we monitor indicators such as the use of support services, engagement with the mobile app, and participation in community support groups.

4. Foster systemic change and advocacy: Beyond individual impact, we aim to drive systemic change and advocate for policies and practices that support sexual assault survivors. To measure our progress in this area, we track our engagement with policymakers, advocacy groups, and healthcare organizations. We monitor changes in legislation, funding allocations, and institutional practices related to sexual assault care and evidence collection. Additionally, we assess our success in raising awareness and shifting societal attitudes towards sexual violence through public education campaigns and media outreach.

By setting clear impact goals and measuring our progress towards them, we ensure that our efforts are focused on creating meaningful and sustainable change for sexual assault survivors. Through ongoing monitoring, evaluation, and adaptation, we strive to continuously improve our solution and maximize its impact on the lives of those we serve.

At Leda Health, our core technology revolves around a comprehensive suite of digital tools and innovative processes designed to empower sexual assault survivors and revolutionize evidence collection and survivor care. 

Central to our solution is the integration of cutting-edge technology with survivor-centered principles, ensuring accessibility, security, and effectiveness.

1. DNA Preservation Kit: Our flagship technology is the DNA preservation kit, which enables survivors to securely self-collect DNA evidence post-assault. This kit utilizes proprietary trauma-informed design and technology to ensure ease of use and reliability. It includes specially designed swabs for DNA collection, secure packaging, and unique barcodes for authentication. The kit's design ensures the preservation and integrity of DNA evidence, even in remote areas without medical facilities or internet access.

2. Mobile Application: Our HIPAA-compliant mobile application serves as a vital component of our solution, connecting survivors to a 24/7 Care Team consisting of Sexual Assault Nurse Examiners (SANEs), Advocates, and Forensic Experts. The app enables survivors to access support, guidance, and resources at any time and from anywhere. It features secure video communication, text and voice documentation of the incident, and a digital chain of custody with immutable timestamps on blockchain and AWS. The app also provides survivors with options for language preferences and documentation methods, ensuring a personalized and sensitive approach to care.

3. Blockchain and AWS Integration: We leverage blockchain technology and AWS (Amazon Web Services) to ensure the security, authenticity, and privacy of survivor data and evidence. Blockchain technology is used to maintain a digital chain of custody, providing an immutable record of all interactions and transactions related to evidence collection and storage. AWS infrastructure ensures scalable and reliable storage and processing of data, while also facilitating secure communication and collaboration among survivors, care providers, and forensic experts.

4. Strategic Partnerships: Leda Health collaborates with strategic partners, including an ISO/IEC 17025 accredited laboratory experienced in testing and court submission of sexual assault evidence. This partnership ensures the credibility and reliability of our evidence collection process, with expert testimony available to support legal proceedings. Additionally, partnerships with healthcare providers, advocacy groups, and law enforcement agencies expand the reach and impact of our solution, fostering a collaborative ecosystem of support for survivors.

Overall, our core technology represents a convergence of digital innovation, survivor-centered design, and strategic partnerships aimed at empowering survivors and transforming the landscape of sexual assault care and justice. By harnessing the power of technology to address a critical societal issue, we seek to benefit both people and the planet, driving positive change for survivors and communities worldwide.

At Leda Health, we prioritize evidence-based practice and rigorous validation of our technology to ensure its effectiveness in addressing the complex challenges of sexual assault care and evidence collection. 

While our solution is relatively new, we have conducted extensive testing, validation, and pilot studies to demonstrate its efficacy and impact. Here's how we know that our technology works:

1. Pilot Studies: We have conducted pilot studies across various settings to assess the performance and usability of our DNA preservation kit and mobile application. These studies involve working closely with sexual assault survivors, healthcare providers, forensic experts, and law enforcement agencies to gather feedback and refine our technology. Pilot studies have been conducted in both urban and rural settings, allowing us to evaluate the scalability and adaptability of our solution.

2. Clinical Validation: Our DNA preservation kit has undergone rigorous clinical validation to ensure its reliability and accuracy in collecting DNA evidence post-assault. This validation process involves comparing the results obtained from our kit with those obtained from traditional forensic examination methods conducted by trained professionals. We have published the results of these validation studies in peer-reviewed academic journals, providing transparent evidence of the effectiveness of our technology.

3. User Feedback: We continuously gather feedback from survivors, healthcare providers, and other stakeholders to assess the real-world impact of our technology. User feedback is collected through surveys, interviews, focus groups, and user testing sessions, allowing us to identify strengths, weaknesses, and areas for improvement. By incorporating user feedback into our product development process, we ensure that our technology meets the needs and preferences of those it serves.

4. Partnerships and Collaborations: We have established partnerships with leading institutions, including healthcare providers, academic researchers, and advocacy groups, to validate and support the implementation of our technology. These collaborations provide additional validation of our technology through independent evaluation and validation studies conducted by external experts. By leveraging the expertise and resources of our partners, we enhance the credibility and reliability of our technology.

5. Impact Evaluation: We conduct ongoing impact evaluations to assess the effectiveness of our technology in achieving our intended outcomes, including increased access to care, improved reporting rates, and enhanced survivor empowerment. These evaluations involve monitoring key performance indicators, such as the number of survivors served, the percentage of cases where DNA evidence is used in legal proceedings, and changes in survivors' well-being and empowerment over time.

Overall, our evidence-based approach to technology development and validation ensures that our solution is effective, reliable, and impactful in addressing the critical needs of sexual assault survivors. We are committed to transparency and accountability in demonstrating the effectiveness of our technology through rigorous testing, validation, and ongoing evaluation.

Currently on our staff, we have two full time employees, and thirteen part time.

5 years.

At Leda Health, diversity, equity, and inclusivity (DEI) are integral to our mission and core values. We recognize the importance of fostering a diverse and inclusive workplace culture that reflects the communities we serve and enables us to better address the needs of sexual assault survivors from all backgrounds. 

Here's how we approach DEI in our work:

1. Diverse Leadership Team: Our leadership team embodies diversity in various aspects, including gender, race, ethnicity, and professional backgrounds. Madison Campbell, our CEO and founder, brings a unique perspective as a tech trailblazer and sexual assault survivor. Gilad Rom, our Lead Senior Software Engineer with 10+ years of experience in enterprise SaaS and consumer product development. He's the Founding Engineer of successful startups like Bottleneck, Huan, and On Deck. Samantha Escobar, Head of Sales, Executive VP of The Latino Caucus, representing over 3,000 Latin American students across 20 organizations on campus and leading the mission and focus to serve the Latinx community with access and care.

2. Commitment to Equity: We are committed to addressing inequities in sexual assault care and support services. Our partnership with STAR exemplifies this commitment, as STAR focuses on addressing unfairness and gaps in service delivery for historically underserved communities. By providing culturally sensitive and linguistically appropriate services, we aim to ensure equitable access to care for all survivors, regardless of their background or identity.

3. Inclusive Practices: We strive to create an inclusive and welcoming environment for all employees, partners, and stakeholders. We promote open communication, active listening, and mutual respect within our team and with the communities we serve. Our approach to survivor care and support is centered on inclusivity, recognizing and respecting the diverse experiences, identities, and needs of survivors. We actively seek feedback from survivors and community members to ensure that our services are responsive and inclusive.

4. Continuous Learning and Improvement: We are committed to ongoing learning and growth in the areas of diversity, equity, and inclusion. We provide training and development opportunities for our team members to deepen their understanding of DEI issues and enhance their cultural competency. We also engage in regular self-assessment and reflection to identify areas for improvement and implement strategies to promote diversity and inclusion in all aspects of our work.

5. Community Engagement: We actively engage with diverse communities and stakeholders to ensure that our services are responsive to their needs and preferences. We collaborate with community-based organizations, advocacy groups, and cultural institutions to amplify the voices of survivors and promote inclusive practices in sexual assault care and support. Through these partnerships, we aim to foster trust, build relationships, and co-create solutions that promote equity and justice for all survivors.

In summary, our approach to diversity, equity, and inclusion is grounded in our commitment to serving sexual assault survivors with compassion, empathy, and respect. By fostering a diverse and inclusive workplace culture, collaborating with community partners, and prioritizing equity in our practices, we strive to create a more just and supportive environment for survivors and contribute to positive social change.

Poised for success with a B2B2C business model, selling to stakeholders that have a vested interest in supporting survivors and preventing sexual assault. We are targeting colleges and universities, businesses, the military, and others and have over 400k kits expected to ship in Fall 2021. The average sexual assault costs the system $130,000 and costs colleges, on average, $350,000. This creates a market of over $255 billion per year.

Having raised over $9.3M and secured $200K in grants from the Department of Defense, Leda Health is expanding its reach, with partnerships across 21 colleges and universities. Its comprehensive approach supports survivors in reporting assaults at their own pace, accessing clinical care, and self-care. Targeting the 83% of assault survivors who don’t seek medical care, the company addresses a significant market, with a SAM of $42 billion and a TAM of over $255 billion.

Since its founding in 2019, Leda Health has persisted in its mission to serve all sexual assault survivors and increase access to care despite numerous challenges.

1. Legal Challenges: engaging in advocacy efforts to navigate legal obstacles and regulatory hurdles, collaborating with policymakers and experts to advocate for changes benefiting patients and providers. Including addressing regulatory roadblocks hindering telehealth expansion across state lines and objections on chain of custody, as well as licensure issues requiring specific licenses for telehealth practitioners.

2. Medical Opposition: Despite skepticism from healthcare professionals, Leda continued innovating its services. They invested in research and development to ensure their telehealth platform met medical standards, conducting clinical trials and addressing clinical concerns to demonstrate effectiveness and safety.

3. Public Relations Efforts: Launching educational campaigns to raise awareness of telehealth benefits, sharing success stories, testimonials, and data to showcase positive impacts. Also engaging with patient advocacy groups and community leaders to build trust and support for telehealth initiatives.

4. Patient Advocacy: Leda prioritized patient feedback and accessibility, implementing robust feedback mechanisms and accessibility initiatives to continuously improve their platform and meet patient needs.

5. Adaptability: In response to a changing healthcare landscape, Leda demonstrated adaptability and resilience. They stayed ahead of evolving regulations and technological advancements, updating their platform with new features and capabilities. During the COVID-19 pandemic, Leda swiftly scaled up telehealth offerings, mobilizing resources to meet increased demand and support healthcare organizations.

Throughout these challenges, Leda Health exhibited determination, resilience, and an unwavering commitment to providing accessible, high-quality healthcare to all.

Leda Health's kits symbolize protection and may act as a deterrent to predators, aiming to prevent sexual assault and ensure a safer future for all.