MedexerConnect
- Nigeria
- Hybrid of for-profit and nonprofit
MedexerConnect addresses the critical issue of chronic blood shortages in African healthcare systems. This shortage directly contributes to elevated mortality rates, particularly in emergencies and for vulnerable populations such as accident victims, cancer patients, during childbirth, and so on.
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The African healthcare system is experiencing chronic blood shortages across its sectors. According to the WHO, there was a shortfall of 3,290,289 units of blood in 2020 in 38 African countries (https://www.downtoearth.org.in/news/africa/covid-19-pandemic-impacted-blood-supply-in-africa-who-85451). Using Nigeria as an example, the Nigerian Blood Service Commission (NBSC), said the agency collects only 500,000 pints of blood out of the 1.8 million units needed by the country annually (https://www.thisdaylive.com/index.php/2023/01/12/the-case-for-voluntary-blood-donation). This means a deficit of about 73.3%. This means 3 in 4 people die or develop complications that may lead to death as a direct result of a lack of blood.
Impact on Communities:
- Maternal Health: Blood shortages disproportionately impact women in childbirth. Hemorrhage is a leading cause of maternal mortality, and timely access to blood transfusions is crucial for saving lives.
- Children: Children with severe anemia, sickle cell disease, and other blood disorders require regular transfusions. Blood shortages put them at increased risk of complications and death.
- Surgical Procedures: The lack of readily available blood hinders access to essential surgeries, including emergency procedures and those for cancer patients.
Contributing Factors:
- Low Donor Rates: Several factors contribute to low blood donation rates in Africa, including:
- Limited Awareness: Many people lack awareness about the importance of blood donation and eligibility criteria.
- Fear of Transmission: Misconceptions about blood donation processes and safety can deter potential donors.
- Inconvenient Procedures: Traditional donation processes can be time-consuming and inconvenient, discouraging repeat donations.
- Inefficient Systems: Inadequate infrastructure for blood collection, storage, and transportation further compounds the issue.
MedexerConnect is a transformative digital platform designed to revolutionize blood donation and transfusion systems, ensuring timely access to vital blood supplies for healthcare institutions. Our solution comprises two core components: a user-friendly mobile app for blood donors and a desktop app for blood donation centers (hospitals, blood banks, healthcare facilities, etc.).
The mobile app caters to the needs of potential blood donors, allowing them to register, schedule donation appointments, and receive notifications about donation requests from nearby healthcare centers. Through AI and advanced geolocation technology, donors can easily locate and connect with the most relevant donation centers.
On the other hand, the desktop app is tailored for blood donation centers such as healthcare institutions like hospitals and blood banks. It helps these institutions search for matching donors promptly, manage donation appointments seamlessly, and coordinate inventory and analytics for more efficient blood donation processes.
Our innovative platform enhances the blood donation ecosystem by providing a real-time connection between donors and these healthcare institutions, ensuring a more responsive and effective blood supply chain.
The core features of MedexerConnect include:
1. Efficient Matching: Utilizing AI and geolocation technology, our platform ensures quick and accurate matching of the closest, eligible blood donors with healthcare institutions in need.
2. Convenient Donation: Donors have the flexibility to schedule appointments that suit their availability, promoting regular and voluntary blood donations.
3. Medical Information Access: Donors gain access to crucial medical information about themselves, which is uploaded by the donation center after testing their blood about to be donated, fostering health awareness and informed decision-making.
4. Digitalization of Processes: Our desktop app also helps donation centers digitalize their blood inventory and analytics, leading to more efficient record-keeping, enhanced safety measures, and improved screening processes.
One day, someone walked up to me, recognizing me from a distance, and said his son (who was a sickle cell patient) was saved because of our platform. Tears filled my eyes. We strongly believe our solution directly addresses the overarching goal of improving access to quality healthcare, aligning with the objectives of the MIT Solve Challenge to create positive and equitable health outcomes for communities globally.
link: https://medexer.com.ng
Product Demo:
MedexerConnect primarily serves two key stakeholders: potential blood donors and healthcare institutions, including hospitals, blood banks, and other facilities involved in the blood donation process. Our solution aims to significantly impact their lives in several meaningful ways:
1. Potential Blood Donors:
- Convenience and Flexibility: MedexerConnect provides potential donors with a user-friendly mobile app, offering the convenience of scheduling blood donation appointments at their preferred time and location. This flexibility encourages regular and voluntary blood donations.
- Timely Notifications: Donors receive timely notifications about donation requests from nearby healthcare centers or get called, ensuring they are contacted when their specific blood type is urgently needed. This real-time communication contributes to a more responsive blood supply chain.
- Access to Medical Information: Through our platform, donors gain access to crucial medical information about themselves, such as their blood group, genotype, and infectious disease status. This increases health awareness promotes a sense of empowerment and enables the donors to make more informed decisions regarding their health.
2. Healthcare Institutions (Blood Donation Centers):
- Efficient Matching: We utilize AI and geolocation technology to enable blood donation centers to quickly and accurately match eligible donors with specific blood types refining the process of identifying suitable donors.
- Seamless Coordination: Our desktop app facilitates seamless coordination for healthcare institutions, allowing them to manage donation appointments, organize inventory, and improve the overall blood donation processes. This efficiency minimizes delays and ensures a more effective and reliable blood supply.
- Digitization of Processes: Our platform facilitates the digitization of blood inventory and analytics for donation centers, leading to more efficient record-keeping, improved safety measures, and enhanced screening processes. This transition to digital processes contributes to a sustainable and modernized healthcare system.
3. Societal Impact:
Lives Saved: Our ultimate impact is measured in terms of lives saved. This number stands at over 800+ people right now. By improving the efficiency of the blood donation and transfusion process, our solution directly addresses the critical issue of blood shortages, particularly in emergencies. This has a profound and immediate impact on the lives of individuals in need of timely blood transfusions, including pregnant women, accident victims, and patients with various medical conditions such as sickle cell anemia and cancer.
Healthcare System Strengthening: MedexerConnect contributes to the strengthening of healthcare systems by providing a technological framework that enhances the coordination and management of blood donation processes. This, in turn, supports healthcare institutions in delivering more effective and responsive care to their communities.
MedexerConnect boasts a diverse and highly skilled team, uniquely positioned to deliver our innovative solution effectively. Our team comprises individuals with a strong blend of technical expertise, medical knowledge, and a shared passion for improving healthcare accessibility.
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Steve Odinkaru and Cynthia Umunna bring a wealth of experience and leadership to the project. Steve's award-winning track record in software development ensures the robustness and reliability of the Medexer platform. Cynthia and Favour Maju’s medical expertise and advocacy for blood donation provide invaluable insights into healthcare protocols and patient needs, ensuring that our solution meets the highest medical standards.
Additionally, our team includes very skilled AI developers and technologists, such as Yada Martins Tisan and Asalu Peter Temitope. Yada's proficiency in frontend and backend development ensures the seamless integration of user interfaces and data management systems, enhancing the user experience for both donors and healthcare institutions. Asalu's expertise in mobile and desktop development brings innovation and efficiency to our digital applications, allowing us to deliver user-friendly solutions tailored to the needs of our target audience.
Favour, our managing director, adds a crucial perspective to the team. She ensures that our solution remains grounded in the realities of healthcare delivery and addresses the most pressing needs of our target population.
Collectively, our team's diverse skill sets, combined with our shared commitment to improving healthcare access, position us strongly to deliver MedexerConnect.
- Increase capacity and resilience of health systems, including workforce, supply chains, and other infrastructure.
- 3. Good Health and Well-Being
- 17. Partnerships for the Goals
- Growth
In this phase, we have achieved significant milestones in building and testing our innovative healthcare solution. We have developed and deployed both the mobile app for blood donors and the desktop app for donation centers, and the platforms are fully functional.
Our technology has undergone rigorous testing to ensure seamless integration, user-friendliness, and data security. During this phase, we successfully onboarded a substantial number of blood donors and partnered with several donation centers to implement our solution.
The impact of our pilot phase is evident in the positive feedback from both donors and centers, emphasizing the platform's effectiveness in addressing blood shortages and improving healthcare access. To date, MedexerConnect has served 300+ donors and facilitated 700+ successful blood donations through our platform.
We are applying to Solve because Solve perfectly aligns with our mission. While our growth phase demonstrated significant prospects, we recognize the need for additional support to overcome specific barriers and achieve our full potential. Such barriers include:
Technical: Optimizing our platform's scalability and user experience for diverse regions demands ongoing development efforts. Solve's network of experts could connect us with skilled developers to collaborate with our developers in building a more robust platform.
Legal: Navigating the diverse legal landscape surrounding blood donation regulations across different African countries can be complex. Solve's legal resources could guide us in developing a comprehensive, compliant, and adaptable approach to ensure smooth operation across the continent.
Cultural: Building trust and encouraging blood donation requires sensitivity to local customs and beliefs. Solve's mentorship and connections could link us with cultural specialists who can advise on tailoring our messaging and communication strategies to resonate with diverse African communities.
Financial: Expanding MedexerConnect across Nigeria and Africa requires resources for platform improvements, marketing campaigns, and user acquisition. Solve's potential grant funding could accelerate these crucial aspects, allowing us to reach more blood donors and healthcare institutions.
Market: Scaling MedexerConnect requires strategic partnerships with blood banks, hospitals, and community organizations across Africa. Solve's network and expertise can connect us with potential partners to facilitate rapid and impactful expansion.
Beyond Funding.
While financial support is crucial, we see immense value in the following aspects of the program:
Mentorship: Gaining guidance from experienced advisors in healthcare, technology, and social impact can help us refine our strategy, address potential pitfalls, and optimize our impact on African healthcare systems.
Networking: Connecting with a global community of innovators and problem-solvers at Solve can spark valuable collaborations and open doors to new opportunities, potentially with partners who share our vision of a more efficient and equitable blood supply chain in Africa.
Visibility: Being selected as a Solver team would elevate MedexerConnect, attracting potential investors, partners, and blood donors across Africa and beyond. This increased visibility can further amplify our message and accelerate our mission.
Our Commitment to Social Impact
We understand that Solve seeks impactful solutions driven by a social mission. We are confident that by partnering with Solve, we can make a substantial difference in strengthening healthcare systems and improving health outcomes for millions of Africans.
- Business Model (e.g. product-market fit, strategy & development)
- Human Capital (e.g. sourcing talent, board development)
- Legal or Regulatory Matters
- Technology (e.g. software or hardware, web development/design)
MedexerConnect stands out in the blood donation landscape due to its unique blend of technology, user-centric design, and focus on accessibility. Here's how our solution offers a truly innovative approach:
1. AI-powered Matching for Efficiency:
While existing blood bank systems often rely on traditional blood drives, where they will have to go to communities physically to search for blood donors, MedexerConnect leverages AI to optimize donor-recipient matching. Our algorithm factors in blood type, geolocation, and urgency of need, ensuring the quickest and most efficient allocation of compatible blood. This innovative approach minimizes wait times for critical transfusions and coordinates the entire donation process.
2. User-friendly Mobile App Accessibility:
We recognize the importance of convenience in encouraging regular blood donation. Unlike traditional systems with limited reach, MedexerConnect provides a user-friendly mobile app. This empowers potential donors to register, schedule appointments, and receive real-time notifications about nearby donation needs. This accessibility removes barriers and promotes a more engaged donor base, ultimately increasing blood availability.
3. Data Security and Transparency:
Blood donation requires trust and transparency. MedexerConnect addresses this by prioritizing data security and user privacy. We utilize robust encryption protocols to safeguard sensitive medical information. Additionally, our platform offers donors secure access to their blood test results, fostering informed decision-making and ownership over their health data.
4. Digital Transformation for Sustainability:
Our solution promotes a shift towards digital record-keeping and analytics within donation centers. This innovation empowers healthcare institutions to manage blood inventory efficiently, identify potential shortages proactively, and improve logistical planning. This digital transformation fosters a more sustainable and data-driven approach to blood donation management.
Our Broader Impact:
Our success so far has the potential to inspire positive ripple effects across the blood donation landscape in Africa:
Replication and Collaboration: Our open-source approach to certain platform functionalities allows other organizations to adopt and adapt our core technology, creating a network of interconnected blood donation systems across Africa.
Standardization and Best Practices: The success of MedexerConnect will encourage the adoption of best practices in blood donation management, promoting data-driven decision-making and improved safety protocols within healthcare institutions.
Increased Public Awareness: By simplifying the donation process and highlighting the life-saving impact, MedexerConnect can contribute to a broader cultural shift, fostering a more active and engaged blood donor community across Africa.
Changing the Landscape:
MedexerConnect has the potential to fundamentally change the blood donation landscape in Africa. By leveraging AI, mobile technology, and a user-centric approach, we aim to:
Reduce Blood Shortages: Our efficient matching system and increased donor pool can significantly reduce blood shortages, leading to a higher success rate in securing compatible blood for transfusions in emergencies and critical situations.
Strengthen Healthcare Systems: The digital transformation enabled by MedexerConnect can empower healthcare institutions to manage blood donation processes more efficiently, leading to a more robust and sustainable healthcare infrastructure.
We go beyond just connecting blood donors and hospitals. We believe this innovation has the potential to not only save lives but also inspire a wider movement towards a more efficient, equitable, and sustainable blood supply chain across the continent.
Problem: Chronic blood shortages plague healthcare systems across Africa, leading to unnecessary deaths and hindering access to critical medical care.
Solution: MedexerConnect addresses this challenge by creating a digital platform that connects blood donors with healthcare institutions in a more efficient and accessible manner.
Theory of Change:
Activities:
Develop and maintain a user-friendly mobile app for blood donors.
Develop a desktop app for blood donation centers (hospitals, blood banks).
Integrate AI-powered matching algorithms for efficient donor-recipient pairing.
Facilitate communication and appointment scheduling between donors and centers.
Promote the platform through community outreach and strategic partnerships.
Immediate Outputs:
Increased number of registered blood donors on the MedexerConnect platform.
Improved communication and coordination between blood donors and healthcare institutions.
Faster and more efficient matching of compatible blood donors with patients in need.
Increased frequency of blood donations due to app-based convenience.
Longer-Term Outcomes:
Reduced blood shortages: By connecting a wider pool of donors and streamlining matching, MedexerConnect aims to significantly decrease blood shortages across Africa.
Improved healthcare: Timely access to safe blood transfusions translates to improved survival rates for patients requiring blood during surgeries, childbirth complications, cancer treatment, or accidents.
Strengthened healthcare systems: MedexerConnect empowers healthcare institutions with efficient blood inventory management and data-driven decision-making, leading to a more robust healthcare infrastructure.
Increased public awareness: Through user-friendly technology and community engagement, MedexerConnect fosters a cultural shift towards regular blood donation, promoting a more responsible and engaged donor community.
Evidence Supporting Our Theory of Change:
Research: Studies have shown that AI-powered matching systems can significantly improve donor-recipient pairing efficiency in blood donation. Here's an example: Canadian Blood Services Annual Report 2020: https://annual2020.blood.ca/ (indirectly mentions AI use for inventory management, which can be linked to improved matching)
Pilot Data: During our pilot phase, we successfully facilitated over 250 blood donations by connecting registered donors with nearby healthcare institutions.
Expert Opinions: Public health specialists and healthcare professionals acknowledge the potential of mobile app technology to increase blood donor engagement and accessibility. For instance, the European Union [https://policy-lab.ec.europa.eu/news/blood-donation-eu-saving-lives-through-behavioural-insights-2023-10-18_en]
Sustainability:
MedexerConnect will explore long-term funding models, including potential partnerships with government agencies, healthcare institutions, and corporate social responsibility initiatives. We have concluded talks with the regional coordinator of the Nigerian Blood Service Commission (NBSC) on integrating our platform into their system, and we are currently in talks with the National Coordinator.
The platform's open-source functionalities can be adopted and adapted by other organizations, promoting broader scalability and sustainability.
Our theory of change is built upon a clear cause-and-effect relationship between its activities and the desired long-term outcomes. By leveraging technology, user-centric design, and community engagement, we believe MedexerConnect has the potential to revolutionize blood donation in Africa, ultimately saving lives and strengthening healthcare systems across the continent.
Our core mission is to revolutionize blood donation in Africa by improving access to safe blood and saving lives. We translate this mission into two key impact goals:
Impact Goal 1: Reduce Chronic Blood Shortages Across Africa
Target: Increase the number of successful blood donations facilitated by MedexerConnect by 50% year-over-year in Plateau State, North-Central region, Nigeria, before expanding to the rest of Nigeria.
Measurement Indicators:
Number of registered blood donors on the platform.
Frequency of blood donation appointments scheduled through the app.
Volume of blood units collected through MedexerConnect facilitated donations.
Reduction in reported blood shortages at partnered healthcare institutions.
Impact Goal 2: Improve Healthcare Outcomes Through Timely Blood Access
Target: Achieve a 20% reduction in blood transfusion wait times for patients in critical need at partnered hospitals, still in Plateau State.
Measurement Indicators:
Average wait time for compatible blood transfusions before and after MedexerConnect implementation.
Number of patients receiving life-saving blood transfusions within a critical timeframe (e.g., within 24 hours).
Reduction in blood transfusion-related complications or fatalities (data will require collaboration with our healthcare partners).
Data Collection and Monitoring:
We are committed to collecting robust data to track our progress towards these goals. Our measurement framework utilizes a combination of data collected directly through the MedexerConnect platform and data obtained from partnered healthcare institutions.
Mobile App Data: User registration data, appointment scheduling information, and geolocation data (with user consent) will be used to track donor engagement and optimize the platform's matching algorithm.
Desktop App Data: Partnered blood donation centers will regularly update their blood inventory levels on the desktop app, wait times for transfusions, and successful blood donations.
Surveys and User Feedback: We will conduct regular surveys and collect user feedback to understand donor experiences and identify areas for improvement within the platform.
Transparency and Reporting:
We are committed to transparency in our impact measurement efforts. We plan to develop a comprehensive impact report that details our progress toward achieving our goals. This report will be shared with our stakeholders, including donors, healthcare partners, and the public.
Alignment with UN SDGs:
Our impact goals directly contribute to achieving the following UN Sustainable Development Goals (SDGs):
SDG 3: Ensure healthy lives and promote well-being for all at all ages. By improving access to safe blood transfusions, MedexerConnect contributes to reducing preventable deaths from childbirth, accidents, and other medical emergencies (Target 3.2).
SDG 17: Revitalize the global partnership for sustainable development. Our open-source approach and potential for broad scalability across Africa embody the spirit of collaboration and innovation envisioned by SDG 17.
We strongly believe that by focusing on both increasing blood donor engagement and coordinating the donation process, we can significantly reduce blood shortages, improve healthcare outcomes, and contribute to a healthier society.
Here's a breakdown of the core technologies powering our solution:
Mobile App:
At the heart of MedexerConnect lies a user-friendly mobile app for both blood donors and healthcare institutions.
Donors can easily register, schedule appointments, and track their donation history.
We leverage precision geolocation technology to pinpoint a donor's location with high accuracy (e.g., within a building or specific street corner). This, with user consent, enables highly efficient matching with nearby donation centers in critical need.
The mobile app integrates with a map utility displaying these nearby centers, allowing donors to choose their preferred location and navigate easily using real-time directions. Our desktop app also integrates a map utility to identify the closest best-fit donors.
AI-powered Matching Algorithm:
We leverage machine learning to create an algorithm that factors in blood type, precise geolocation data (ensuring the closest compatible donor is identified), and urgency of need. This ensures the fastest and most efficient allocation of compatible blood to patients requiring transfusions.
Secure Data Management:
We prioritize user privacy and data security.
Robust encryption protocols safeguard sensitive medical information, fostering trust among blood donors.
Donors have secure access to their blood test results on their mobile app before donating which are uploaded by the donation center on the desktop app, promoting informed decision-making.
Cloud-based Platform:
The solution utilizes secure cloud storage to ensure data accessibility for authorized users across various locations. This facilitates real-time updates on blood inventory levels and simplifies communication between donors and healthcare institutions.
SMS Integration
Recognizing potential limitations of internet access in some regions, we integrate SMS functionality.
This would allow for basic appointment reminders and updates for donors and healthcare institutions (donation centers), ensuring inclusivity even in areas with lower digital connectivity.
Beyond Modern Technology:
While we leverage modern technological tools, we recognize the importance of human-centered design and cultural sensitivity.
Multilingual Support: The platform will be available in multiple languages spoken across our target regions, ensuring accessibility for a wider donor base.
Community Outreach: We plan to partner with local organizations and community leaders to raise awareness about blood donation and educate the public on our platform.
- A new business model or process that relies on technology to be successful
- Artificial Intelligence / Machine Learning
- GIS and Geospatial Technology
- Nigeria
- Ghana
Six (6) full-time staff.
Thirteen (13) part-time staff.
Nineteen (19) employees in total.
Two (2) years.
We are committed to creating a welcoming environment where everyone feels valued, respected, and empowered to contribute their unique skills and perspectives.
Diversity of Our Leadership Team:
Our current leadership team demonstrates our commitment to diversity. Here's a glimpse into the expertise and backgrounds our team members bring:
Odinkaru Steve Chidozie (Team Lead): An award-winning Software Developer and DevOps Engineer with a BSc in Computer Science. Steve brings extensive experience in software development and a passion for healthcare, having volunteered in the health sector since 2018.
Maju Favour Cornelius (Managing Director): A medical professional and a voracious health advocate. Her involvement in community medical outreaches and her strong advocacy for blood donation add immense value to the team.
Umunna Cynthia (Engagement Coordinator): A Medical Professional with specialized knowledge in blood donation. Cynthia's passion for advocating for blood donation, coupled with her experience in healthcare practices and procedures, makes her a valuable asset in liaising with health centers and blood banks.
Yada Martins Tisan (Chief of Operations): A Frontend and Backend Developer with a BSc in Computer Science and proficiency in various programming languages. Martinz possesses several years of experience, ensuring smooth data integration and functional enhancements within the Medexer platform.
Asalu Peter Temitope (Chief Technical Officer): A Mobile and Desktop Developer with a BSc in Computer Science and a strong enthusiasm for health and fitness. Peter's extensive experience allows him to create seamless user experiences and implement innovative features within the Medexer mobile and desktop applications.
We are actively seeking to expand our team further to include a wider diversity of people.
Goals for Becoming More Diverse, Equitable, and Inclusive:
We have outlined specific goals to achieve a more diverse, equitable, and inclusive work environment:
Recruitment: We are revamping our recruitment practices to attract a wider pool of qualified candidates. This includes partnering with organizations focused on underrepresented groups in STEM fields and developing a referral program that incentivizes current team members to recommend diverse candidates.
Mentorship and Sponsorship: We will establish a mentorship and sponsorship program to provide opportunities for professional growth and guidance, particularly for team members from underrepresented backgrounds.
Unconscious Bias Training: We will conduct unconscious bias training for all team members to raise awareness of implicit biases and promote fair and equitable decision-making.
Inclusive Work Environment: We are establishing clear guidelines for respectful communication and fostering a culture of open dialogue. We will create avenues for team members to provide feedback and suggestions for continuous improvement.
Actions Taken to Achieve DEI Goals:
We have already begun implementing actions to achieve our DEI goals:
Diverse Interview Panels: We ensure that interview panels for all positions are diverse in terms of background and experience, reflecting the team we are striving to build.
Flexible Work Arrangements: We offer flexible work arrangements to accommodate different needs and lifestyles, promoting a healthy work-life balance for all team members.
Our business model prioritizes both social impact and financial sustainability:
Value proposition for Blood Donors:
Increased Accessibility: Our mobile app simplifies registration, appointment scheduling, and location-based matching with nearby donation centers.
Transparency and Visibility: Donors can track their donation history and access blood test results directly within the app.
Improved User Experience: We promote a convenient and co-ordinated donation process, potentially increasing donor satisfaction and retention.
Value proposition for Healthcare Institutions (Hospitals & Blood Banks):
Reduced Blood Shortages: Efficient matching with compatible donors through AI-powered algorithms helps hospitals meet critical blood needs.
Real-time Inventory Management: Our cloud-based platform provides real-time updates on blood bank inventory levels, facilitating better allocation of resources.
Secure Communication: Secure messaging allows for efficient communication and coordination between hospitals and blood donation centers.
Revenue Streams:
While our core service remains free for blood donors and healthcare institutions, we plan to explore multiple revenue streams to ensure long-term sustainability:
Transaction Fees: Partner with blood banks to implement a small transaction fee on each successful blood donation processed through the MedexerConnect platform. This fee would be transparent to donors and would contribute to platform maintenance and improvements.
Subscription Services: Offer premium features to hospitals, such as advanced data analytics and donor recruitment tools, through a tiered subscription model.
Grants and Partnerships: Seek grant funding from government agencies, NGOs, and philanthropic organizations committed to improving healthcare infrastructure in Africa. Partner with established blood banks and healthcare institutions to leverage existing resources and expand our reach.
- Organizations (B2B)
Our financial sustainability plan combines a mix of revenue streams to ensure long-term viability while maintaining our core services as free for blood donors and healthcare institutions. Here's how we plan to achieve this:
1. Transaction Fees with Transparency:
We partner with blood banks to implement a small, transparent transaction fee on each successful blood donation processed through our platform. This fee directly contributes to platform maintenance, upgrades, and expansion efforts.
The exact fee structure (flat fee or percentage-based) is determined collaboratively with our blood bank partners. We prioritize a fair and sustainable model for all stakeholders.
2. Tiered Subscription Services for Hospitals:
We will offer premium features to hospitals through a tiered subscription model. These features could include:
Advanced Data Analytics: Hospitals can gain deeper insights into blood donation trends, identify areas for improvement, and optimize resource allocation.
Targeted Donor Recruitment Tools: Hospitals can leverage targeted campaigns to attract specific blood types or donors with rare antigens, crucial for treating complex conditions.
This tiered approach allows hospitals to customize their experience and maximize the platform's benefits, creating a valuable service they're willing to pay for.
3. Grant Funding and Strategic Partnerships:
We will actively pursue grant funding from government agencies, NGOs, and philanthropic organizations committed to improving healthcare infrastructure in Africa.
Partnering with established blood banks and healthcare institutions and the government allows us to leverage existing resources, expand our reach, and potentially unlock co-funding opportunities.
Early Traction and Future Plans:
While still in the early stages of development, MedexerConnect has already secured a seed grant of $55,000 from Hindsight Ventures and AWS Build Accelerator. This funding is crucial for building our core platform functionalities and conducting pilot testing in Northern Nigeria.
We are confident that by demonstrating our platform's effectiveness in pilot programs, we can attract a wider range of partners and secure additional funding through grants, subscriptions, and potentially, future investment opportunities.
Long-Term Sustainability:
Our long-term goal is for our revenue streams to cover all operational expenses and fuel continuous improvement and expansion. We are committed to responsible financial management and will constantly evaluate the effectiveness of our chosen model.
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