Trackimize
- Nigeria
- For-profit, including B-Corp or similar models
Trackimize addresses a pervasive and costly challenge on a global scale: theft, lost items, and inadequate asset management. Annually, individuals experience an average of 1.2 lost items per person, contributing to an astounding $2.7 billion in replacement costs in the United States alone. On a global scale, an estimated 25 million items are lost daily. This not only leads to substantial financial losses but also results in heightened security concerns, inefficient business processes, and increased insurance claims and premiums.
The impact of theft and loss is far-reaching, affecting individuals, businesses, and communities. Beyond the financial burden, these incidents compromise security, disrupt daily operations, and contribute to economic inefficiencies. The traditional methods of item recovery are often slow, cumbersome, and prone to gaps, leading to a sense of despair among victims. Moreover, security agencies can exploit these situations, stolen goods might be sold to unsuspecting buyers and concerns about the authenticity of recovered items further complicate the recovery process.
Trackimize directly addresses these challenges by offering a comprehensive and innovative solution. The platform's AI-powered image similarity search engine stands out as an efficient tool for the recovery of lost or stolen items. With coverage in 251 countries, Trackimize ensures global accessibility. The self-administration features empower users, providing them with control over their security. Product verification tags and browser extensions contribute to buyer protection, preventing the inadvertent purchase of stolen goods. The platform also proactively addresses business process gaps, reducing costs for businesses and insurance companies. By incorporating gamification elements, engaging forums and chat functionalities, Trackimize not only streamlines the recovery process but also makes it an enjoyable experience for users.
The magnitude of the global demand for innovative lost and found and tag management solutions is evident. Trackimize positions itself to make a substantial impact, addressing the scale of this problem through its scalable and effective solution. The platform's potential to make a meaningful contribution is substantial, with projections indicating robust expansion in the lost and found and tag management sectors. As these markets grow, Trackimize aims to access over 30% of the available market share by 2029, providing a scalable solution to at least 5 million users worldwide and contributing significantly to a safer and more secure world.
Trackimize is a cutting-edge AI-powered security platform revolutionizing global theft mitigation, lost item recovery, and asset management. Our comprehensive ecosystem, featuring an AI-driven image similarity search engine, facilitates swift recovery across 251 countries, empowering users for seamless and user-friendly security control.
Key Features:
1. AI-Powered Search Engine: Trackimize's advanced image recognition technology enables users to search, view, and share lost or found items efficiently. This AI-driven approach significantly improves the chances of recovery.
2. Global Accessibility: With coverage in 251 countries, Trackimize ensures that users can access its services worldwide. This global reach is crucial in addressing the widespread issue of asset security.
3. Self-Administration: Empowering users to manage their security, Trackimize provides a self-administration dashboard feature. This not only adds a layer of control but also contributes to the overall user experience.
4. Buyer Protection: Product verification tags and browser extensions play a pivotal role in ensuring buyer protection. Users can verify the authenticity of products, preventing the unintentional purchase of stolen goods.
5. Proactive Tools: Trackimize surpasses mere recovery solutions by offering proactive asset tag tools and a suite of 8 business P and L plugs (TrackPlug) designed to address business process gaps. These tools contribute to cost reduction for businesses as it complements and plugs the gaps in existing company tools.
6. Gamification: To make the process enjoyable, Trackimize incorporates 5 games, forums and chat functionalities. Users can actively participate, share ideas, and engage with the community.
7. Seeker | Finder Match: This functionality facilitates the optimal matching of Seekers and Finders, empowering them to identify their most compatible counterparts, the right expertise and expedite the recovery process.
8. Automation and Integration Capabilities: Trackimize automates interactions with over 200 apps, seamlessly integrates with websites, combats corporate theft, enhances asset recovery, and reduces the likelihood of increased insurance premiums and claims.
How It Works:
1. Register: Visit the trackimize website to sign up or log in.
2. Add Items: Initiate recovery by adding lost, stolen, or found items.
3. AI Search: Utilize the AI-driven search engine for efficient item matching.
4. Premium Access: Choose a plan for features like TrackPlug, A.I. Image search, Recovery Potential Score (RPS), Dispute resolution, and robust analytics.
5. Unique Referral Bonus: Refer people and increase your Trackimize share.
6. Engage and Earn: Actively participate, use tools, forums, and play games for points and rewards.
7. Proximity Assessment: Evaluate the proximity of incident locations in relation to your current position, and remain vigilant for noteworthy items.
Trackimize employs a strong tech stack (JavaScript, jQuery, CSS, HTML5 and Node.js) for its web platform, supported by cloud infrastructure.
For a visual demonstration:-
5 steps to follow in a Trackimize search
Understanding the Recovery Potential Score (RPS)
Using the Purchase Verification and Customer Confidence
How to integrate / embed Trackimize search engine on your website
For more videos https://www.youtube.com/@track...
Trackimize serves a diverse population globally, addressing the needs of individuals, businesses, and communities impacted by the pervasive issues of theft, lost items, and inadequate asset management. The target population includes:
1. Individuals:
- Challenges: Individuals frequently encounter the distress of losing valuable items, navigating prolonged recovery processes, and coping with costly replacements. Existing methods for item recovery are sluggish, inefficient, and can evoke a sense of despair.
- Impactful Solution: Trackimize empowers individuals to promptly recover lost or stolen items through its advanced AI-powered search engine. The platform's self-administration features grant users control, minimizing the time and effort required for recovery. The Seeker | Finder match feature, coupled with engaging gamification elements, proximity range search, buyer purchase verification, analytics, RPS, forums and chat functionalities, adds vital and enjoyable dimensions to the recovery process.
2. Businesses:
- Challenges: Businesses grapple with issues such as exorbitant insurance premiums, deficiencies in business processes and logic, inefficient asset management, and diminished customer confidence. Existing solutions often lack comprehensive tools to address these multifaceted challenges.
- Solution Impact: Trackimize proactively tackles these business challenges by presenting premium features that drive cost reductions and streamline processes. The platform's AI-powered search engine, coupled with business-specific tools like TrackPlug and the Security Search Widget, significantly enhances security and operational efficiency. Our customer confidence tags ensure that businesses boost customer trust in their purchases in addition our core processes seamlessly integrates with over 200 apps. This holistic approach results in improved business operations, reduced insurance costs, heightened customer confidence and enhanced business productivity by automating asset recovery processes.
3. Communities:
- Challenge: Communities face security apprehensions amid escalating crime rates, poverty, and insufficient asset recovery mechanisms. Security agencies may take advantage, and due to a lack of transparency, reliability, and legitimacy in their actions, trust may be eroded, casting doubt on the authenticity of recovered items.
- Impactful Solution: Trackimize introduces a secure and immersive platform to alleviate security concerns within communities. Its self-administration features, proximity search, Recovery Potential Score feature, and dedicated forum feed collectively contribute to a heightened sense of safety. The platform's worldwide accessibility guarantees that communities globally can embrace its innovative model for enhanced security and asset management.
4. Advertisers:
- Challenge: Advertisers struggle to maximize their return on investment (ROI) due to challenges in targeting the right demographics at competitive rates.
- Solution Impact: Trackimize offers advertisers a platform to amplify their ROI by providing targeted advertising opportunities. Our Ad matching algorithm enables advertisers to reach the right demographics through highly competitive rates, thereby enhancing their reach and impact.
Trackimize's impact on these populations is transformative. Individuals regain a sense of control and confidence through efficient item recovery, businesses optimize their processes and reduce costs, communities benefit from enhanced security, and advertisers achieve higher ROI. By directly addressing the needs of these populations, Trackimize contributes to the well-being, security, and efficiency of individuals, businesses, and communities globally.
Trackimize's team, led by Chidi Ejike, combines diverse expertise, local insights, and deep understanding of communities, ensuring the relevance and effectiveness of our solution.
Team Composition:
Our team comprises seasoned professionals with backgrounds in security, software engineering, marketing, and sales. This diverse skill set allows us to approach the multifaceted challenges faced by our target communities from various angles. Team members are local to the communities and possess extensive experience in their respective fields, ensuring a comprehensive understanding of the security landscape and technology trends.
Local Insights:
Being conceived in South-Eastern Nigeria, Trackimize's origin aligns with the geographical and cultural context of our target communities. This proximity allows us to intimately understand the security concerns and challenges prevalent in these areas. We've conducted surveys in schools and hotels and engaged with local communities to gather firsthand insights into their needs, preferences, and pain points regarding security and asset recovery.
Community-Centric Design:
Our solution's design is not a top-down imposition but a collaborative effort shaped by the communities themselves. Regular community engagement sessions, forums, and feedback mechanisms have been instrumental in tailoring Trackimize to meet the specific requirements of our users. From the design of user interfaces to the inclusion of culturally relevant security features, the communities' input, ideas, and agendas have been pivotal in shaping our solution. For example, in a community engagement session, the desire for a personalized recovery process and the option to choose individuals with asset recovery expertise was expressed. This input directly shaped the Seeker | Finder Match feature, facilitating seamless connections based on compatibility.
Furthermore, the community emphasized the need for transparency in recovery chances. This guided our design team in refining the RPS algorithm to align closely with community expectations. This iterative process underscores our commitment to co-create a solution that genuinely meets the diverse needs and preferences of our users.
Representation:
Team Lead Chidi Ejike and other team members are representative of the communities we serve. Chidi, with his roots in South-Eastern Nigeria, shares a deep connection with the local culture and understands the nuances of security challenges faced by individuals, businesses, and communities in the region. Our team's diverse composition ensures that various perspectives are considered, making our solution inclusive and adaptable to the needs of different communities.
Meaningful Collaboration:
Our commitment to meaningful collaboration extends beyond the development phase. We have established ongoing relationships with community leaders, businesses, and individuals to foster a sense of shared ownership. Through this, we ensure that the solution remains relevant, effective, and culturally sensitive.
Trackimize's team is not just an external entity designing a solution; we are an integral part of the communities we serve. Our proximity, diverse expertise, and collaborative approach position us as genuine partners committed to addressing the unique security challenges faced by our target population.
- Promote and sustain peace by increasing community dialogue, civic participation, reconciliation, and justice efforts; strengthening cyber security, and monitoring or preventing violence, misinformation, and polarization.
- 1. No Poverty
- 8. Decent Work and Economic Growth
- 9. Industry, Innovation, and Infrastructure
- 10. Reduced Inequalities
- 16. Peace, Justice, and Strong Institutions
- 17. Partnerships for the Goals
- Prototype
What Has Been Built and Tested So Far in our Prototype:
1. User Testing and Feedback: The solution is actively engaging in user testing to gather valuable feedback. "Gather user input, validate market viability, create strong branding, test revenue models," is the iterative process where Trackimize is being put to test with potential users to refine its features and functionalities.
2. Strategic Partnerships: At the current stage, our achievements primarily center around strategic partnerships that bolster Trackimize's capabilities. Notably, our collaboration with SentiSight A.I. underscores our dedication to fortifying the A.I. aspects of Trackimize. As we progress, these partnerships contribute to the refinement and augmentation of our solution.
3. Codebase and Technical Infrastructure: Trackimize has reached a significant milestone with a substantial code repository exceeding 200,000 lines with 82 static and 50 dynamic webpages. This accomplishment underscores the substantial progress made in developing the technical infrastructure, affirming the successful implementation of core functionalities within the platform.
4. Browser Extension and Integrations: As part of our progress in the prototype stage, Trackimize has strategically emphasized interoperability by successfully implementing a browser extension, website search widgets and Zapier automations. These additions showcase our commitment to seamless integration with various tools and applications.
5. User Survey and Community Interactions: The survey, revealing over 70% eagerness among potential users from target Nigerian hotels and schools to adopt the platform, signifies strong qualitative feedback. This indicates an initial interest and potential for widespread adoption.
Number of Customers or Beneficiaries Served:
As of now, Trackimize has not officially launched, and thus, we haven't served any customers or beneficiaries. Our current focus lies in gathering valuable user input and making preparations for the planned launch. This stage reflects our transition from testing to full availability, indicating that we are diligently working towards providing our services to customers and beneficiaries in the near future.
Trackimize is applying to Solve with the goal of leveraging the platform's support to overcome specific challenges and advance our solution. We recognize Solve's potential to provide not only financial assistance but also valuable non-monetary support, aligning with our holistic approach to addressing barriers in the asset security landscape.
Technical Assistance: Solve's expertise and network can help us navigate technical challenges and enhance our solution's capabilities. We have developed a sophisticated tech stack for Trackimize, and collaboration with Solve could provide us with insights, best practices, and potential collaborations in refining our technological infrastructure. Additionally, guidance on security, scalability, and optimization could significantly contribute to the robustness of our solution.
Market Barriers: The asset security market presents unique challenges, including building trust, market adoption, and competition. Solve's connection with industry experts and potential strategic partners can assist Trackimize in overcoming these market barriers. Insights into user preferences, effective marketing strategies, and establishing partnerships can be invaluable in positioning Trackimize as a leader in proactive and corrective asset security.
Cultural and Legal Insights: Understanding the cultural nuances and legal landscapes in different regions is vital for a solution like Trackimize, which aims to operate globally. Solve can provide access to cultural experts and legal advisors who can guide us in tailoring our solution to diverse markets while ensuring compliance with local regulations. This support is crucial in avoiding potential legal hurdles and adapting our platform to various cultural contexts.
Financial Support: One key area where Solve can make a significant impact is in providing financial support. Trackimize is in the prototype stage, and securing funds for further development, testing, and market launch is crucial. Solve's network of partners can potentially offer the necessary financial backing to expedite the transition from the prototype to a fully available solution. The funds would facilitate refining our platform, implementing user feedback, and scaling our operations.
Non-Monetary Support:
Apart from financial assistance, Solve's network offers non-monetary support that aligns with our comprehensive approach to problem-solving. Mentorship, access to potential collaborators, and participation in Solve's events can contribute significantly to Trackimize's growth.
Trackimize's application to Solve is motivated by a sincere desire to benefit from a holistic ecosystem of support. In addition to other selections below, we seek not only funding but also technical expertise, market insights, and cultural understanding to overcome barriers and drive the success of our A.I.-powered asset security solution. We are committed to actively engaging with Solve's resources and contributing to the Solve community.
- Business Model (e.g. product-market fit, strategy & development)
- Financial (e.g. accounting practices, pitching to investors)
- Human Capital (e.g. sourcing talent, board development)
- Legal or Regulatory Matters
- Monitoring & Evaluation (e.g. collecting/using data, measuring impact)
- Public Relations (e.g. branding/marketing strategy, social and global media)
- Technology (e.g. software or hardware, web development/design)
Innovative Integration of Technologies and Engaging Features:
1. A.I.-Powered Asset Security:
- Image Matching System: The A.I. image matching system significantly reduces recovery time by matching query images with existing database entries. This feature enhances the efficiency and accuracy of asset recovery processes, setting Trackimize apart in the market.
2. Engaging User Experience:
- Gamification and Free Tools: Incorporating games like Pinterchange, Tringo and Trackathon and tools such as Tagger, T.A.P., Mem360 provides users with an immersive and rewarding experience.
- Sharepoints System: Users can earn and share sharepoints, fostering a sense of community and ownership of Trackimize. This unique approach aligns users with Trackimize's success, as we grow, they grow.
3. Unique Security Features:
- Proximity Search and Purchase Verification: Proximity Search enables users to find entries based on their location, enhancing awareness of nearby assets. The Purchase Verification feature, using database search and QR coded product verification stickers, ensures users can verify items or confirm the status of a verified listing or product before purchase, contributing to a safer marketplace.
4. Business Process and Logic Tools (TrackPlug):
- 8-Tool Solution (TrackPlug): Trackimize stands out with its 8-Tool Solution, TrackPlug, designed to address businesses' process and logics challenges by prioritizing security gap mitigation. Unique tools include Complaint Management (The Whistler), Task Management (Trask), Identity and Access Management Analytics (IAMA), and Cyber Security Tool (CyberSense). The proactive approach to filling gaps in existing business solutions positions TrackPlug for a substantial market impact.
5. Collaboration with Entrepreneurship Networks:
- TEF Partnership: Trackimize's partnership with networks like the Tony Elumelu Foundation goes beyond transactions. It shapes our vision, refines pitching skills, and provides insights. This enriches our solution, creating positive impacts for Trackimize and the broader entrepreneurial community.
6. Extensive Integration Capabilities:
- App -to- App Integrations: Trackimize's app-to-app integrations, powered by platforms like Zapier, redefine versatility with over 200 potential connections, including Mailchimp, Twitter, Microsoft Outlook, and Google Sheets. This innovative approach positions Trackimize as a very scalable and adaptable asset security solution, setting it apart in the market.
7. Innovative Revenue Model:
- Revenue Model Variety: Our revenue model, comprising Fixed and Flexible plans, ensures users have tailored options. The flexibility extends to a pay-per-image addition plan and a combo plan, boasting premium benefits such as TrackPlug, RPS analysis, zero recovery commission, integration analytics, CSV file uploads and downloads. This diverse approach sets the benchmark for flexibility and customization, catering to the distinct needs of our users.
8. A.I. Virtual Assistant:
- A.I.- Enhanced User Support: Trackimize integrates an OpenAI-powered virtual assistant for intelligent responses to user queries about general security and their Trackimize usage. This innovative feature sets Trackimize apart, potentially influencing positive shifts in the market landscape.
Trackimize's blend of unique, impactful and innovative tools redefines not only its market but also sets new standards for user engagement and security in the broader asset security space.
1. Problem Statement:
- Asset Loss and Security Threats: The prevalent issue of asset losses and security threats poses significant challenges to individuals and businesses globally.
2. Assumptions:
- Increased Awareness and Efficient Tools: We assume that by increasing awareness about asset security and providing efficient tools through Trackimize, users will actively engage in safeguarding their assets.
3. Activities:
- Gamification and Community Building: Incorporate gamification elements for engaging asset security and establish a community through the referral and sharepoints system, fostering ownership and shared responsibility.
- Advanced Technologies: Utilize advanced technologies such as A.I. image matching, virtual assistants, and app integrations to enhance the user experience and efficiency.
- Strategic Collaborations: Form alliances with entrepreneurship networks for mentorship, knowledge-sharing, and leveraging SentiSight A.I. for server support, enhancing the asset security ecosystem.
- Comprehensive Business Process Tools: Offer TrackPlug, an 8-tool solution, to address business process gaps and provide a holistic platform for users.
- Innovative Revenue Model: Introduce a structured revenue model with Fixed and Flexible plans, ensuring affordability and catering to diverse user needs.
4. Immediate Outputs:
- Increased User Engagement: Gamification and community-building efforts result in increased user engagement and active participation.
- Efficient Asset Security Tools: Implementation of advanced technologies and comprehensive business process tools leads to the creation of an efficient asset security platform.
- Strategic Insights from Collaborations: Strategic collaborations yield valuable insights, mentorship, knowledge-sharing opportunities, and technological fortification.
- Business Bottom Line: The improvement in business bottom line using the 8-tool business plug is expected to serve as an organic referral to our platform.
- Diverse Revenue Streams: The innovative revenue model establishes diverse revenue streams, contributing to financial sustainability.
5. Intermediate Outcomes:
- Improved Asset Security Practices: As users actively engage with Trackimize, the platform becomes a catalyst for improved asset security practices, reducing instances of losses.
- Knowledge Sharing and Network Growth: Important collaborations contribute to knowledge-sharing within the community and foster the growth of a supportive network.
- Economic Empowerment: The innovative revenue model empowers users economically, providing affordable solutions and potentially creating new business opportunities.
6. Long-term Outcomes:
- Industry Standards and Positive Shift: Trackimize's impact establishes new industry standards for user engagement and asset security, leading to positive shifts in behavior and industry practices.
- Global Reduction in Asset Loss: The culmination of improved practices, knowledge-sharing, and widespread adoption of Trackimize leads to a global reduction in asset losses and increased overall security.
7. Evidence and Evaluation:
- Continuous Monitoring: Trackimize will continually assess user engagement, revenue streams, and collaborations using platform analytics and financial reports.
- User Feedback and Research: The platform will gather user feedback via surveys and interactions, conducting research and using third-party studies to validate its impact on user behavior, industry practices, and security outcomes, ensuring a comprehensive understanding of Trackimize's influence.
8. Adaptive Approach:
- Iterative Development: Trackimize adopts an iterative development approach, refining its activities based on feedback, emerging technologies, and evolving security needs to ensure a sustained and positive impact.
Impact Goals for Trackimize:
1. Reduce Global Asset Loss:
- Goal: To significantly decrease instances of global asset loss and theft and enhance overall security.
- Indicators:
- Percentage reduction in reported asset losses.
- Increased recovery rate of lost and stolen assets through Trackimize e.g.: Increase in found asset submissions.
2. Empower User Economic Stability:
- - Goal: To empower users economically by providing affordable asset security solutions.
- - Indicators:
- Percentage increase in users who successfully recovered valuable assets through Trackimize, leading to cost savings.
- Percentage increase in businesses who attribute improved cost-benefit ratio to the affordability of Trackimize's asset security solutions.
- Affordability index based on user feedback and market comparison.
3. Establish Industry Standards:
- Goal: To contribute to the establishment of new industry standards for user engagement and asset security practices.
- Indicators:
- Recognition and adoption of Trackimize's practices by industry stakeholders.
- Number of industry partnerships and collaborations initiated.
4. Foster Global Network Growth:
- Goal: To foster the growth of a global network focused on knowledge-sharing within the asset security community.
- Indicators:
- Increase in the number of users engaged in collaborative security forums.
- Expansion of Trackimize's network through strategic collaborations.
5. Enhance User Security Practices:
- Goal: To serve as a catalyst for improved asset security practices among users.
- Indicators:
- Adoption rate of advanced security tools provided by Trackimize.
- User-reported improvements in security measures.
Measuring Progress:
1. User Analytics:
- Continuous monitoring of user engagement, user feedback, and adoption rates of Trackimize features.
- Utilization of data analytics to assess the impact on reducing asset losses and improving security practices.
2. Economic Impact Assessment:
- Regular surveys and feedback mechanisms to gauge the economic empowerment experienced by Trackimize users.
- Comparative analysis of the affordability of Trackimize solutions in the market.
3. Industry Recognition:
- Tracking participation and recognition in industry events, conferences, and forums.
- Assessing the adoption of Trackimize's practices by industry leaders and stakeholders.
4. Network Growth Metrics:
- Monitoring the expansion of collaborative forums and partnerships.
- Tracking the increase in users participating in knowledge-sharing activities facilitated by Trackimize.
5. Security Tool Adoption Rates:
- Analyzing the adoption rates of advanced security tools integrated into Trackimize.
- User-reported data on improvements in security measures and asset loss prevention.
6. Continuous Feedback Loop:
- Implementing regular user feedback sessions and surveys.
- Iterative development based on user insights, emerging technologies, and evolving security needs.
7. UN Sustainable Development Goals Alignment:
- Aligning impact goals with relevant UN SDGs, such as Goal 1 (End Poverty in all Its Forms Everywhere), Goal 8 (Decent Work and Economic Growth) and Goal 9 (Industry, Innovation, and Infrastructure).
- Utilizing indicators associated with the aligned UN SDGs for comprehensive impact measurement.
Trackimize employs a multifaceted approach to impact measurement, ensuring a holistic evaluation of its progress and contribution to the global asset security landscape.
Trackimize seamlessly integrates cutting-edge technologies like A.I., Cloud storage, GIS mapping, QR codes, REST APIs, Automations, In-app messaging, and Email notifications for comprehensive asset security solutions.
1. Artificial Intelligence (A.I.) and Image Matching:
Trackimize employs A.I. algorithms for image matching, enhancing asset identification accuracy. This technology ensures efficient security measures.
- Benefits: Improved asset recognition, reducing the risk of false identifications and enhancing overall security.
2. Gamification and Free tools:
Integrating 5 games and 6 free tools with notifications boosts user engagement. Gamification not only makes asset security fun and interactive but also incentivizes users to actively participate in safeguarding valuables.
- Benefits: Increased user participation, making asset security a more enjoyable and rewarding experience.
3. A.I. Virtual Assistant:
Trackimize incorporates an A.I. virtual assistant for seamless user interaction, providing real-time support.
- Benefits: Improved user interaction, instant support, and efficient utilization of the Trackimize platform.
4. Sharepoints System:
The Sharepoints system gives users a share of Trackimize and uses email notifications for updates.
- Benefits: Community building, shared responsibility, and a decentralized ownership model.
5. App Integrations:
Seamless integration with other apps and platforms via APIs enhances Trackimize's functionality and versatility. Users can connect Trackimize with various tools and services within the broader technological landscape.
- Benefits: Increased functionality and automated workflows.
6. Recovery Potential Score (RPS):
The RPS Score provides users with a statistical measure, assessing the recovery potential of lost or stolen items through advanced algorithm and A.I. analysis, enhancing asset retrieval effectiveness..
- Benefits: Measurable recovery predictability provides users with realistic expectations.
7. Proximity Search:
Proximity Search allows you to find entries based on their proximity to your present location using GIS Mapping technology.
- Benefits: Enhanced awareness with real-time distance information for added convenience.
8. Purchase Verification:
Ensure the authenticity of your intended purchases as a buyer and validate your products as a seller by incorporating a QR-coded verification link sticker.
- Benefits: Ensure secure and safe purchases.
9. Seeker | Finder Match:
In this website feature, Seekers and Finders engage in a precise matching process, choosing their ideal Trackimizer options. An advanced algorithm and A.I. calculates a Trustworthy score and Match percentage.
- Benefit: Enhanced precision in matching Seekers with Finders.
10. Comprehensive Business Process Tools (TrackPlug):
TrackPlug addresses business process gaps in Complaint management, Access control, Cyber security etc., providing users with a holistic platform for asset management, incorporating A.I.
- Benefits: Streamlined business processes for efficient asset management and workflow.
11. Cloud Based Storage:
Trackimize utilizes cloud storage, ensuring secure and scalable data management for user information, entries, and system functionalities.
- Benefits: Efficient and scalable data storage, providing users with a secure and accessible platform for their information and entries.
12. Forum and Chat:
Trackimize integrates in-app messaging and email notifications for seamless communication within the platform, ensuring timely updates and engagement.
- Benefits: Enhanced communication and engagement.
- A new application of an existing technology
- Artificial Intelligence / Machine Learning
- GIS and Geospatial Technology
- Software and Mobile Applications
- Nigeria
- Ghana
Trackimize operates on a flexible team structure, adapting to project needs. As of the current date:
- Full-time staff: 1 (CEO and Founder | 0 pay)
- Part-time staff: 2 (Customer care and Sales)
- Contractors and other workers: Hired on a per-need basis (A.I. Server management)
Trackimize, conceived in 2021 in South-Eastern Nigeria, has been actively developing its community-based AI-powered security solution for 3 years. Founded by an experienced security professional and software engineer, the team has dedicated substantial effort to create an innovative platform to address asset theft and loss. With a strong foundation in Artificial Intelligence, awareness tools, incentivization, gamification, partnerships, and integrations, Trackimize is positioned to lead as a security platform, driven by innovation, in the years to come.
Trackimize's commitment to fostering diversity, equity, and inclusion (DEI) within the team is evident. Trackimize recognizes the importance of reflecting the rich diversity of the global community in its workforce and leadership.
Key aspects of Trackimize's approach include:
Leadership Diversity:
Trackimize's leadership team is dedicated to embodying diversity, understanding its role in fostering innovative and effective solutions. Founder and CEO Chidi Ejike, with a background in Electrical and Electronics Engineering and extensive security and software experience, brings a unique perspective. There is an ongoing effort to expand diversity within the leadership team to enhance decision-making and overall organizational success.
Team Goals for Diversity, Equity, and Inclusion:
Trackimize is committed to clear goals for DEI, aiming to increase the representation of underrepresented groups. The organization recognizes diversity as a strength that contributes to addressing complex challenges, actively working towards creating a sense of belonging for everyone, regardless of their background.
Actions Taken:
1. Recruitment Practices: Inclusive hiring practices are implemented, including outreach to underrepresented communities, unbiased language in job descriptions, and fair evaluation processes.
2. Training and Education: The team participates in ongoing diversity and inclusion training, covering topics such as unconscious bias, cultural competency, and creating an inclusive workplace.
3. Open Communication: A culture of open communication is fostered through regular team meetings, feedback sessions, and anonymous suggestion boxes.
4. Flexible Work Policies: Recognizing diverse needs, Trackimize has implemented flexible work policies, including options for remote work, flexible hours, and other accommodations.
5. Employee Resource Groups: Exploration of employee resource groups (ERGs) is underway to provide a platform for team members with shared backgrounds or interests.
6. Inclusive Leadership Training: The leadership team undergoes training to enhance skills in leading diverse teams, understanding different communication styles, fostering inclusivity in decision-making, and addressing potential biases.
Through these initiatives, Trackimize is actively shaping an organizational culture that values diversity, ensures equity, and fosters a welcoming and inclusive environment for all team members. The organization is committed to continuous improvement in its DEI practices.
Trackimize Business Model
Key Resources:
- People: Skilled developers proficient in JavaScript, jQuery, HTML, CSS, Machine language, Python, Node.js, and Velo languages.
- Financial: Funding from philanthropic organizations, impact investors, private equity, for continuous development, maintenance, and marketing.
- Technology: Wix, Zapier and SentiSight platforms for development, Paystack API for secure transactions.
Partners and Key Stakeholders:
- Asset Security Professionals: Global networks for asset recovery.
- A.I. server capabilities: SentiSight solutions.
- Entrepreneurship networks: TEF, Funding for prelaunch.
- Investors: Philanthropic organizations, impact investors, private equity.
Key Activities:
- Development and Maintenance: Research, continuous improvement, and bug fixing.
- Game and Tool Creation: Enhancing existing games and developing new tools.
- Security Cloud Database Management: Ensuring accurate and speedy asset information processing.
- Awareness campaigns and surveys: Fostering awareness on asset security, recovery, and general security, including targeted pre-launch testing.
- Administration: Handling bill payments, salaries, financial oversight, compliance, and risk management.
Type of Intervention:
- Platform-Based Service: A comprehensive web platform with tools, games, forums, and backend security features.
- Educational Tools: Using CyberSense and Mem360 for cyber security education and memory enhancement.
- Poverty alleviation: Utilizing TrackPlug and other tools to minimize asset loss and replacement costs.
Channels:
- Website: The central hub with all tools and features.
- Website Integration: Using the Security Search Widget API for seamless external website integration.
- Browser Extensions: Seamless integration into popular browsers (Chrome, Opera, Internet Explorer) through dedicated extensions.
- App-to-App Integrations: Connecting with 200+ applications via Zapier, ensuring versatility and accessibility.
Segments:
- Businesses and Individuals: Tailored plans for businesses and individuals, offering asset security, recovery, product verification, and Business P and L solutions.
- Communities: Collaborative hub fostering shared information on asset security within communities.
- Asset Security Professionals: Global network connecting Trackimize with asset security professionals for enhanced recovery services.
Value Proposition:
- Beneficiary Value Proposition: Providing improved asset security, increased recovery potential, and educational tools for heightened awareness, resulting in better protection and recovery chances.
- Customer Value Proposition: Providing exclusive features, secure payments, and personalized recovery analysis for an enhanced user experience.
Cost Structure:
- Development: Continuous funding for research, feature implementation, and developer expenses.
- Staffing: Team resource allocation, including salaries, benefits, training, and professional development.
- Marketing: Implementing strategic promotions with expenditures on advertising, materials, and marketing personnel.
- Technology: Ensuring platform stability, integrating APIs for enhanced functionality, with key expenditures on maintenance and licenses.
Surplus:
- Investment in Innovation: Investing profits in ongoing research and development for continuous innovation.
- Marketing and Expansion: Scaling operations and expanding into new markets for sustainable growth.
Revenue Projections:
- Fixed plan (combo): Basic ($3/month), Standard ($4/month), Professional ($5/month), Business VIP ($7/month), with eligibility times, A.I. image limits, and premium features. Anticipated revenue: 50%.
- Flexible plan: Set your A.I. image count, paying $1 per image, with perks like informant requests and priority support. Anticipated revenue: 25%.
- Advert placement: Ads cost 10% of daily site traffic for a 192 X 186 pixels banner. E.g., $50/month for 500 users/day. Custom plans are negotiable. Anticipated revenue: 25%.
- Individual consumers or stakeholders (B2C)
Trackimize Financial Sustainability Plan:
As Trackimize navigates the prototype stage and pre-launch phase, our commitment to achieving financial sustainability remains steadfast. Our approach integrates a versatile revenue model designed to align with our mission of revolutionizing global asset recovery.
Revenue Streams:
1. Fixed Plan (COMBO):
- Description: Tailored for businesses and personal users, offering premium benefits.
- Revenue Generation: Planned as a subscription-based model with tiered pricing for premium features, contributing to sustained monthly revenue.
- Anticipated Success: Growth in subscribers, building a foundation for consistent revenue. Specific metrics will be tracked post-launch.
2. Flexible Plan:
- Description: Tailored for users looking for specific number of A.I. image uploads.
- Revenue Generation: Envisioned as a pay-per-use model, with fees based on the number of A.I. images uploaded.
- Anticipated Success: Increased user engagement and revenue post-launch. Metrics and user feedback will be closely monitored.
3. Advert Placement:
- Description: Creating opportunities for businesses to advertise seamlessly.
- Revenue Generation: Advertisers paying for specified periods without interruptions.
- Anticipated Success:
We are currently onboarding advertisers as part of our pre-launch strategy. We anticipate successful collaborations with notable brands for post-launch advert placements, enhancing revenue diversification and validating our user base's appeal to advertisers. Specific results and impacts will be evaluated after the launch.
4. Investors:
- Description: Trackimize is actively seeking diverse funding sources during its prototype and launch phases to support the mission of revolutionizing global asset recovery.
- Revenue Generation:
We secured $5000 in grants from TEF, providing crucial initial capital. Actively engaging impact investors and venture capitalists for growth and societal impact. Exploring partnerships with social enterprise impact investors aligning with our mission enhances our funding strategy for sustainable development. - Anticipated Success:
Prudently utilizing grant funds to achieve key developmental milestones. Attracting impact investors for financial returns and positive social change. Venture capitalist partnerships for rapid scaling. Engaging social enterprise impact investors aligns with our commitment to purpose-driven growth and societal contributions.
5. Strategic Partnerhips:
- Description: Partnering with SentiSight, a leading image recognition technology provider, has already yielded positive results. They've extended a discount, enhancing our technological capabilities.
- Revenue Generation: Cost savings from the SentiSight collaboration contribute to improved overall financial efficiency.
- Anticipated Success: Continued collaboration for enhanced technological features, potentially unlocking new revenue streams.
Future Sustainability:
Our commitment to financial sustainability involves iterative enhancements, strategic partnerships, and a proactive approach to securing funding. As we progress from prototype to launch, we will actively explore additional funding opportunities, including grants and potential investments, to further amplify our technological capabilities and global reach.
Trackimize's financial sustainability plan is tailored to the prototype stage, emphasizing adaptability and responsiveness as we refine our revenue streams. We anticipate building on these foundations post-launch, positioning Trackimize as a promising solution with a strong potential for long-term viability.
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