Pathology Labs at Your Doorstep

Healthtracka is a healthcare technology start-up that is revolutionizing lab testing in Africa through at-home lab testing and digital results. They are addressing the problem of undiagnosed and untreated health conditions in Africa, particularly in underserved areas, by providing affordable and accessible at-home lab testing services to individuals in Nigeria. Healthtracka aims to make health testing accessible and affordable to Africans, and its primary mission is to provide convenient, efficient, and reliable services that allow people to monitor and maintain their health.

The specific problem that Healthtracka is solving is the lack of access to affordable and accessible healthcare services, particularly lab testing, in Africa. Many people do not have the means to travel to a healthcare facility, let alone pay for expensive lab tests, which can cost up to several thousand naira. This results in a lack of awareness of their health status and a delay in receiving necessary treatment. Healthtracka's solution is to provide at-home lab testing services to individuals in Nigeria, which eliminates the need for travel and reduces the cost of testing.

Non-communicable diseases such as hypertension and diabetes account for 37% of deaths in Nigeria. Healthtracka's services are designed to be easy to use, convenient, and reliable, with results delivered within 48 hours and complimentary doctor consultations to guide customers. Healthtracka's technology-driven approach to lab testing makes it accessible to everyone, and their network of phlebotomists enables them to provide on-demand, at-home testing services, making it easier for individuals to access health services nationwide.

Healthtracka's data shows that people of all ages and backgrounds value convenience, affordability, and efficiency in healthcare. Our customers range from pregnant women, individuals with chronic conditions, and the elderly to busy workers/professionals and stay-at-home parents. Healthtracka's customers choose their services because we offer an innovative and unique approach to lab testing, bringing the lab directly to their doorstep.

Healthtracka is trying to solve lab testing solutions with tech by providing the best services in health service delivery. Our platform offers easy and accessible online testing with an optimal fusion of health tech into our services. We are committed to providing optimal health status for our clients through antenatal tests, cancer screening tests, and sexual health tests. Healthtracka's services focus on creating a strong collaboration and connectivity among networks, promoting lab testing and wellness, and creating an avenue for inter-relations amongst health centers enrolled on the Healthtracka platform.

Healthtracka's services align with the challenge's objective to increase local capacity and resilience in health systems, provide accessibility and quality of health services for underserved groups in fragile contexts around the world, and enable continuity of care, particularly around primary health, complex or chronic diseases, and mental health and well-being. Healthtracka's services are designed to be accessible, affordable, and efficient, and their unique approach to lab testing could help build health system resilience in fragile contexts.

Healthtracka is a healthcare technology start-up that is revolutionizing lab testing in Africa through at-home lab testing and digital results. Healthtracka's primary mission is to make health testing accessible and affordable to Africans. Healthtracka's platform provides on-demand, at-home testing online, with a network of phlebotomists who are highly trained sample collectors that can reach people wherever they are. Healthtracka's services are also designed to be easy to use, convenient, and reliable, with results delivered within 48 hours and complimentary doctor consultations to guide customers.

Healthtracka's technology-driven approach to lab testing makes it accessible to everyone. Healthtracka's digital platform allows users to book a lab test as easily as buying anything online, providing fast, efficient, and affordable health testing services. Healthtracka's services cater to people of all ages and backgrounds who value convenience, affordability, and efficiency in healthcare. These customers range from pregnant women, individuals with chronic conditions, and the elderly to busy workers/professionals and stay-at-home parents. Healthtracka is committed to providing optimal health statuses for its clients through antenatal tests, cancer screening tests, and sexual health tests. Healthtracka's platform offers easy and accessible online testing with an optimal fusion of health tech into its services.

Healthtracka's primary source of revenue is commission on the value of tests completed, and the average pricing for a test is ₦15,000 ($36.52), which was arrived at after market research. Healthtracka offers a variety of health products, including men's health, women's health, sexual health, general health, fever tests, COVID tests, and more.

Healthtracka's strategy involves partnering with well-known private pathology laboratories to spearhead diagnostic testing in Nigeria. This asset-light model allows the startup to work through a network of phlebotomists who visit users at home to take their samples and a network of lab partners to process and deliver lab-certified results. Healthtracka is agile, moving fast, and has expertise in stakeholder management. Some of its strategic partners include vCare Diagnostics, Lancet Laboratories, and AFRIGLOBAL Medicare, which are government-accredited labs at the forefront of African medical diagnostics.

Healthtracka's sustainability is evident in its plans for the future, which include growing, increasing user-base strength, and expanding across Africa. Healthtracka plans to expand into personalized healthcare and precision medicine, with a combined market size of $42B. Healthtracka plans to continue providing accessible and affordable at-home lab testing services to individuals in Nigeria and beyond, contributing to improved health outcomes in Africa.

Healthtracka's solution serves individuals and communities in need of accessible and convenient healthcare services, especially those in underserved areas. The solution aims to directly and meaningfully improve the lives of these communities by providing them with a reliable and efficient way to access laboratory testing services.

The target population includes those who face barriers to healthcare access, such as those in rural or remote areas, people with disabilities, and those who are unable to travel to healthcare facilities due to financial, logistical, or other constraints. These individuals are often underserved and may have limited access to healthcare services, leading to delayed or missed diagnoses and treatment.

Healthtracka's doorstep lab testing solution addresses these needs by bringing laboratory services directly to the patient's doorstep. By doing so, Healthtracka removes the barriers that often prevent individuals from accessing healthcare services. Patients no longer need to travel long distances, wait in long lines, or face additional financial burdens to receive laboratory testing. Healthtracka's solution provides an efficient and cost-effective way to access these services.

The impact of Healthtracka's solution on the target population is significant. By removing barriers to healthcare access, the solution improves the likelihood of early detection, diagnosis, and treatment of diseases, leading to better health outcomes. The solution empowers patients to take control of their health by giving them access to the necessary tools and resources to make informed decisions about their health.

In addition, Healthtracka's solution is designed to be user-friendly, making it accessible to individuals with limited technological proficiency. The solution also addresses the issue of confidentiality, ensuring that patient information is kept private and secure.

The Healthtracka team is well-positioned to deliver this solution because we have a deep understanding of the communities we are serving. Our team is comprised of individuals with diverse experiences in the healthcare and technology industries, as well as expertise in business development, product design, engineering, and operations. More importantly, we are passionate about improving the quality of healthcare in Nigeria and beyond, and we are committed to addressing the needs of underserved communities.

As the founder and CEO, I am representative of the target population because I have firsthand experience with the challenges of accessing quality healthcare in Nigeria. I understand the frustrations that come with long wait times, expensive tests, and the lack of access to medical facilities. I also recognize that many people in Nigeria, particularly those in remote areas, face barriers to healthcare that prevent them from getting the care they need. To ensure that our solution meets the needs of the target population, we have engaged in extensive research, which has included conducting user surveys, interviews, and focus groups with individuals who have experienced challenges accessing quality healthcare. We have also worked with healthcare professionals and experts in the field to understand the challenges they face and how technology can be leveraged to improve healthcare outcomes.

Additionally, we have engaged with our target population through various channels, including social media, community events, and partnerships with local healthcare organizations. Through these engagements, we have been able to gather feedback and insights from our target population, which have helped shape the design and implementation of our solution.

Our solution is meaningfully guided by the input, ideas, and agendas of the communities we are serving. We have taken a collaborative approach to the development of our solution, which has included working closely with healthcare professionals, experts in the field, and members of the community to co-create a solution that addresses their unique needs. We have also designed our solution to be accessible and easy to use, with a user-friendly interface that allows individuals to manage their health from the comfort of their own homes.

Close to 5,000 users in the past 2 years of operations

Healthtracka is applying to Solve because we hope to overcome specific financial, technical, legal, cultural, and market barriers. We believe Solve can help us achieve this goal by connecting us with partners who can help advance our solutions through monetary and/or non-monetary support. By partnering with Solve, we hope to gain access to funding that will allow us to expand our services to more people in need, especially those in underserved communities in fragile contexts.

We hope to work with Solve to expand our services to more people in fragile contexts, including communities where governance is weak and unable to cope with systemic and institutional inequities, poverty, unemployment, violence, or other factors. By partnering with Solve, we believe we can increase local capacity and resilience in health systems, enable informed interventions, investments, and decision-making by governments, local health systems, and aid groups, improve accessibility and quality of health services for underserved groups in fragile contexts around the world, and enable continuity of care, particularly around primary health, complex or chronic diseases, and mental health and well-being.

We believe our innovative and unique approach to lab testing, bringing the lab directly to people's doorstep, provides a solution to the pressing challenge of improving health outcomes in fragile contexts. Our services are designed to be fast, reliable, and confidential, ensuring our customers have a stress-free experience. We believe our services can contribute to building resilience in health systems, allowing them to better prepare for, manage, and learn from shocks and stresses, while also providing critical care throughout.

We are not solely focused on raising funds but are committed to partnering with Solve and its network of impact-minded leaders across industries and sectors, with dedicated spaces to meet year-round and during Solve's flagship events such as Solve at MIT, to gain access to leadership coaching and strategic advice from experts in the Solve and MIT networks, receive monitoring and evaluation support to build an impact measurement practice, gain exposure in the media and at conferences, and access relevant in-kind resources such as software licenses and legal services from Solve supporters.

We believe partnering with Solve is the right program for us, and we hope to be selected as a Solver team to join Solve's nine-month program and receive access to funding in the form of grants and investments, including through prizes and Solve Innovation Future. We are excited about the opportunity to join a class of impressive peers that act as a trusted support group, offering inspiration and guidance, and join a powerful network of impact-minded leaders across industries and sectors, with dedicated spaces to meet year-round and during Solve's flagship events such as Solve at MIT.