An alluring and efficient App, “Blibuy” uniquely and universally sources potential vendor web-sites per the desired product description to facilitate the intended online purchase; yet by virtue of said merchant being pre-negotiated within BliBuy, accordingly communicates to the consumer that one is buying the selected product(s) from a virtual society of innumerable online branded-vendors that by sheer-membership-force shall proportionately offset for the pertinent carbon impact of said particular purchase-and-related-shipping. Females today, across all economies, and certainly more so in developed markets, are the dominant movers of online purchases. A recent 2017 GET.com report revealed that 72% of women-vs.-men shop online. When an e-commerce-like App is fun and attractive, for either a millennial or mature consumer, it becomes its own engine to put forth new ways of business, both for its first line of commerce (to facilitate online-shopping so that the carbon offset / emissions trade is “imperceptibly” achieved) and for its fundamental parallel goal of dramatically improving the integration of more females within the digital world. As a 16-year-old girl that is equally interested in both a future career as a physician and the world of fashion, access to knowledge for school and finding my style through online searches are similarly second-nature to me. Thus, while exposed to TV-commercial travel-websites that filter for the consumer, I imagined an entirely new App that would make easier these future fashion purchases (or any other desired online item), while easily bundling for me a contribution that furthers both renewables and carbon offsets. Once a Kendall Jenner-like personality, along with a serious fashion house, combine to see the social merits, simplicity and attraction of such a BliBuy App, there would be no limit to the greater good BliBuy could intentionally, as a company, secure for both the environment and increasing female digital participation.
