Wricks

Plastic pollution is globally ubiquitous. It is found throughout dumping yards, landfill sites, and water bodies. Plastic waste in general, responsible for almost half of the global climate crisis.

On the same side, Brickkilns is one of the largest sources of air pollution globally which releases 2.5 PM in the atmosphere.

Angirus provides Eco-friendly and sustainable Technology to make Bricks using non-recyclable plastic waste and other industrial waste. These bricks are waterproof, recyclable, and superior to any other brick in the market. 

These products can provide a permanent solution to the disposal of these wastes by eliminating the use of fertile soil, coal, and water thus conserving scarce natural resources and reducing Green-House-Gas emissions. 

Our technology is innovative and Sustainable as the raw material used; all are waste products and prevalent in the country. This is totally In-house technology thus creates no harmful impact on the environment and human life.

In 2016, the world generated 242 million tonnes of plastic waste. Estimate says that this figure could triple up by the year 2060. Plastic waste causes floods by clogging drains, causing respiratory issues when burned, shortening animal lifespans when consumed, and contaminating water bodies when dumped into canals and oceans. Plastic waste mainly enters the environment when it is poorly managed, such as through open dumping, open burning, and disposal in waterways. Even when plastic waste is collected, many countries lack the capacity to process and recycle the waste. 

Countries of the South have a massive “under-construction” agenda – as much as 70 percent of India, for instance, is yet to be built. Despite the availability of clean technology, the majority of the 1,500-billion-bricks used each year are produced using polluting kilns.

Traditional brick production methods, in which clay bricks are fired using coal, wood, or other biomass materials, are still commonly found in parts of Asia and Latin America. These methods are inefficient, requiring a lot of energy and topsoil, and pose an important threat to health and the environment through the large amounts of particulate matter, black-carbon, sulphur-dioxide, carbon-dioxide, and other pollutants they release into the atmosphere.

At Angirus, we have developed an eco-friendly and sustainable technology to make bricks using major waste generated in the country. Our innovative technology combines Plastic waste and other Municipal waste synergistically to make lightweight and waterproof bricks and paver blocks with zero carbon footprint.

We offer Environment sustainable bricks which are waterproof and lighter in weight. WRICKS is 30% lightweight, 80% waterproof, and 20% stronger than the market red clay bricks. These Bricks don’t allow water to pass through them, therefore, prevent the walls from water leakage, degradation and ensure the longevity of the lifespan.

One of the major advantages is that Wricks is recyclable,and can again be recycled into the brick by going through the same process. This technology has a rapid production rate and can be ready to sell into the market within a day, whereas it takes days 15-16 days to prepare red clay bricks.

Our technology will be a great option for affordable housing and enable the public authorities to solve the housing problems in developing nations. Municipalities and organizations can use this technology to manage their plastic waste and demolition waste hence creating a circular economy for our ecosystem.

1,500 billion bricks are produced globally each year, of these 1,300 billion bricks (or 87%) are from Asia. Rapidly accelerating urbanization at an average rate of 6% p.a, this growth is driving increasing demand for bricks. Solid, fired clay bricks are among the most widely used building materials.

Starting from India, which is the second-largest manufacturer of bricks after China globally, with an annual demand of about 200 billion bricks. This makes the brick industry an over 1200-billion-rupee industry whose demand is met by over 200000 clay brickkilns.

Small to medium-size units will be set up by Franchising the technology to brick Manufacturers or small enterprises looking for sustainable business opportunities; this way, it can meet the Local Demand and consume the waste from local municipalities and Industries. Additionally, this will also save transportation and help in reducing the carbon footprint of the product. Moreover, the product can be easily customized as per the needs of the local market without any additional cost.

Angirus will help these Brick Manufacturers Procure the Raw materials from Local governing bodies and Industries near their local area. Each Brick manufacturer at least will buy one manufacturing Unit under the name of Wricks” Brand. Angirus shall retain the marketing and promoting rights and provides Raw material and other services from time to time and maintain the quality of bricks.

Our technology has an advantage over conventional clay bricks as it eliminates fertile soil and Coal, thus conserving scarce natural resources and reducing the emission of greenhouse gases. Moreover, the prices of traditional clay bricks and other related products have skyrocketed in the recent past. Waste material bricks (Wricks) have a competitive advantage over fly ash and Cement Bricks that use expensive raw materials like cement and chemical admixtures. 

WRICKs provide a permanent solution to the disposal of various types of Plastic waste and industrial waste. Selling a targeted number of brick 1.5 million Bricks in a year can consume more than 37.5 million waste materials with 12 million Plastic waste annually without any greenhouse emissions in the air with zero residues. This will help recycle waste material and help reduce the carbon emission caused by the conventional brick industry while saving millions of tons of Clay soil, Coal, fuel, and water. 

We think in the upcoming scenario our technology can have massive scope in the future to the unsustainable red bricks kilns. Our object of eco-friendly processed brick is focused to help address the issues in the value chain of the brick industry by providing our eco-friendly, durable, waterproof, and light-weight bricks to builders, contractors, and engineers, while also helping government bodies in solving the problem associated with waste management and air pollution. 

Our solution will serve the following three customer segments-

1. Government, urban local bodies, and Institutes

Those who wants to manage their local non-biodegradable waste such as plastic waste and C&D waste and wants to convert the waste into useful material that can again be used in their projects such as community toilets and rural housing solutions, housing for all, etc.

We Help them to uphold social responsibility with economical and affordable solutions for the circular economy while Reducing waste from the city and providing Environment sustainability products for public infrastructure.

2. Brick manufacturers and small enterprises-

Those who is suffering from restrictions of govt and neighborhood for operating brick kilns and creating pollution in the air and soil mining. They also suffer from the fluctuation of raw material cost and unavailability of a regular supply of water and other material, especially in dry regions. There have also been found out that workers working under the brick kilns and fly ash brick manufacturing undergo lunges and breathing problems in very early stage and suffer heart attack-like problems.

We provide them eco-friendly technology by Licensing our Green Technology to Brick manufacturers to create a Healthy working environment. Our solution Provides fast production capacity & Sustainable Business opportunities by creating micro-entrepreneurs. 

3. Environment conscious Contractors and Builders

Those who are looking for high-quality & eco-friendly bricks & paver blocks for their infrastructure & have suffered from poor quality, & continuous increase in the price of bricks in their local market.

We Provide them Waterproof, Better quality & Recyclable Bricks with a time delivery rate. Wricks reduces the overall construction cost up to 20% with additional Green certificate & tax benefits. 

With our sustainable and eco-friendly solution, we not only want to restore the local ecosystem but also want to uplift the local communities by engaging them in the project. 

In near future, we want to license the technology and create franchises all over the world and create micro-entrepreneurs on that scale. This will not only solve the issues of brick manufacturers and cleaning the society but also will generate employment with more and more people associating with the project by creating a circular economy. 

The low-cost recycled waste material Bricks-WRICKS, are again to be used for individual and community projects.

Currently, we are in the pilot stage. We have given few samples to the 6 contractors to validate the products in the working environment. We are also testing our product in an external environment through a local contractor, in Udaipur city. 

Fabrication of our production plant in on the process. Once completed will be able to sell our product in masses to the customers and gain the trust for these new products in the local construction industry.

We have also partnered with Udaipur municipal corporation to operate their construction and demolition waste plant on contractual terms and consume construction and demolition waste (one of our key ingredients to make Wricks) generated in the city. We are sourcing nonrecyclable Plastic waste from a scrapdealer, recently. For commercial scale, we are in talks with the udaipur municipality and hotel industry to collect their plastic waste to lower down the cost. 

We offer Environment sustainable approach to upcycle non-recyclable waste material into functional building materials like bricks which are waterproof and lightweight. 

Our technology can be thought of as “Killing Poison with Poison,” where waste materials replace scarce natural resources as raw material to result in high quality, low cost, and environmentally sustainable products that will have huge demand as India progresses on the path of rapid development.  Strong support is expected for Wricks from the government given the results of a recent WHO survey where 14 out of the top 15 most polluted cities are from India. In light of the above stringent environmental protection laws, restrictions will be put on the traditional brick industry and policies for Waste management.

This presents a tremendous opportunity for high-quality and low-cost products. Our proposed waste material brick has a significant competitive advantage in terms of quality, cost, and environmental sustainability in the prevailing scenario. Such alternatives become inevitable in light of the recent steep rise in the prices of conventional building materials.

Our product is tested by the National Accreditation Board for Testing and Calibration Laboratory (standard Indian Govt. laboratory), which shows that wricks have compressive strength equivalent to high-class Red clay brick and 80% less water absorption capacity, making it better in quality than other existing bricks. The other parameters like the Soundness test, Hardness test, thermal conductivity, drop test, Bonding with mortar, etc., gave promising results. This provides us with the confidence that Wricks has Technical, Economically, and socially, feasible.

Current number of people- 580,000

Will serve in next one year- 6,941,768

Will serve in next 5 year- 53,844,000

1. SDG- 13, Climate Action

Plastic waste is one of the major causes of the climate crisis in today's world and emission from Kilns works as icing on the cake. Our technology can be thought of as “Killing Poison with Poison” where we use these majorly generated waste such as plastic waste and C&D waste to replace the GHG causing Brick kilns while also protecting our natural resources. In the past 6 months of operations, we have recycled 50kg of plastic waste and 200 tons of C&D waste with zero carbon residue.  

2. SDG-12, Responsible consumption, and production

Our technology consumes non-recyclable waste material which is thrown in dump yards, land site or water bodies, and other industrial waste such as construction and demolition waste, etc to make high-quality functional and environmentally sustainable building products with zero carbon emission. On consumption of our 1 Lakhs Bricks, it reduces 60 tons of plastic waste from landfills and 232 ton of construction and industrial waste in a month. 

3 SDG-9, Industry Innovation, and Infrastructure

Franchising this technology will improve the lifestyle and financial condition of the workers who come from backward classes and communities. Our technology will enable a healthy and clean working environment. For the brick manufacturers, our technology will save huge capital investment on land, and operational costs as well as reduce dependency on natural resources. 

Core Team- 2 (Full time)

Workers- 4 (Full time)

Interns- 4 (Part time)

Our founding team includes Lokesh Puri Goswami and Kunjpreet Arora. They both are civil engineer graduates with a passion for contributing towards a healthier change for our country.

Lokesh looks after product development and technology building and holds 2 years of experience in project management consultancy. And Kunjpreet comes from a construction business background and looks after the business development and growth strategy. They both are working on this Idea since 2018 during graduation years. After a lot of market research, interaction with the users and customers, and continuous product interaction, they reached the stage with proof of concept and the final prototype.

As a passionate Civil engineer, we always wanted to try something different, bring some new low cost and fast processing building material to make an affordable house for a youngster like us who can not able to construct their own house at an early stage. While trying an alternative material, we wanted to take advantage of the curse of plastic waste to make durable and low-cost building-material while reducing carbon emission and saving millions of tons of other resources used to make existing bricks.

Our team has been selected for Grants from Government organizations and CSR funds for product development and prototyping. they have been also won several national and international business model competitions such as one was organized by Schulich School of Business, York University, and was also in the top 8 teams of the American society of mechanical engineers (ASME) ISHOW challenge.

Major brick manufacturers come from backward classes or communities, we plan to educate them and communicate the importance of technology in today's world. Our operation is automatic and will operate online, this will give them a chance to learn new digital skills to make them self-dependent and operates a business of their own.

To promote gender equality, we plan to maintain equality among men and women. As a female co-founder, I personally want to see more women employees in my organization. Once we established ourselves, We will hire young and fresh minds from local institutes and colleges, train them personally and offer diversity and inclusion training to help them understand the work culture, improve communication skills and provide them guidance on action to move forward.

We are applying to SOLVE for Financial, Partnership, and Networking support. We have built our product and now we want to commercialize it in the market. For that, we have to build a production machine for mass manufacturing (As brick is a mass product which is sold in thousand at once) to fulfill the order of our clients. We are also looking for mentorship and strategic expert from the domain who can help us through guidance and their network and help us in validating our business strategies and how to scale and overcome the challenges and barriers.

We need partners and support with the Business model, public relations, Financials, and product distribution channels. We come from an Engineering background and have a little less knowledge of the above-mentioned areas.

1. Business Model- We need a partner and supports in the development of business strategies and validation of the business model in the actual use case. Solve the current business challenges and Develop a Go-To market strategy.

2. Public Relations- We need partners for marketing and developing Social campaigns for increasing engagement and media presence in the market.

3. Financials- We need support for improving accounting practices and statements. We also need support with financials, developing financial plans for the next 5 years, and budget. 

4. Product Distribution- We need partners for Product distribution channel and expanding client base.