Ketabi

Our Free MVP is the perfect Mobile Application for Parents who are managing their kids screen-time ,academic progress and Online exposure  , and for parents who don't have the time to !

By taking control over our kids phone Ketabi will enable parents to keep their kids safe online by Managing their screen time , Blocking access to adult content and Encourage our kids to achieve daily/weekly milestones in order to unlock their favorite Games or Apps and gain more screen-time.

In our Second Phase we are Building a Virtual Education Platform with , Free and Paid, genuine educational content that is accessible for all students EVERYWHERE which offers an easy way of following up on our kids academic achievements while Leveraging Gamification techniques that can make learning more fun by including Quiz Shows , Awarding badges , Building Teams and Prizes.

Our approach to ELearning assumes that our kids know what's best for them , That they can prioritize Virtual Course over checking Social Media feed or Playing their favorite video game , which is totally not the case .

Ketabi Mobile App Addresses 5 Main Challenges :

• No supervision on what our kids are exposed to online .
  • “The majority of adolescents recognize online dangers exist and more than half think friends participates in risky behaviors .”  UNICEF https://www.icmec.org/wp-conte... 
  • "More than half of girls surveyed from around the world , have been harassed and abused online." © Plan International – THE STATE OF THE WORLD’S GIRLS 2020
• Prolong Screentime health risks !
  • "It’s a serious issue for around 80% of families , and It’s a daily argument for more than 1/3 of families !" Common Sense Media

• Demanding Academic Follow up for Parents .
  
  • Make it easier for parents to followup on their kids studying : https://www.edsurge.com/news/2...

• Inadequate Family Involvement (Chores and tasks)
  • https://www.verywellfamily.com...

• Lack genuine on-demand educational content that is fun and relevant to each kids grade .(Phase 2)

In the age of Remote Learning for a generation that is dependent on Social Media , Screentime is off-the-roof and it needs to be limited ! , So we need to make sure that they invest their time where it matters the most. 

Our Free First Version Includes (Phase 1 - Launch Q3 2021) , is an Android Mobile app that does the following :

• Home Tasks Manager : Parents can create Recurring Tasks (Daily , Weekly) , like "Do your Bed" .
• Performance Management System : Parents can Track their kids academic performance and day-to-day progress . 
• Parental Controls and Protection :  Controlling App usage and locking access to adult websites and content.
• Interactive Game : Managing screen-time by giving extra time for answering daily quizzes from the national curriculum.

For our Phase 2 , which is our End Product (Still under Development) , we will be transforming Ketabi into an Educational Platform , allowing local talents and content creators to sell their education content and promoting  peers competitions and offer prizes .

Kids are curious by nature they want to learn  , all we need to do is to invest in make learning fun .

The Future of our country and the world depends on our kids education NOW , and providing the best affordable tools the technology can provide is our DUTY for the next generation .

Ketabi Serves the below segments :

• Primary school students (Kids below 12 years old) : more than 1,000,000 in Jordan alone , and more than 25% of the world population.
• Parents : Making its easier for parents to supervise their kids online exposure , App Usage and Screentime .
• Content Creators (Phase 2) : Provide a platform to offer free and paid verified genuine educational content. 

If we really invest in education , Imaging what we can do next , With :

• Utilizing The available high Tech right now , Such as AI and GPT-3 (Personalized Learning) .
• With hundreds of creative content creators already making content.
• With parents who care about their kids education and willing to invest 10s of thousands of their education ! 
• With expert teachers looking for a way to make extra cash.

Noting that science is science , math is math , no matter where you are in the world .

At Ketabi , We dream of the day that our kids will go to school to Play , Socialize , Exercise and do Hands-on Experimentation while most of the reading and studying to be done at home after school ,

 A Hybrid Model that combines the best of the two worlds . 

The great thing about the internet that its is like a pipeline , once its open , sky is the limit , you can reach anyone , any data anywhere .

As adults we can be held responsible for how we use the internet , but that is a huge responsibility for our kids ! specially who cant even read !

Our main target segment are Kids below 12 years (around 20% of the worlds population !) who still need supervision , and its our responsibility to create a secure environment where they can learn and have fun .

We started developing Ketabi back in 2019 , and because we are creating something new ,We had to involve family members and Friends (who have kids) to do the testing and kept gathering feedback , so it took us a lot or trial and error to reach where we at right now .

Now , we are in the final QA (Quality Assurance) phase for our MVP , and our planned soft launch in due by end of Q3 .

Ketabi MVP is the first mobile application that combines Mobile Device Management , Content Restriction , Home tasks Management and Online Education , all in one Application for the ultimate goal of building a better future for our kids .

We all know how The tech at hand can cater for personalized , tailor-made education , and that what we are investing in , in our Phase 2 that we are building right now , I want you to Imagine what we can do : 

•With the huge advancements in AI and ML such as GPT-3 !

•With a current system that is based on schools investing millions on huge buildings and paying the teacher a living wage.

•With hundreds of creative content creators already making content.

•With parents who care about their kids education and willing to invest 10s of thousands of their education !

•With expert teachers always looking for ways to make extra cash.

At Ketabi , We dream of the day that our kids will go to school to Play , Socialize , Exercise and do Hands-on Experimentation while most of the reading and studying to be done at home after school ,

 A Hybrid Model that combines the best of the two worlds . 

Our MVP has been testing my tens of parents , and our launch is in Q3/2021 .

The Targeted segment (Kids Below 12 Years)is 20% of the whole world's population , in Jordan its more than 2 Million . 

Our target to reach more than 80K the first year , and 1 Million in 5 years in al least 3 different countries .

By 2030, ensure that all girls and boys have access to a free, equitable and quality primary education leading to relevant and effective learning outcomes

- Proportion of children and young people: (a) in grades 2/3; (b) at the end of primary; and (c) at the end of lower secondary achieving at least a minimum proficiency level in (i) reading and (ii) mathematics, by sex

By 2030, ensure that all girls and boys have access to quality early childhood development, care and pre-primary education so that they are ready for primary education

- Proportion of children under 5 years of age who are developmentally on track in health, learning and psychosocial well-being, by sex

By 2030, substantially increase the supply of qualified teachers, including through international cooperation for teacher training in developing countries, especially least developed countries and small island developing States

- Proportion of teachers in: (a) pre-primary; (b) primary; (who have received at least the minimum organized teacher training (e.g. pedagogical training) pre-service or in-service required for teaching at the relevant level in a given country

Name :Intelligent App Solutions
Role : Product Development
Type : Contract
Number of Staff : 5
Profile : https://www.linkedin.com/company/intelligent-app-solutions/

Name :Omar AlMajali
Role :R&D
Type :Part time
Number of Staff :1
Profile :https://www.linkedin.com/in/om...

Name :Sajidah Abu Karaki
Role :Educational Consultant
Type :Full Time
Number of Staff :1
Profile :https://www.linkedin.com/in/sa...

Name :Rania AlMajali
Role :Social Media
Type :Part time
Number of Staff :1
Profile :https://www.linkedin.com/in/ra...

Name :Faisal Al Dajaa
Role :UX Expert 
Type :Part time
Number of Staff :1
Profile :https://www.linkedin.com/in/fa...

Name :Rami Shawabkeh
Role :Quality Assurance 
Type :Part time
Number of Staff :1
Profile :https://www.linkedin.com/in/sh...

• Sajidah Abu Karaki : Veteran Educator with 30+ Years of Experience in Teaching and Schools Management.
• Rania AlMajali : 3+ years of experience in Digital Marketing and Managing Social Media 
• Faisal AlDajaa : 12 years of experience in digital design and based on qualitative & quantitative analyses of how people are using technology.
• Rami AlShawabkeh : Experienced Senior Quality Assurance Specialist with a demonstrated history of working in the( e-learning, Health, and Education) industry.
• Omar AlMajali : Computer Engineer and Digital Transformation Catalyst with 12+ Years in Innovation , R&D and Product Management.

Ketabi is also an equal employment opportunity employer. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, sex, sexual orientation, gender identity, religion, disability, age, genetic information, veteran status, ancestry, or national or ethnic origin.

In Our team , to be honest we didnt even ask about the religion as its a personal matter , and we encourage women to work , my cofounder (Sajidah) and Rania are both women , and the development team are in India both men and women .

All what you provide can really help , for example :

• Receive access to funding in grants and investments, which is the main challenge that we face.
• Join a class of impressive peers that act as trusted support group, offering inspiration and guidance, which is amazing .
• Access mentorship, coaching, and strategic advice from experts, as well as the Solve and MIT networks. which will help Ketabi expand to different countries .
• Gain exposure in the media and at conferences. which will be highly appreciated .
• Access relevant in-kind resources such as software licenses and legal services from Solve Member and partner organizations. 

• Business model : There are a alot of way for success , and listening to experts would surely help lead to al least one successful way for moving forward .
• Technology : Technology is always evolving , and we appreciate listening to Tech Leads who are on the edge of the available tech to help utilize the best tech available .

No one specific in mind , But in general :

• Content Creators 
• Schools
• AI/ML for education innovators

our main goal of Ketabi is provide a platform for Equitable Education , where all basic features of protection and followup is free for life , and at least 10% of the premium educational content is free .

we will use this prize to fund the initiative of buying used , affordable Android Phones with Ketabi installed  and distributing it to  segments in need , and it will be invested to drive the content creation creativity .

we will use this prize to fund the initiative of buying used , affordable Android Phones with Ketabi installed  and distributing it to Syrian and Iraqi refugees , and it will be invested to drive the content creation for Syrian/Iraqi Curriculums to make it easier for them to get back to same education level when they go back to Syria when its safe .

We at Ketabi we focus on the four curriculums Science, technology, engineering, and mathematics . and creating kids related content for them .

and will use this prize to fund the initiative of buying used , affordable Android Phones with Ketabi installed  and distributing it to Syrian and Iraqi refugees , and it will be invested to drive the content creation for Syrian/Iraqi Curriculums to make it easier for them to get back to same education level when they go back to Syria when its safe .

We at Ketabi are investigating the use of AI , and ML such as GPT3 to create a dynamic , customizable and interactive education content , to make sure that education content is tailor-made for each student .

So the grant money will be used to invest more into AI and ML research and staff training to create a dynamic , customizable and interactive education content , to make sure that education content is tailor-made for each student .