NaG against COVID-19

For our company, the quality of life of Mexicans is important, therefore given the high rate of contagion of the current COVID-19 pandemic and that the vaccine for the majority of the population of the state of Guerrero is not available, we propose the following preventive health caravan to face the current pandemic with the aim of preventing the use of diagnostic tests through COVID-19, over-the-counter drugs, safety equipment and health supplies for hospitals to municipalities in the south of Mexico, where the rate mortality is 5,000 inhabitants so far. The following campaign aims to prevent the outbreak of COVID-19 in the most vulnerable sector, due to the fact that the income for the population is insufficient for the purchase of health supplies.

Currently in the State of Guerrero live more than one hundred thousand people, which 80% of the population does not have the necessary resources to acquire supplies to protect, diagnose and combat the COVID-19 pandemic, since the minimum wage is of 4.5USD per day, for this through the following preventive campaign, the population will be offered health supplies, medicines and free sessions, in order to sensitize the population and also prevent a re-outbreak of the current pandemic, as well as reduce the number of deaths in this region since at the moment the vaccination process is proceeding slowly in this region.

With the following project, it is expected that the Mexican population
will have the necessary supplies and health services to combat the current
pandemic and also that the use of financing in this project will be the most
optimal to help people with limited resources without the possibility of
purchase these services. It is also intended to develop and execute the
resource according to the needs of the population of the central zone of the
State of Guerrero, that is, to fulfill and ensure the purposes of the State, such as granting and guaranteeing quality health services to the population and That given the fact that the population of the central area of the State has been affected by the current pandemic, mainly due to the lack of adequate health  services and also the few health centers that exist in this area are not equipped or prepared to care for people with this type of illness. For this,the following project is designed by expert health professionals, qualified and  capable of fighting the COVID-19 pandemic.

The reality currently in the southo of Mexico is: that health services to combat the COVID-19 pandemic are not enough, are inadequate and are also not free for the inhabitants of this region, causing the number of cases of infection or Deaths from COVID-19 continue to increase, because they do not have the monetary scope to pay for these services. So far, no Foundations and associations have been found that come together to combat this infection in this area, for this our fundamental commitment is to support each of the municipalities of Taxco and Pilcaya, primarily people with minimum wages and an income of UMA According to the INEGI of approximately 4.5 USD per day (The same data in 2020 indicate that the population is 120,000 inhabitants for the municipality of Taxco de Alarcon and 20 people in the municipality of Pilcaya, of which 80% of the population perceive this salary), since it is impossible for them to acquire a diagnostic test, over-the-counter medications, protective equipment and adequate health supplies in Hospitals

At present, the south area of the state of Guerrero doesn´t have the necessary resources to acquire supplies to protect, diagnose and combat the COVID-19 pandemic, for this, through the following campaign, the population will be offered free health supplies, with the purpose of raising awareness among the population and also reducing the number of cases of infection and deaths in this region. In addition, that the resource is designed so that the population takes full advantage of and has the necessary preventive measures against the COVID-19 pandemic.

We have 2 years since our foundation for this we know and we know how to carry out a project to communities with scarce resources since we have done some projects for indigenous communities in the state of Mexico for this we have  Doctors, Chemists, Pharmacists and professionals who are integrated into "NaG Health Solutions have a Profession and specialty duly accredited with official Education documents, that is, each one has different specialties in the field of" Health "and conducting research and / or experiments on the needs of the population, in addition our company since the beginning of the COVID-19 pandemic has received WHO certifications and training to combat it, which proves that we are professionals trained to analyze, diagnose and apply health campaigns against COVID-19 to the general population (children, youth, adults and the elderly). 

The innovation for this project is based on carrying out preventive campaigns to combat, prevent and diagnose the COVID-19 pandemic, in places in the central area of the State of  Guerrero where the daily salary of people is approximately 4.5USD, for With this project it is planned to act in unprotected places where the Mexican population does not have the scope to acquire these health supplies and social support to combat the COVID-19 pandemic for free, through a designed strategy a complete campaign will be carried out never seen in the world until now where your company will be the head for the delivery of this social support

This solution is completely innovative and aims to reach 120,000 low-income people with a minimum salary of 4.5 USD per day.The importance of this project is that this type of campaign is considered as a prototype, so that government and private organizations in our country take as an example so that in other municipalities of the state of Guerrero and other states they apply it to the most needy cities, with indigenous peoples where there is no scope for the following resources, for this this program is proposed to be completely free and reach the Mexican population with the sole purpose of combating the COVID-19 pandemic. Given the recent approval of the COVID-19 vaccine from the company Pfizer by FDA and COFEPRIS, it is imminent that in a few months it will be available to the public according to the Federal government, but analyzing its form of distribution it is not known when it will be released. everyone's reach, causing an uncertain future for the Mexican population to be safe, for this reason the following preventive health campaign has been designed to reduce the number of cases of infection and deaths in the Mexican population..

To carry out this project we will use two KPI models which are:

- Online marketing KPI's for Social Networks: since it is essential to carry out a massive campaign so that people know us on social
networks and can know our prices are the best than the competition, in addition to knowing that our technologies are totally
innovative in the country Through our followers, number of mentions, number of followers, number of comments, number of shares,
number of subscribers will allow us to know our reach in the region.
-General online marketing KPI's: with our application and established website we intend that our clients have their own user and
thus have access to their medical history, in addition to their final purchases and acquisition of services, for this the following KPI's
are intended to that the performance metrics are the best such as:
Sales and customer KPI: number of conversions, the click-through rate on your ads.
KPI for content: to know where the blog content is read, the bounce rate, the number of unique visitors, visits through mobile
devices, the number of page views, content engagement (bounce rate, the click pattern…), the level of interaction (number of
comments, mentions and shares).
Finally, this marketing strategy is intended to measure the performance and strategy of this project.

For the next project, approximately 5 people participate directly and 20 indirectly, all health professionals. All of us at this time are striving to carry out different activities without any salary, on the contrary, we have an additional job to be able to subsist ourselves and our families. 

Our Doctors, Chemists, Pharmacists and professionals who are integrated into "NaG Health Solutions have a Profession and specialty duly accredited with official Education documents, that is, each one has different specialties in the field of" Health "and conducting research and / or experiments on the needs of the population, in addition our company since the beginning of the COVID-19 pandemic has received WHO certifications and training to combat it, which proves that we are professionals trained to analyze, diagnose and apply health campaigns against COVID-19 to the general population (children, youth, adults and the elderly) In addition, our staff receives training and education so that they have job skills such as: • In-depth scientific knowledge of any other disease. • Communication skills to train clearly to the population on general health issues, such as healthy eating, hygiene ne oral, family planning, rational use of drugs and other cases. • Offer prevention services for any other disease. • Finally, we keep up to date with new scientific advances to combat any disease, with the main objective of providing quality health services.

The main focuses of our company are based on our 3 fundamental values: the first is the family which is fundamental for our development since we firmly believe that through this value we realize that if we treat others as if they were part of We would understand the true needs of our population and we would try to help solve them as soon as possible and finally the most important values for our company: equality and equity since we believe that we are all equal regardless of sex, race, professional career, age or socioeconomic status. since we believe that we all have my intellectual capacities to help others.

The reason why we are participating in Solver is because we firmly trust our solution is completely innovative in our country and will help many poor people who do not have access to health services and who are also dying from ignorance of the disease and the disease. The vaccination process is very slow in this region, for this it is too urgent to help this population that does not have the necessary resources to combat the current COVID-19 pandemic in the municipality of Taxco in the state of Guerrero.

Because we are a new company we do not have the necessary funds to be able to carry out this project, for 8 months we have been looking for a civil organization or foundation to develop this project for which we have not been successful, our commitment is not to obtain any beneficiary resources To carry out this project and do it free of charge for the population, for this we mentioned that we need financial resources to develop it and secondly the marketing part since we need to develop this in our company, we firmly believe that with the development of this program more companies will trust in us to develop other more effective health projects for the country or other companies..

We mainly seek international organizations aimed at health where their focus of interest is third world countries that want to develop health projects that benefit and improve the quality of life in Mexico and the world. Organizations that want to carry out high-scope projects and that are unique and innovative for low-income populations and benefit all vulnerable groups free of charge. We firmly believe that we can carry out projects anywhere in the world and we want to reach those most in need.

As we mentioned before, our health professionals who are integrated into "NaG Health Solutions have a Profession and specialty duly accredited with official Education documents, that is, each one has different specialties in the field of" Health "and conducting research and / or experiments on the needs of the population, in addition our company since the beginning of the COVID-19 pandemic has received WHO certifications and training to combat it, which proves that we are professionals trained to analyze, diagnose and apply health campaigns against COVID-19 to the general population (children, youth, adults and the elderly) In addition, our staff receives training and education so that they have job skills such as: • In-depth scientific knowledge of any other disease. • Communication skills to train clearly to the population on general health issues, such as healthy eating, hygiene ne oral, family planning, rational use of drugs and other cases. • Offer prevention serv ices for any other disease. we keep up to date with new scientific advances to combat any disease, with the main objective of providing quality health services. For this, the The Global Fund Prize will be used in its entirety so that it has been allocated to the population for free with the sole objective of helping the population with limited resources that has access to first-rate health services to combat the current pandemic by COVID-19.