THE MOTHER
A child's first teacher is its mother. A mother does not send her child out into the world unprepared. The Mother-The ultimate multi-tasker, who unites, educates, and promotes the growth of the family. My aim is to bridge the gap seen in rural/underdeveloped communities to access the basic standard education (nonacademic skills) uniformly that is the best and evidence-based way to lead a healthy life, to enhance the quality of life digitally among underdeveloped societies.
Our concept is to create a well-trained female in the community who will focus on reshaping the young mind and guide young females to follow good practices. She will motivate them by audio-visual aid ie mother device(utilize only GPRS system)/app/website/mother device (to be crafted by us) containing various short educational evidence-based videos (to enhance the standard of living) in English/local languages which will help her to achieve the desired goal.
We need a good teacher who can guide us on developing good habits. Well-developed countries parents do their job perfectly and even kids are well equipped with digital platforms to access all relevant information. However for a developing country getting a good mentor is a big challenge. The magnitude of problems is so high that it affects most of the families of underdeveloped countries as well as many families of developing countries and a few of the developed country.
Most commonly seen problems in the community are lack of awareness of mothers regarding proper feeding of an infant, rearing an under 5-year-old child, ideal diet for a teenage growing child, among teenage girls about family planning, menstrual hygiene, lack of art of self-protection, health and hygiene reproductive age group, lack of best methods to maintain good mental and physical fitness of all age group females and reduce social taboos among teenage girls. All of the challenges arise due to the lack of knowledge of parents(mainly the mother) of evidence-based practices.
To maintain a good standard of life and educate all age group females, on a digital platform, we will create a professionally trained female.
Steps of selection of that female in community-
Step 1 –To select one “THE MOTHER” (A female certified by us from that rural area, she will serve an area of appx. 20 Sq Km.
Step 2- Selection procedure of “THE MOTHER”- she has to register on the mother's site. She has to enter all details on the website for eligibility. Our system will check her eligibility for “THE MOTHER” certification. After that, she will get one link for different MODULES with tutorials followed by TEST after each module. She must score a minimum of 50 % to complete that stage and switch to the next modules. After completion of all modules, she will be certified as “THE MOTHER” of that PIN area.
Step 3 - After getting the certificate she can access all videos of different segments and she will visit and share all professionally designed videos with other females in the community and help them to download the app and access all contents digitally.
Similarly, we can create multiple certified females for global coverage.
Our concept is to create a female in the community who will focus on reshaping the young mind and guide young females to pursue higher education, guide reproductive age group females to take proper decision on family planning and menstrual hygiene, and proper care of older age group females in the community, etc. She will work on maintaining good mental and physical fitness of all age group females and incorporate good practices among teenage girls. This can be achieved by motivating them by audio-visual ie mother device (to be crafted by us) or just an app/website containing various short educational videos in English/ in her local languages which will help her to achieve the desired goal.
Educational videos will be on –infant feeding, health and hygiene, prevention of diseases, diet and exercise, education and job opportunities, promotion of local but special things, and safe digital currency use.
Example of few age-specific videos-
AGE < 2YRS- Proper care of newborn, feeding habits
2-5yrs -How to brush teeth perfectly, proper diet
5-10yrs, Health Hygiene, Proper sleep, how to sleep, Food practice
10-15yrs - Menstrual hygiene, self-defense
15-25yrs, Mental health
25-50yrs- Physical exercise
50-70yrs- Posture and diet
- Equip everyone, regardless of age, gender, education, location, or ability, with culturally relevant digital literacy skills to enable participation in the digital economy.
Steps-
1.Development of web page and app “THE MOTHER” containing all domains(videos related to specific areas of requirement ) in different languages.
2.This app will be installed ONLY on all compatible mobile/Mother device* (like a TAB with GPRS)
*Purpose- EXCLUSIVELY FOR INTENDED videos to play.
3.Selection of one female in the PIN specific area and distribution of mother device/ installation of the app after getting the certificate of THE MOTHER from us after completion of all modules.
4. Certified females will promote/propagate acquired information and knowledge for change in lifestyle, promote good health and job opportunities among other females in the rural areas.
- Concept: An idea being explored for its feasibility to build a product, service, or business model based on that idea.
This is just a concept to cater to various issues in rural and underdeveloped countries. To get a mass effect we need some to guide them and follow them regularly to explain, implement, and to get the best result. As a doctor, I have seen the impact of female community health activist that is ASHA(accredited social health activist) worker in the community on promoting the health of pregnant women. This is a successful program implemented by the Govt of India. Hopefully, this concept will enhance the quality of life of millions who are not aware of the benefit of the digital world.
- A new business model or process that relies on technology to be successful
This concept is unique because it addresses many issues not addressed before in digital platforms which impact will be seen globally. This will bridge the gap between rich and poor when health and good habbit is concerned.
IMPACT –
1. Spread of quick and accurate information.
2. Promotion of good health and all kind of information to lead a better life and helps in decision-making for the best possible study/job.
3. Financial benefit to the selected female in that community and others.
4. Prize Money platform wherein females can pick a campaign they would like to work on, complete the task and start earning. It’s that simple! In detail, it goes this way – Browse. Participate. Earn.
Browse from a wide variety of campaigns. It could be as simple as filling out a survey, reviewing a product, creating content, attending a meet, or simply sharing a post with your friends and followers on social media. Click a photo or share a link based on the campaign requirement. Once participants submission is approved, they are in business. The earnings from the campaign will be directly transferred to your preferred account (Bank, Pay-TM, or UPI).
5. Complain box or drop box facilities to know their genuine obstacles of development.
- Ancestral Technology & Practices
- Audiovisual Media
- Internet of Things
- Software and Mobile Applications
- Women & Girls
- Pregnant Women
- Infants
- Children & Adolescents
- Elderly
- Rural
- Peri-Urban
- Poor
- Low-Income
- Middle-Income
- 3. Good Health and Well-being
- 4. Quality Education
- 11. Sustainable Cities and Communities
- India
- India
Currently - nil
After the application of this concept, millions of individuals will be benefited.
Not yet applied.
- Nonprofit
Six members are there including three doctors from the Institute of national importance (INI) India, one Graduate, an MBA- software developer, One Professor of health management and one Manager at bank of India (PSU).
Role of my team-
One teammate's final year project was to provide lost cost security solutions using RFID, which was published in an international conference held in 2012, and her team bagged the first prize for the concept.
Having an astute and in-depth knowledge of communication technology, she has always been passionate about it and its development. Digital inclusion is one of them, as she personally suffered due to the gap in digital coverage in India. She was perplexed by the lack of a higher-generation network that rendered all her mobile apps useless in the new rural place of her work. But it was this condition that motivated her also to make apps that were inclusive of all places, places with the only EDGE, GPRS services should also get access to what people which 5G can get.
Hence we would like to innovate our medical app/ device, which is exclusive for postpartum women worldwide to access it no matter in which corner of the world they are.
It can be done only when we take a step back and launch the app in different versions compatible with different internet services.
Internet of things can also be applied here wherein people can access the app through their TV, watch, etc., so that they don't need to have a specific device always to be able to access basic medical facilities. This is what all postpartum mothers deserve, and we as a team would strive to achieve it.
Here, I have taken opinions of doctors, health care innovators, mothers of newborn babies, engineer students , software developers, and views from different groups of people regarding this project's applicability.
- Government (B2G)
1. To project the concept
2. To make it a global event
3. To get the financial support to make it reach millions
The first step would be to give them a functioning app in a limited internet environment and we shall take it from there
- Human Capital (e.g. sourcing talent, board development, etc.)
- Technology (e.g. software or hardware, web development/design, data analysis, etc.)
Resources will be used for
1. Software development
2. Content creation
3 Device manufacturing
We would partner with the local maternity help groups, e.g., the ASHA workers in India who actually visit pregnant mothers and monitor them. Through them, we can let the would-be mothers know that a functioning app is there for all postpartum support and help. Likewise, we shall partner with various support groups in individual countries to reach the mothers.
And most importantly, we would need the help of indigenous internet services providers who can help us by providing at least basic bandwidth in all remote parts or a collaboration wherein only the app remains functional. This partnership would be symbiotic as our app will also reach the masses, and likewise, the local internet service providers gain advertisement and contribute towards their CSR.
- No, I do not wish to be considered for this prize, even if the prize funder is specifically interested in my solution
- No, I do not wish to be considered for this prize, even if the prize funder is specifically interested in my solution
- No, I do not wish to be considered for this prize, even if the prize funder is specifically interested in my solution
- Yes, I wish to apply for this prize
The Mother is an app/website working for benefit of women in all age groups. The basic goal is to reach the females of rural and semi-urban areas to make their standard of life better.
GOAL- To reach millions residing in rural areas and small cities and teach good practices by professionally designed videos
Steps-
1.Development of web page and app “THE MOTHER” containing all domains(videos related to specific areas of requirement in the community ) in different languages.
2.The app will be installed ONLY on mobile/mother device* (like a TAB)
Purpose- EXCLUSIVELY FOR INTENDED videos to play.
3.Selection of one female in the PIN specific area and distribution of mother device/ installation of the app after getting the certificate of THE MOTHER from us after completion of all modules.
4. Certified females will promote/propagate acquired information and knowledge for change in lifestyle, promote good health and job opportunities among females in the rural areas.
- No, I do not wish to be considered for this prize, even if the prize funder is specifically interested in my solution
- Yes, I wish to apply for this prize
- No, I do not wish to be considered for this prize, even if the prize funder is specifically interested in my solution
- Yes, I wish to apply for this prize
MBBS,MS,EX-SR AIIMS