NATAL CARES

Natal Cares harnesses Mobile Technology and Low Cost Innovations to offer Live-Saving Healthcare Information and Medical Supplies Services Which will empower vulnerable individuals especially pregnant women and nursing mothers in under-served communities to avoid exposure and lessen transmission of Corona-Virus and also counter misinformation and convey accurate and trusted messages 

UCHE KENNETH UDEKWE

The COVID-19 has had its fair share around the world but of particular concern is how this virus might affect people in precarious environment especially in Under-served Communities in Nigeria. These people live under very harsh unhygienic and over-crowded conditions where their access to healthcare and life-saving Healthcare Information is already compromised. this makes them particularly vulnerable in this health crises. 

NATAL CARES Hopes to:

1. Empower individuals to avoid exposure and lessen transmission of corona virus

2. Counter misinformation and convey accurate and trusted messages to the public

Our main target audience and beneficiaries are individuals  living in under-served rural communities especially pregnant women, nursing mothers and traditional birth attendants. We engage our target audience through the Basic Healthcare Centers and The Traditional Birth Attendant Centers (TBAC)(Traditional Birth Attendant Centers are generally regarded as the BACK-BONE of Child Delivery centers in Rural communities in Africa) 

Our Solution Basically helps to Counter misinformation and convey accurate and trusted messages to the public and Empower individuals especially those in under-served communities to avoid exposure and lessen transmission of COVID-19

The COVID-19 has had its fair share around the world but of particular concern is how this virus might affect people in precarious environment especially in Under-served Communities in Nigeria. These people live under very harsh unhygienic and over-crowded conditions where their access to healthcare and life-saving Healthcare Information is already compromised. this makes them particularly vulnerable in this health crises. To create tangible impact, Our Solution basically targets under-served community dwellers and provides them will all they need to stay safe irrespective of their compromised environment

1. Our main scale-up strategies includes working Directly with Traditional Birth Attendant Centers and The Basic Healthcare Centers to increase the reach and accessibility of our COVID-19 Prevention Kits and other Services. Also, due to the fact that the COVID-19 problem is identical everywhere, we will be working with interested organizations and individuals seeking a franchise from us to set up in their own country.

2. We work with partners that have last mile access to our end customers and beneficiaries. We also work with various partners in the field to help spread awareness about how to state safe. Our business thrives on strong partnerships with individuals and organizations that work in the field of healthcare.

3. Leveraging on the massive community and Data our platform will capture and being one of the first players in Nigeria to identify and effectively meet this need using basic technology, and the valuable data that come along, NATAL CARES will expand into healthcare and early childhood education (online and offline) and video contents.

We work directly with the Traditional Birth Attendant Centers (TBAC) and Basic Healthcare Centers where we get first hand testimonies and data concerning the Number those using our solutions. We will measure the impact of our solutions from our target audience based on the amount of COVID-19 PREVENTION KITS disbursed, number of those who have registered to receive the live-saving healthcare information, their testimonies and reviews. We also have monitoring and evaluation personnel whose job is to carry out on-site monitoring and evaluation and get direct reviews and testimonies from our beneficiaries. 

1. FLEXIBLE SAVING SCHEME

Our major Challenge was getting a flexible savings scheme structure for our end-users so that they can conveniently afford our solutions. We believe that the Introduction of a Flexible Savings Scheme for pregnant women to enable them purchase the kits easily is very important. We are proposing that each month, they would pay a dollar to our Natal Care certified traditional birth attendant and before the 9th month they would have successfully saved enough to purchase the kits and the monthly subscription fee for the message delivery

 2. SCALE-UP

Our major challenge is how to scale up quickly. There are more than 54 million people living in underserved communities in Nigeria who do not have access to our kits and other innovative and services. Our plan is to diversify and increase our revenue models and portfolios while still delivering impactful services

 3. MOBILE PAYMENT SYSTEM

One of the major challenges that we faced is how to integrate a mobile payment system into our solution in order to make payment for our solutions easy for our customers. We are working towards overcoming this challenge by developing a mobile payment system where our customers can make easy payment anywhere and any time

I am the CEO/FOUNDER of NATAL CARES

• BUILDING CAPACITY

I am applying for the Trinity Challenge because This program will help me build Capacity and also give me a robust platform to further promote and create sustainable and innovative solutions to improve our products and services.

• SUPPORT NETWORK

I am applying for the Trinity Challenge because This program will provide access to effective support networks with experience in scaling technology and infrastructure seamlessly especially in the area of using low cost innovations and machine learning  to deliver personalize healthcare contents. MIT with its pedigree as a highly placed institution can attract the best corporates and organisations that could potentially partner with my solution for rapid scale-up. 

1. Johnson & Johnson