Crowdliking Foundation
My name is Aibek. I dedicated my life to create a tool that will allow the whole world do a good deed like municipal improvement, helping most vulnerable around the globe, and etc. I developed a project through which the users of social network like Instagram could unite and contribute to socially useful acts by clicking a “like” button. The project has already been supported by 20 000 people which gave the opportunity to solve 4 problems beneficial to society.
- The project solves the question of searching and providing finance for charitable endeavor all over the world.
- Crowdliking helps to find financing for charities with the help of Instagram users’ “like”-button clicks which demonstrate that an advertisement publication has been seen. An ads post on Instagram is paid by a sponsor who receives a certain advertising reach on their Instagram profile. Thus, each Instagram user makes an impact on a realization of a charity project.
- In the local community of the city of Bishkek 27 000 people supported the project thanks to which 4 charity actions were fulfilled. With the development of Crowdliking millions of users will be able just press “like” on Instagram advertising posts and attract major companies to sponsor charity projects. Prospective annual budget will exceed 1 million USD. “Crowdliking” would provide financing for various charitable endeavors as, for instance, preservation of wildlife, or any food programs.
“Crowdliking” addresses the issue of deficient financing of charities around the world. Thanks to “Crowdliking” there will be an opportunity to use part of the global internet advertisement budget - 332 billion USD - for charity needs.
The problems solved by “Crowdliking” could of a wide range. We will be able to solve the problems of access to pure drinking water, animal protection and many others.
For example, we had an issue with improvement of a local recreation area in Bishkek. I made a publication on my Instagram account telling that benches would be placed for 50 thousand “likes”. In a month the publication got more than 27 000 “likes”, and a sponsor funded creation and installation of benches. The problem was solved. https://www.instagram.com/p/B2i0LWIHGsr/
If we scale my activity to the rest of the world, we would be able to solve a huge amount of problems of local communities.
“Crowdliking” can solve different problems around the world monthly. And from year to year, more and more Instagram users will join to the global “Crowdliking” movement.
Reaching 100 million followers on the projects Instagram account, “Crowdliking Foundation” will become the most known charity organization in the world.
I will describe an example for a better understanding of “Crowdliking”.
For example, to have an access to clean drinking water in the village of Karakalpakiya, the Republic of Uzbekistan, they need 130 thousand USD.
I write a post on Instagram with a description of a problem and encourage Instagram users in the world to reach 2 million “like” on that post. “If we get 2 million likes, the villagers will get an access to clean water!” The image on the post shows a sponsor of this charity (it could be Nike, for instance). If the publication gets 2 million “likes”, the Nike will fund 130 thousand dollars, and the villagers get an access to clean water. As a result, Nike has 2 million advertising interactions, advertising reach exceeding 20 million people, and a positive image, spending only 0.006 dollar for one display. It is much cheaper that other types of Internet ads in the world, that is why it makes easier finding sponsors.
Eventually, 2 million Instagram users contribute to solving this problem, i.e. 2 million people unite to solve a global problem.
The project serves three parties at the same time.
First party gets a solution to a certain issue by receiving sufficient financing for a charity. Second party is an “advertiser” who gets a huge information coverage about their company, increases their image of a socially oriented organization for a small amount of money (in comparison with traditional types of advertising). Third party - Instagram users - get an opportunity to participate and contribute to each and every problem solved via the project.
- Elevating issues and their projects by building awareness and driving action to solve the most difficult problems of our world
More than 10 years I have been looking for ways to solve various problems of local communities. As a result, I realized that it’s necessary to solve the main problem - a source of financing. If one finds a solid source of financing, the rest of the problem is solved undoubtedly. Thinking over this task, during 5 years I have been carefully analyzing the details of “Crowdliking” project. For a long while I stubbornly studied information on Social media marketing, international charity organizations, and psychology of social network users. As a result of a big effort, I launched the project “Crowdliking” in Bishkek, Kyrgyz Republic in 2019. The project immediately called the attention of local media. It was supported by more than 30 thousand citizens. In a few months we implemented 4 charity projects. Those projects involved volunteers, representatives of youth who helped me realize the acts of kindness. The leading information agencies of my country wrote about “Crowdliking”. Business communities offered proposals for cooperation. It all meant that “Crowdliking” worked for real. Financing mechanism was understood by majority.
I believe that 100 years of life given to us must be spent doing something that perpetuates our names. The traces we leave in history is the legacy and wealth most valued in our world. And the things we do during our lives must serve the humanity. Personally, I’m not tied geographically to a specific place. I’m convinced that “Crowdliking” must serve to the humanity regardless of geography, religious beliefs, and nationalities.
I, as the founder and creator of the project “crowdliking”, know everything that is necessary for realization of the project. I have a great experience of work in youth organizations, commercial and political structures as an expert in marketing and public relations. Being familiar with all the aspects of this work, I have all the opportunities for timely and efficient decision making for viability of the project.
During realization of a project under the “Crowdliking” I faced a problem getting permission from the City Hall of Bishkek to install benches in a recreation area. It was a chalenging task to get an appointment with governing offices who would issue the permission. In order to get it I made one bench sample with an appeal form attached and placed it at the entrance to the building of the City Hall. In 20 minutes I was received by the vice mayor. They found my will to improve the recreation area surprising. The city administration were not used to such projects. It was difficult for them to get the mechanisms of “Crowdliking”. After some explanation we reached the understanding and the permission was issued.
Here is another example. In 2010 after erupted riots in our country, some land invaders tried to destroy a park in the suburbs of Bishkek to divide land and build houses for themselves. I organized active youth of the neighborhood and together we improved the area of the park - paved alleys and built a playground. That area was registered as a park of the city so that invaders were not able to destroy the trees.
As I mentioned above, I was able to organize more than 100 people to preserve the park and the trees. In 2012 I created a public organization “New Bishkek DIY” with 3000 members and more than 50 most active members among them. We carried out several cleanliness actions in Bishkek. In 2010 I studied at “Interbilim Leadership school” where the best coaches in the country shared their knowledge in leadership which I still apply. In 2012 on behalf of the mayor’s office I received an award “For impeccable service” for the contribution made by me and my team.
- Hybrid of for-profit and nonprofit
the project is innovative. the world has not yet come up with a similar project.
- Children & Adolescents
- Elderly
- Urban
- 2. Zero Hunger
- 6. Clean Water and Sanitation
- 11. Sustainable Cities and Communities
- Kyrgyz Republic
- Uzbekistan
- Kyrgyz Republic
Now the project employs 2 people. and the results of the project are used by more than 1000 people.
in a year we will reach over 30,000 people
in 5 years, more than 100,000 people around the world will participate in the project.
for the next 5 years, I plan to present the project to the whole world. That there would be more than 10 million subscribers on the Project Account. This will allow you to place advertising posts, and finance many charitable projects around the world.
To achieve the goals, the project needs funding for marketing. The big barrier is to explain to Instagram users around the world how the Crowdliking project works.
Media resources are needed to write about the project in the media
To overcome the barriers, it is enough to launch several charity projects. and the results of this project will be massively sent to the world media. So we can attract a huge number of followers on Instagram. The more subscribers and likes on our project account, the more funding will be from sponsors.
I do not work with other organizations
The business model is as follows:
We conclude an agreement with the advertiser that we will post the advertising post on the crowdliking instagram account. and if the post receives 100,000 likes, then
the advertiser pays for the advertising post. Crowdliking community all over the world puts the Like button, as the money received from the sponsor will be spent on a specific charity.
As an advertising post gains 100,000 likes, the advertiser pays for the post, and the money goes to finance a charity project that was announced in this particular Instagram advertising post.
People from all over the world will actively click on the like button, as we give everyone the opportunity to join the global charity work.
To finance charitable projects, Crowdliking will provide services for posting paid advertising posts on the social network Instagram.
When Crowdliking's Instagram account subscribers increase to 10 million,
the number of advertisers will increase. Their orders will be profitable.
The Crowdliking project is financially sustainable.
1. "Beeline" bought an advertising post on my instagram account for $ 1,000. in return received 27,000 likes, 125,000 audience reach and 444,000 ad impressions.
Money was spent on the production and installation of benches in the park.
2. The company "AZ plast" bought an advertising post on my Instagram account for $ 400. in return received 10,000 likes, 44,000 audience reach and 128,000 ad impressions.
The money was spent on repairing the roof in a house for a single mother with 4 children. https://www.instagram.com/p/B5SmCAcJeqg/
3. The company "Premiumvazon.kg" bought an advertising post on my Instagram account for $ 50. in return received 4,157 likes, 38,664 audience reach and 50,900 ad impressions.
Money was spent building a ramp for people with disabilities. https://www.instagram.com/p/B0d4-Cjn86U/
I’m sending an application for the Elevate Prize so that as many people as possible learn about the Crowdliking project. The more people in the world who click the Like button on Instagram, the more money we will earn and spend on charity projects.
The prize will help me find financial, media resources to spread the idea around the world.
- Marketing, media, and exposure
To start the Crowdliking project, we need the help of famous people on Instagram. for example: Mark Zuckerberg, Cristiano Ronaldo, Ariana Grande, Leonardo Di Caprio, who should be asked to tell about the project. "Crowdliking".
Need help from global media: Financial Times
The New York Times, etc.
If it works out, in a few days we will collect more than 10 million subscribers.
After that, we will begin to send offers of cooperation to global business companies to advertise on our Crowdliking Instagram account.
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