AD. Studio. Digital Marketing and Events

Many Micro and Small companies on the island of Santo Antão - Cape Verde, are not seen on the internet, they will not be remembered, so anyone who wants to increase their sales and grow in their segment will need to invest in digital marketing. The objective is to make life easier for people and companies, to take their business to the digital and generate more income and sell to the whole world. The world is more and more competitive and those who are not in digital are increasingly behind. Help them on social networks, with website and applications among others, especially now with this pandemic ”Covid19”, where everything has changed, where attention is increasingly on digital. Our agency is focused on this, helping people to make their businesses scalable.

Digital marketing provides a new vision for the economy, as it allows those who enjoy it to obtain more profit, having a considerable reduction in expenses, improving the image of the organization or achieving differentiation in the market, having a great impact on the company's results. More and more people use online platforms to search for products and services everywhere; during a medical consultation, at the reception of a client, in the car, restaurant, shopping in mini-markets, and in several places, which impacts the behavior of companies.

Using digital marketing is very important for success from small to large companies, but not everyone knows how to use digital tools, hence the need to hire digital marketing services to promote your services or products. Google, social networks is the 24-hour seller, who works day and night and is always in the right place, when the need arises. Therefore, its main benefit is the amount of business that can be generated for companies when well managed, and discover new customers around the world.

It is a digital marketing and event organization agency that helps micro and small businesses to be in the digital world and also produces and organizes events. Online and Offline Marketing, develop Sponsored Links Campaigns on Google, Facebook, Seo - Website Optimization, Social Network Management, Fanpage Creation, Website Creation, Landing Pages, Electronic Catalog, Virtual Store, E-mail Marketing Campaigns, Domain Registration, Hosting, E-mail Accounts, Art Creation for Ads and Logo, Video Editing and Production, Making Business Cards, Folders and Stationery in General.
Organization and management of events - Cultural and entertainment: festivals, musical shows and concerts, dance, theater, fashion;
Social: Weddings, birthdays, baptisms, and charitable dinners;
Corporate or business: fairs, conferences and meetings;
Sports: races, walks and games;
Educational: lectures, Workshops.
Institutional Photographs; Photo coverage at events.
Protocol Service, Master of Ceremonies for Events

First, this project will create 5 direct jobs locally, and specifically unemployed people. And 20 part-time jobs in the City of Porto Novo, one of the poorest cities in Cape Verde.

Micro and small businesses, people, who need to have a presence in the digital world. We go to them and show our solution, the advantages of being in the digital world, the opportunities in the digital world are endless, we will also educate people, show the importance of digital.

We will also teach some young people to see digital opportunities, which they can take advantage of on the internet and create their own sources of income.

Today the attention is on digital and we have a very valuable and powerful tool in our hand, the smartphone, everyone is on the phone. Through the smartphone you can do many things, and promote products and services to the whole world.

Create a digital marketing and events agency, which believes in producing content as authority generator; creating websites for better presentation of the company; to help Small and Medium Enterprises and people, to be present in the digital world, developing solutions for this segment, administering techniques to attract customers, design, measure efficiency and optimize the marketing strategy through the internet, adding information and information value. consumers' esteem in relation to the brand, product or company. Generating jobs in the poorest city of Cape Verde.

The agency aims to focus on the customer, help micro and small businesses, people, brands, products / services to make money on the internet. Overall result for the client, we believe that when we help people to earn money, they will be satisfied, that is, to help people achieve their financial independence and or sell more, we will show that through our services they can achieve this. So we will create a successful partnership, it is in this sense that our agency will make money. Personalized and excellent service, focus on the customer, strategic location, provision of personalized services according to the need and type of customer, competitive price, competence developed in the area of digital marketing and qualified professionals, the quality of the services provided will be our obligation .

One Studio, is a small micro company that provides this service, including they provided a design service for my events, but it fell far short. Poor service, delayed delivery of the services contacted, among others.

The company offers an intangible asset, offering actions to enhance the brand / product of customers with the construction of marketing solutions using digital media and media channels, and may have, among these customers, companies that wish to start a digital marketing process.
In addition to offline, our business is on the internet. We will use digital marketing strategies, blue ocean strategies, and some canvas business models. (such as For example Long Tail, Marketplace, Bait and blue, etc.)

Develop creative and quality digital marketing solutions, aiming at strengthening the brands / products of our direct customers - companies that seek to use the internet to promote their services - or indirectly - marketing companies that do not have a digital marketing sector - using the internet, bringing together and improving the relations between the company - client - and its target audience, thus contributing to its growth and profitability.

Our business is on the internet. We will use digital marketing strategies, blue ocean strategies, and some canvas business models. (such as For example Long Tail, Marketplace, Bait and blue, etc.)

A digital marketing agency and Events organization, to help Small and Medium Enterprises and people, to be present in the digital world, developing solutions for this segment, administering techniques for attracting clients, design, efficiency measurement and optimization of the marketing strategy. internet marketing adding value to consumers' information and esteem in relation to the brand, product or company.
Create a digital marketing and Events agency, which believes in producing content as a generator of authority; creating websites for better presentation of the company; managing sponsored links so that we can reach many people; in managing social networks to improve organic engagement; optimizing the visual identity to communicate the essence of the brand; in cloud storage for the website server and in the infrastructure for data analysis and treatment, among other actions.
Event Organization - its mission is to offer the best solutions for organizing, promoting and logistically supporting events. We go from Pre to Post Event, and also produce our events.
Today the attention is on digital and we have a very valuable and powerful tool in our hand, the smartphone, everyone is on the phone. Through the smartphone you can do many things, buy and advertise products and services to the whole world.

First, the company will employ 4 people directly, that is, it will create 6 job posts, in addition to self-employment, in the first year, in addition to 50 temporary / partial jobs.
In the first year between 2000 people and micro companies.
In 5 years, 10,000 between people and micro companies.
In addition to the fact that we are going to create e-commerce platforms (marketplace), where these platforms will operate in the models of Bait and blue, Caula londa and marketplace already mentioned, it will help thousands of Cape Verdean people to sell their products both for the national market as well as international, where the goal is to reach more than 100,000 people.

6 Direct jobs
5 Years - 10,000 people between companies
5 Years - more than 100,000 people through our marketplace platforms.

The strategic objectives for this project are:
• Develop and build the AD Studio brand, in order to reach, at the end of 2021, a level of spontaneous notoriety of 50% (of which 15% Top of Mind) with the target SMEs.
• To achieve a weight of 20% in 2021, in the volume of invoicing from new segments and new markets (Private and Foreign).
• Achieve a 60% adherence rate for our services / products, starting in 2021.
• Overcoming the barrier of 50,000 paying users from the first year on our marketplace platforms.
Transactions.
• Exceed the $ 100,000 billing by the end of 2022.

• Tax increase.
• Dollar increase.
• Decrease in investments in marketing.
• Disinterest in social media and internet resources.
• Barriers to internet access.
• Difficulty entering the market
• Emergence of more direct competitors;
• Market stagnation;
• Lack of brand recognition in the market.
• Customer preference for traditional forms of face-to-face contact
• User cultural resistance

Currently a student of the Online Business Formula course, from Digital Marketing specialist Alex Vargas, from Brazil with 15 years of experience in this sector, and with more than 100 thousand students in Brazil and around the world. Where he teaches strategy to create successful digital digital businesses and a clear vision of opportunities in the digital market. We will use the tools of the Blue Ocean, Canvas Business Models, and those of digital marketing itself. Create a strategy to educate our customers and show that they need our services to earn more, make their businesses scalable, create new untapped markets. In addition to offering a free trial of our services, use the bait and blue, long tail, marketplace business models, among others, and we will explore new markets and create a blue ocean. Cape Verde has a little more than 500,000 inhabitants, but the population outside Cape Verde is twice as much, in addition to another 500 thousand tourists who enter our country. Because there is a huge market to be explored, not counting the foreigners who live with Cape Verdeans. We will use the tools of the Blue Ocean, Canvas Business Models, and those of digital marketing itself. Create a strategy to educate our customers and show that they need our services to earn more, make their businesses scalable, create new untapped markets. In addition to offering a free trial of our services, use the bait and blue, long tail, marketplace business models, among others.

The company starts operating later this year, it will have six employees initially. Part-time, 30 people this for event. Employees will be hired through a competition, where we will look for young graduates, that is, who are not yet in the job market, with a strong desire for personal and professional growth. Dynamic, innovative, proactive.

I have already worked in some companies, I have experience in public service, stock management and purchases, among others, I am also an entrepreneur and having some cultural events already held, I am managing a micro and small business on your Facebook page.
Currently a student of the Online Business Formula course, from Digital Marketing specialist Alex Vargas, from Brazil with 15 years of experience in this sector, and with more than 100,000 students in Brazil and around the world, where he teaches strategy to create business digital services and a clear vision of opportunities in the digital market. As for the team, I will hire a team that meets the desired objectives, that has seen the jersey, that wishes to grow professionally, that has the ambition to be a better professional in the area in which it operates. With this Covid-19 pandemic, digital marketing has become even more effective, many people and companies are not yet in digital, where we will help them find new customers, expand their name / brand in the market, increase their sales, among others.

Whoever wants to go fast goes alone, but who wants to go far is accompanied. We are going to create a partnership with Pro-Empresa, Cape Verdean Chamber of Commerce, City Councils, Institute of Employment and Vocational Training, Associations of Young Entrepreneurs from Cape Verde, Association of Women Entrepreneurs from Cape Verde, among other important institutions for the sector of Cape Verde's economy. A partnership with you is essential, solve this in one of the most developed countries in the world, where you have a lot of knowledge, contacts, among other technical resources that are fundamental.

Our business is to help people and micro companies to increase their sales volume, explore new markets, through digital.

Digital Marketing - Online and Offline Marketing, develop Sponsored Links Campaigns on Google, Facebook, Seo, Website Optimization, Social Network Management, Fanpage Creation, Sites, Landing Pages, Electronic Catalog, Virtual Store, E-mail Marketing Campaigns , Domain Registration, Hosting, E-mail Accounts, Art Creation for Ads and Logo, Video Editing and Production, Making Business Cards, Folders and Stationery in General., Among others. E Organization and management of events.

Many Micro and Small companies are not seen on the internet, they will not be remembered, Especially now with the Covid-19 pandemic, everything will change, so whoever wants to increase their sales and grow in their segment, it will be necessary to invest in digital marketing, look for new customers, new markets, giving visibility to products, services, brands, companies, among others. Generate more income and sell everywhere.

In addition to the internet, we are going to meet people and micro and small companies, face to face contact. It allows those who take advantage to obtain more profit, having a considerable reduction in expenses, improving the organization's image or achieving differentiation in the market, having a great impact on the company's results. More and more people use online platforms to search for products and services everywhere

Our sustainability starts with the sale of our products and services offered, in addition to the events that we are going to hold.

Solve can help us to help people and micro and small companies, help to take your business to the digital world, in addition to a great experience that you have, also the network of partners, and mentors, this is very valuable., and also the nine month training that will help, and extremely enriching. We want to go far, for that we need partners, as your specialists can help achieve our goal.

I would like to take advantage of your technical capacity and experiences acquired over the years, so that I can succeed in this project.

We want to learn and better the services we are going to offer, it is more about acquiring more knowledge, especially about what you have already done.

I would like to partner with solve and its partner networks, to help me leverage my solution, mainly technical.

I am well qualified to receive this award, since I live in the poorest municipality of Cape Verde, where there are weak resources, unemployment is very high, many people live in extreme poverty. Which will help create jobs. As I said my purpose is to help people and micro and small companies to take their business to the digital world and consequently generate more income. With this award, we would invest in our business to generate more results.

I am well qualified to receive this award, since I live in the poorest municipality of Cape Verde, where there are weak resources, unemployment is very high, many people live in extreme poverty. Which will help create jobs. As I said my purpose is to help people and micro and small companies to take their business to the digital world and consequently generate more income. With this award we would invest in our business to generate more results, and also train some women and girls in digital marketing, so that they can undertake on the internet, create their own sources of income, as there are many ways to create self-employment and also generate jobs with the internet.

With Covid-19, everything changed, companies have to create new forms of business, and the solution is in digital, and this award will help us to help micro and small companies, people, and people in the informal sector, it gets more complicated to live with, and will make this problem even bigger. This solution helps people to improve their lives, a better future, lower costs, healthier for the environment. We are capable of making a difference in one of the poorest municipalities in Cape Verde