Trace Farm

There are challenges in the agricultural industry where large companies need to track commodity supply chains (traceability), forecast analysis, ensure food security and their inventory availability. On the other hand, certification audits are also needed for farmer groups and producers involved in crop production to ensure that they meet sustainable agricultural standards. TraceFarm exist to solve them. We support small-scale producers with access to inputs and knowledge to improve yields while sustaining productivity of land. Our product innovation is web apps based platform that use AI and big data to analyze. This platform provides traceability, guidelines for good agricultural practices, forecast analysis, certification, green innovation, and trading by cultivating citizen engagement through continuous collaboration and system excellence to create social impact improving the agribusiness ecosystem, the life of farmers, promoting local businesses and creating employment opportunities to improve economic dynamic. 

Currently we manage around 2500 farmers in Sulawesi, eastern part of Indonesia and several processing industry. We focus on 3 commodities from downstream to upstream in cacao, coffee and seaweed. 

Mainly there are two entities whose problems we are trying to solve: 

1.) companies that need database on commodity trace, supply chain, certification and prediction analysis based on their needs from accurate sources to ensure food security and their inventory availability. 

2.) farmers who wants to access information on best use farming from accurate sources while we provide them good agricultural practice guideline  and farming equipments so the farmers will meet sustainable agriculture standard and increase their income. 

We deliver good agricultural practices and certification for farmers, commodity traceability, database of plantation and location, big data of supply chain, price and volume tracking, drone remote sensing, prediction analysis by AI image processing, access information on green innovation and best use of planting to support sustainable ecosystem. We create social impact by developing a tracking platform, data analysis, improving the agribusiness ecosystem, the life of farmers, promoting local businesses and creating employment opportunities to improve economic dynamics.

Currently we manage around 2500 farmers in Sulawesi, Indonesia. We are doing B2B with big industry processing both abroad and local. There are challenges in the agricultural industry where large companies need to track commodity supply chains (traceability), forecast analysis, ensure food security and their inventory availability. On the other hand, certification audits are also needed for farmer groups and producers involved in crop production to ensure that they meet sustainable agricultural standards. With the optimization, traceability, and accuracy of the data, this platform designated to supports countries in the world where part of its revenues is based on the agriculture and plantation sectors. So we started it from Indonesia, our country which is main producer for raw commodities such as cocoa, coffee, and seaweed.

Agriculture occupies more than 40% of Earth's land, including 470 million smallholder farmers who often depend on less than 2 hectares for both income and sustenance. Indonesian as agriculture country noted that each farmer support around four family members. Trace Farm become agriculture food system enabler in Sulawesi, Indonesia as this region is global producer of cacao, coffee and seaweed. We support small-scale producers with access to inputs and knowledge to improve yields while sustaining productivity of land and create social impact by developing a AI tracking platform and big data analysis to improve agribusiness ecosystem and farmers life.

There are challenges in the agricultural industry where large companies need to track commodity supply chains (traceability), forecast analysis, ensure food security and their inventory availability. On the other hand, certification audits are also needed for farmer groups and producers involved in crop production to ensure that they meet sustainable agricultural standards. TraceFarm exist to solve them. Our product innovation is web apps based platform that use AI and big data to analyze whereas our competitors didn't have it. Status proprietary technology products are belonging to our self. This platform provides traceability, guidelines for good agricultural practices, forecast analysis, certification, green innovation, trading and transparent agro finances by cultivating citizen engagement through continuous collaboration and system excellence to create social impact improving the agribusiness ecosystem, the life of farmers, promoting local businesses and creating employment opportunities to improve economic dynamic.

TraceFarm using technology 4.0 such as AI, Big Data and image processing to strengthen the commodity business value chain from upstream to downstream in an inclusive manner. We disseminate information and knowledge (know-how) about agriculture and good farming for farmers through a platform to overcome low productivity caused by lack of plant nutrition, low crop quality, and low technical management. We also give solution for processing companies to trace, analyze and predict the commodity so they get quality assurance and inventory safety from trusted and reliable intermediation system, which works effectively and efficiently to reduce transaction costs that tend to be high.

Trace Farm platform has been widely used by around 2500 farmers and several processing industry in Sulawesi, Indonesia. It use technology 4.0 such as AI, Big Data and image processing to strengthen the commodity business value chain from upstream to downstream in an inclusive manner. You may see our video link of Trace Farm platform at https://www.youtube.com/watch?v=2KTVBiPJeys&t=10s 

Activities: 

TraceFarm using technology 4.0 such as AI, Big Data and image processing to strengthen the commodity business value chain from upstream to downstream in an inclusive manner. There are challenges in the agricultural industry where large companies need to track commodity supply chains (traceability), forecast analysis, ensure food security and their inventory availability. 

We disseminate information and knowledge (know-how) about agriculture and good farming for farmers through a platform. We also give solution for processing companies to trace, analyze and predict the commodity. 

We also do certification audits for farmer groups and producers involved in crop production to ensure that they meet sustainable agricultural standards. 

Outputs:

1. quality assurance and inventory safety from trusted and reliable intermediation system, which works effectively and efficiently to reduce transaction costs that tend to be high.

2. to overcome low productivity caused by lack of plant nutrition, low crop quality, and low technical management. 

Short term outcomes: to meet sustainable agricultural standards and to increase the life of 4,000 farmers

Medium term outcomes: to meet sustainable development of agriculture ecosystem and increase the life of 12,000 farmers

Long term outcomes: economic growth, food security, zero hunger, reduce emission

- the current number of people you’re serving: 2500 farmers 

- the number you’ll be serving in one year: 4000 farmers

- the number you’ll be serving in five years: 12.000 farmers

In five years, we are visioning to increase the life of 12,000 farmers. If 1 farmers support 4 family member in Indonesia. It means Trace Farm will give significant value in term of economic growth of 60,000 people, mostly women and children. We also support green innovation and sustainable agriculture for the benefit of the planet. The quality of crop can be increased by giving know-how on good agricultural practice, commodity tracking and certification for farmers, and quality assurance for industry on food quality. TraceFarm platform can be replicated through membership system. This online platform applies to crop production systems throughout the world. At the moment, we are beginning on the production of cocoa, coffee and seaweed in Sulawesi, eastern region of Indonesia because it is the main area producing these three commodities in Asia. We will do market expansion for medium-sized and large companies both domestic & abroad, and continuous improvement of platform advancement and market system. 

1. Lack of funding

2. Lack of resources

1. We need to do fundraising by finding angel, investor, grant, IPO, or bootstrap. 

2. Lack of resources can be overcome by doing collaboration and partnership to achieve our target in the future. 

9 full-time staff and 3 part-time staff 

TraceFarm founders consist of people who passionate to make changes in agribusiness ecosystem. There are six founders which came from different background and experience for more than 15 years on supply chain, IT, agriculture technology, trading, export and logistics. The structure consists of Commissioner, CEO, Managing Director, CTO, CIO, & CMO. Founder assisted by staffs, both office and field staffs. 

Indonesian Ministry of Research and Technology: Capital resources, refine our business and revenue model from a prototype to a replicable service

Islamic Development Bank: Build connections to investors and grantors to progress their fundraising strategy

Alibaba and Sumitomo: Advancement of platform development 

Mars Symbioscience and Mitsubishi Shoji Food Japan: B2B trading  

BBIHP, Gadjah Mada University, Hasanuddin University: Advise product development and strategic planning

Revenue streams through traceability, trading, membership, certification and consultation. Processing companies willing to pay our integrated platform for tracing commodities, supply chain with solid database, prediction analysis (by drone and AI image processing), certification from accurate sources. And it is a usefull platform for farmers to get information access on good agricultural practice and valuable equipments. The platform is well known for its accountability and convenience. Our key partners are farmers, processing companies, government, universities, cooperation and farmer association. 

TraceFarm founders consist of people who have vision to make changes in agribusiness ecosystem, develop the lives of farmers and on how we can produce and consume certified, resilient and nutrious food. By applying Solve, we will get mentoring and personalized support from Solve's community of peers, funders, and experts to advance our innovative work. 

Our partnership goals is getting personalized support from Solve's community of peers, funders, and experts to advance our innovative work. 

Our next potential partners would be MIT Center for Collective Intelligence, ITU, FAO, and Solve Members. 

There are challenges in the agricultural industry where consumers demand sustainable agricultural practices; fair trade & transparent procurement practices; and product traceability on farming location. Large multinational companies have agreed to use certified raw so they need to track commodity supply chains (traceability), forecast analysis, ensure food security and their inventory availability. Business actors need to work effectively and efficiently and save transaction costs. On the other hand, certification audits are also needed for farmer groups and producers involved in crop production to ensure that they meet sustainable agricultural standards. Farmers need access information on best use of planting / good agricultural process. TraceFarm exist to solve those challenges. Our product innovation is web apps based platform that use AI and big data to trace, predict, analyze, inform and certify. Status proprietary technology products are belonging to our self. 

AI for humanity prize will be used for platform advancement on providing big data traceability, forecast analysis by using AI image processing, certification, green innovation, guidelines for good agricultural practices, trading and transparent agro finances by cultivating citizen engagement through continuous collaboration and system excellence to create social impact improving the agribusiness ecosystem, the life of farmers, promoting local businesses and creating employment opportunities to improve economic dynamic. 

There are challenges in the agricultural industry where consumers demand sustainable agricultural practices; fair trade & transparent procurement practices; and product traceability on farming location. Large multinational companies have agreed to use certified raw so they need to track commodity supply chains (traceability), forecast analysis, ensure food security and their inventory availability. Business actors need to work effectively and efficiently and save transaction costs. On the other hand, certification audits are also needed for farmer groups and producers involved in crop production to ensure that they meet sustainable agricultural standards. Farmers need access information on best use of planting / good agricultural process. TraceFarm exist to solve those challenges. Our product innovation is web apps based platform that use AI and big data to trace, predict, analyze, inform and certify. Status proprietary technology products are belonging to our self. 

AI for humanity prize will be used for platform advancement on providing big data traceability, forecast analysis by using AI image processing, certification, green innovation, guidelines for good agricultural practices, trading and transparent agro finances by cultivating citizen engagement through continuous collaboration and system excellence to create social impact improving the agribusiness ecosystem, the life of farmers, promoting local businesses and creating employment opportunities to improve economic dynamic.