Gestational Diabetes Diet for Moms to be

Our Team is trying to address the problem of 10000 to be mothers diagnosed with GDM in Bangalore. 

These are women not having regular access to a balanced and diabetes friendly diet. Neglecting this condition can be harmful to the would be mom and the yet to be born baby.

Most of the women in the cities are working, single parent and living in nuclear families without any kind of additional support to look after their nutritional needs.

We have created a GDM diet plan which takes care of the nutrition needs of the would be moms that is tasty, nutritious and easy to cook/ready to eat.

By ensuring that these women in Bangalore alone are taken care of, we will be negating the impact caused by monetary or career loss and playing a role in reduction of diabetes.

We are trying to alleviate the sufferings of over 10000 would be mothers who are suffering from Gestational diabetes Mellitus (GDM). This by itself is a huge number considering that as per the data available with World Diabetes Foundation, GDM affects over 26% of the working women in the developing world. 

The main reason for this alarming rise in GDM is because the affected women not having regular access to a balanced and diabetes friendly diet. Neglecting this condition can be harmful to the would be mom and the yet to be born baby.

Most of the women in the cities are working, single parent and living in nuclear families without any kind of additional support to look after their nutritional needs. The nutritionist or dietitian just suggests the mother to be to adhere to certain diet which itself we will be overwhelming for the already stressed out mother to be. 

Considering the 50 major cities in India, the problem looks quite serious with an approximate 250000 mothers to be grappling with the condition. Globally the numbers will be much more.

We have created a curated Gestational Diabetes Mellitus (GDM) diet plan which takes care of the nutrition needs of the would be moms that is tasty, nutritious and easy to cook/ready to eat. 

This package called ProMOM, is a unique balanced diet that is tastefully packaged and provides the would be mother with ready access to her daily nutrition need, without being dependent on anyone.

With this we think that one of the major challenges that an would be mom with GDM faces, that is access to a proper diet, a diet which is nutritious, tasty, visually appealing and Ready to cook and ready to eat is being addressed.

Our Team is trying to address the problem of 10000 to be mothers diagnosed with GDM in Bangalore. 

These are women not having regular access to a balanced and diabetes friendly diet. Neglecting this condition can be harmful to the would be mom and the yet to be born baby.

Most of the women in the cities are working, single parent and living in nuclear families without any kind of additional support to look after their nutritional needs.

We have created this GDM diet plan ProMOM, which takes care of the nutrition needs of the would be moms that is tasty, nutritious and easy to cook/ready to eat.

We are launching this product in Bangalore and then take it across the Indian subcontinent going forward. Considering 50 major cities in India, we are talking of an average impact population size of 5000 per city which translates into an affected population of 2,50,000 in the country as a whole thereby a potential market size of USD 400 Million  .

The social impact and health impact will be enormous as a result of this product with fewer mothers tending to become diabetic post partum and lesser number of children with juvenile diabetes.

We are talking here of Gestational diabetes Mellitus, GDM in short, which is proving to be a major problem for working women in the urban areas of India. These are majorly women from nuclear families, single women and women who have relocated to the city from rural areas. 

We are specifically trying to address the problems of women through ProMom, our curated diet plan specifically for moms to be with Gestational Diabetes Mellitus. This diet plan ensures that the mother to be gets all her nutrition needs without much ado. 

Hence we believe that it relates to our selected dimension.

While we have many products which aim at helping people with diabetes there are hardly any off the shelf curated Gestational Diabetes Diet for the mothers to be. Hence this solution will be a landmark one.

I am Arun Kaulige Founder - Kaulige Foods

Our Team is trying to address the problem of 10000 to be mothers diagnosed with GDM in Bangalore. 

These are women not having regular access to a balanced and diabetes friendly diet. Neglecting this condition can be harmful to the would be mom and the yet to be born baby.

Most of the women in the cities are working, single parent and living in nuclear families without any kind of additional support to look after their nutritional needs.

So, we have created this GDM diet plan which takes care of the nutrition needs of the would be moms that is tasty, nutritious and easy to cook/ready to eat.

We've created ProMOM,  which is a unique balanced diet, that is tastefully packaged and provides the would be mother with ready access to her daily nutrition need, without being dependent on anyone.

With this we think that one of the major challenges that an would be mom with GDM faces, that is access to a proper diet, a diet which is nutritious, tasty, visually appealing and Ready to cook and ready to eat is being addressed.

The would be mom can go about her daily chores without having to worry about what her next meal could be. Typically, a lot of time is spent by the mom in trying to implement the diet plan that is  suggested by the doctor/dietitian/nutritionist, which can be very stressful on the person.

The subscription model, which is weekly, fortnightly or monthly ensures that amount of peace of mind and a great value for money.

By ensuring that these 10000 women in Bangalore alone are taken care of, we will be negating the impact caused by monetary loss, career loss and playing a role in reduction of diabetes in a country which is called as the Diabetes Capital of the World.

Currently our solution is in the protyping stage.

In the next one year we envisage that the solution will serve atleast 2000 moms to be which will increase to whole of Bangalore, targeting atleast 5000 in the next 2 years end of the 5th year we would like to target atleast 100000 of the potential 250000 in the major cities across India.

Our Team is trying to tackle the problem of 10000 to be mothers diagnosed with GDM in Bangalore. 

Our product ProMOM,  which is a unique balanced diet, that is tastefully packaged and provides the would be mother with ready access to her daily nutrition need, without being dependent on anyone.

At Kaulige Foods we feel that we could branch out of Bangalore and spread our wings with a similar template across india and reach out to the would be mothers across the subcontinent.

The model is to tie up with local manufacturers or distributors with similar interests and those with similar manufacturing facilities, thereby making the efforts scalable as well profitable and to some extent encourage local entrepreneurship. Hence it is a Win Win situation both for us as well as those who decide to partner with us in areas where we do not have a presence.

This way we can have a Pan India presence and improve our brand visibility.

Hence, we are convinced that we're going to scale through partnerships.

On the operating side one strong thought is that we would be partnering with organizations that are already into the food business, local distributors and wholesalers through license arrangements and agreements so that scalability could be achieved with minimum lead time.

Our Production model will be very effective because most of the production will be taken care of the partners while we could concentrate on support and means to enhance the brand building and marketing.