FITMORE

In our daily life we eat lots of foods, oily, high fatty, junk foods; sometimes not having proper food on timely, sometimes select some unhealthy foods, not maintained with proper hygiene. End of the day we don’t think about how much calories intake & extra calories burned.

Nowadays people demand solutions with pocket edition. The best way to have a fit body and maintain a fit life is to have a proper diet for proper food intake with proper work out according to their body assessments, proper sleep and proper time management for meal, etc.

We have come up with this mobile app solution where any ages of users take proper & rightful suggestions for having healthy food, developing a fit body by using extra help of any GYM service or self-driven motivation. It will change lives of people gradually and help to develop fitness community in Bangladesh & Globally.

60% people are living in among upper income class to lower middle income class, among them some are business owners, officers, job holders & students as well.

80%-90% of them are leading the unhealthy lifestyle like not having proper food, not maintaining proper mealtime, having junk foods, oily foods, low hygiene etc. Most of them may suffer with some disease like high/low blood pressure, diabetics, cholesterols, heart diseases, feeling pain on their bone, physically inactivity etc. 

Besides during long period holidays, the active GYM users can't continue their workout because of not having any affiliation near the newly visited place even there are GYM facilities. 

By having & using our solution, we are going to provide them affiliation with any GYM in Bangladesh and a chance to lead a fit life with more actively.

We are going to provide this service to those, who are concern about their fitness, like students, professionals, job holders, business owners, entrepreneurs, government officers who are intended to lead a healthy lifestyle and who can’t manage their work life schedule properly.

We also are going to provide our solution & services to those who owns gym or fitness club. We will develop a web-based application for management software and a cross platform mobile app. It will be the platform where all the guidance will be provided by professional trainer & nutritionist. Thus gym/non gym users can able to sign up and use this guidance to maintain the proper workout, proper food intake, alert notification for meal & workout, perfect work life balance. 

It is a newly innovative ideas with platform for health, nutrition & fitness which will be helpful to lots of people about their health & fitness.

The solution is designed to provide the service on 2 sides. Gym/Fitness club owners with web-based management software and for gym & non gym users with a cross platform mobile application.

It is the new way of taking care of the health & fitness of any individual users. By using the mobile application Gym/non gym users can able to get the proper guidance of their workouts, like how much time spends for running & other cardiac, how many KMs, how much calories burned, workout focus for chest, backs, arms, belly, butts & legs individually. Users can able to get the proper guidance for proper meal taking, daily how much calories for intake & set alert notification for different meal & workout time. Users can able to save these data for tracking & monitoring as reports in daily, weekly & monthly based.

Users can able to make appointments for consultation with any trainer & nutritionist for body assessments, changing the regular exercises & diet plans as well. Moreover, if user affiliates with 1 gym permanently then they can able to find & use any GYM facilities in Bangladesh during holiday tour.

For gym/fitness club owners, they can have enterprise web application for running the gym/fitness club including their products, services & with offers. This solution includes membership details recording, workout modules, app access module, consultancy, attendance, expenses, equipment records & maintenance, account reports etc. 

Our main idea is to develop the community for health, nutrition & fitness in Bangladesh, which not only help for self-developments but also invite others to develop their fitness & stay fit. It also helps connecting the fitness clubs’ products, services & current offers to people who really need it. People can able to rate gym/fitness clubs based on the selective categories services like Equipments Instruments, Schedule Flexibility, Environments, Foods, Fruits, Hygiene, Staff availability, Packages Pricing Offers, SPA facilities & etc. 

The things that makes our solution more interesting & innovative are

For Gym/Non Gym Users

• Users can get the proper guidance for workout with animated videos & YouTube videos.
• Users can get the proper diet guidance & videos to cook.
• User can able to save all the data for tracking, monitoring & can able to review the reports about their fitness.
• Users can able to make appointment to consult with trainer & nutritionist anytime.
• Users can set & get alert notification for workouts & meal time.
• Users can able to make payments of subscription fee via app.
• Users can get some special offers on different products, services & earn point for referring others.
• Users can able to rate the gym/fitness clubs, comments, like & share based on their products, services & current offers.
• Users can able to join another gym/fitness clubs which are affiliated with us if they move to different cities or new place.

For Gym/Fitness Club Owners

• Any gym/fitness clubs can be affiliated with us on different areas.
• Any gym/fitness clubs will get the enterprise management software along with our mobile application. 
•  Any gym/fitness clubs can share about their products, services & current offers to people who are affiliated with their own gym & others who are affiliated with us area based. 
• Any gym/fitness clubs’ trainers can able to view their members fitness reports, consult with them and change their daily workouts & diets plans.

Nowadays, we can see that people are more concerning about their fitness, but they don’t get the proper guidances, trainers or consultation for diet plans. Although after long hours of workout still there are some lacks in workout & dieting. Moreover, people are moving from one place to another for many reasons. It is too much difficult for them to find the better/best GYM facilities. 

On the other hand, neither gym/fitness clubs cannot able to develop their products, services & run their business properly. Trainers can't see any progress or evaluate their valuable client neither can provide any suggestions. 

Now these days people are demanding any solution within a pocket edition. Our solutions will bring new changes for the health, nutrition & fitness within anyone pocket. By using our solution people can have the proper information for developing their fitness & gym/fitness clubs can able to develop their products & services more effectively. People can able to affiliate with any gym with good facilities & services anywhere in the country. Trainer can able to see the progress and provide best suggestion to their client. Gym/Fitness clubs can able to develop their products and services in a better way.

Currently 0 members

After launching the app & service initially we will have 2000 members with 2 Gym

Within a year conservative expectation of 0.1 million members

Within five years 1 million members in Bangladesh

Within five years we can able to launch our services at least 1-3 other countries.

After launching the service, our goals is to affiliate more than 100-200 gym within a year in Bangladesh. 

Within next five year, our goals will be affiliating almost all the gym in Bangladesh including a big numbers of free users those who can't afford any gym/fitness club services. 

Within next five years our second goal is to launch our service in India, Malaysia & Singapore as well. 

Our third goal is to develop a training session with international certification for gym trainers, create job market and job replacement.

Currently we don't see any legal or cultural barriers, but if we get the funding then our financial, technical and market barriers will be resolved and we will succeed with this business.

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Right now we are 3 persons working with this concept. After getting the fund we will hire tech team for developing the software and mobile application, later on we will hire rest of team members for sales, human resource, operations, admin, marketing, support, trainers & nutritionists. 

I am a software quality assurance engineer, I know all the requirements & project plans for developing the best quality of software & mobile application. 

My 1st partner is professional gym trainer who knows how to provide the best workout training & how to lead a healthy lifestyle. 

My 2nd partner is professional doctor in China, who is a good advisor for business development. 

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Our Business Model:

Key Partners:

• Gyms
• Trainers
• Nutritionist
• Suppliers (Fitness products & gadgets)

Key Activities:

• Earn referral points
• Providing fitness guidance
• Solving fitness problems
• Providing meal guidance
• Alert notification for workout & meal
• Fitness Report
• Online payments
• Fitness Products & Gadgets buy

Value Proposition:

• Clients: Minimizing the cost of personalized training session
• Trainers: Increasing the value of fitness & trainers services
• Nutritionist: Increasing the value of diet plans & Nutritionist services
• Suppliers: Making products more convenient to purchase & expanding their client base

Customer Relationships:

• Community among personal trainers, nutritionist & clients
• Community among all gym/fitness club owners
• Community among all fitness products supplier, trainers, nutritionist & gym

Customer Segments:

• Clients: 15-65 years old with a gym membership or free app users interest in fitness
• Trainers: Who want to offer their clients more affordable training
• Nutritionists: Who want to offer their clients best diet plans
• Suppliers: Fitness products, gadgets

Key Resources:

• Mobile Apps
• Web based application
• Trainers
• Nutritionist
• IT Supports

Channels:

• Social Media Platforms
• Tv, Newspaper Ads
• App
• Website

Cost Structure:

• Development
• IT maintenance
• Advertising, Marketing & Sales
• Support & Quality Assurance
• Infrastructure
• Legal

Revenue Streams:

• Free Users: Subscription Fee with consultation
• Gym: per terms & conditions subscription fee with consultation
• Suppliers: Commission Fee 
• AdWords: Google AdWords

Initially our plan is to raise the fund for capital, develop the products, Making some best policies for customers & sell the product by providing them the long term services with affiliation. 

We have found this is an opportunity, where not only share or develop new ideas, but also can face some big challenges. Most importantly, we need financial support along with mentoring & proper guidance. By talking, discussing & sharing ideas with experienced person, we think we can able to make some differences for the society, to the people, towards the country & the nation. 

We would like to be partnering with Tiger IT Foundation, to making this idea one of the best in success in Bangladesh, to help us, guide us, mentoring us, to create an innovative ways for new job market for people in Bangladesh.